The reading and the lecture are both about the Eco certifying of the of the wood products under the condition of being an environmentally friendly. The author believes that the American wood companies does not adopt the advertisement effort in order to get the wood products certification. The lecturer casts doubt on the claims made in the article. He thinks that The American wood companies are seeking for an eco-certification to their wood products.
First of all, the author points out that the advertisement of the wood products as an Eco certified by the companies is one of the important ways for attracting the customers. However, the lecturer has challenged this point by claiming that the consumer never looked at all the advertisement in the same way since they totally confident by the one made by the agency.
Furthermore, having the product certified by an Eco-certification consumed a lot of money which making it highly expensive. As mentioned in the lecture, he has argues that the price of the products is a point of decision by the consumer. They always like to buy the cheapest one.
Finally, the author has mentioned that the American wood business is making a profit outside , however most of the trade is inside. The lecturer has a different point of view about that by saying the USA wood companies should really pay attention for the international wood companies in order to get in line with the international competition. In addition to, the American wood companies should fast their advertising rate in order to catch the internal consumer, otherwise the foreign companies will take them.
In conclusion, the Eco-certification and advertisement of the wood product is a highly recommended point for attracting consumers and making profit.
Grammar and spelling errors:
Line 1, column 63, Rule ID: PHRASE_REPETITION[1]
Message: This phrase is duplicated. You should probably leave only 'of the'.
Suggestion: of the
...cture are both about the Eco certifying of the of the wood products under the condition of be...
^^^^^^^^^^^^^
Line 1, column 210, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...hat the American wood companies does not adopt the advertisement effort in orde...
^^
Line 1, column 217, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... American wood companies does not adopt the advertisement effort in order to ...
^^
Line 1, column 243, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...oes not adopt the advertisement effort in order to get the wood products cer...
^^
Line 1, column 253, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...dopt the advertisement effort in order to get the wood products certification...
^^
Line 1, column 257, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... the advertisement effort in order to get the wood products certification. Th...
^^
Line 1, column 262, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... advertisement effort in order to get the wood products certification. The lec...
^^
Line 1, column 273, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'products'' or 'product's'?
Suggestion: products'; product's
...ent effort in order to get the wood products certification. The lecturer casts doubt...
^^^^^^^^
Line 1, column 297, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
... get the wood products certification. The lecturer casts doubt on the claims made...
^^^
Line 1, column 461, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...o-certification to their wood products. First of all, the author points out that...
^^^^^
Line 3, column 59, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...author points out that the advertisement of the wood products as an Eco certified...
^^
Line 3, column 108, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...wood products as an Eco certified by the companies is one of the important ways f...
^^
Line 3, column 200, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ing the customers. However, the lecturer has challenged this point by claiming th...
^^
Line 5, column 275, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...er. They always like to buy the cheapest one. Finally, the author has mentione...
^^
Line 7, column 39, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... Finally, the author has mentioned that the American wood business is making a ...
^^
Line 7, column 44, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ally, the author has mentioned that the American wood business is making a profi...
^^
Line 7, column 95, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...wood business is making a profit outside , however most of the trade is inside. Th...
^^
Line 9, column 150, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...attracting consumers and making profit.
^^^^
Transition Words or Phrases used:
finally, first, furthermore, however, if, look, really, in addition, in conclusion, first of all, in the same way
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 10.4613686534 76% => OK
Auxiliary verbs: 3.0 5.04856512141 59% => OK
Conjunction : 3.0 7.30242825607 41% => More conjunction wanted.
Relative clauses : 8.0 12.0772626932 66% => More relative clauses wanted.
Pronoun: 16.0 22.412803532 71% => OK
Preposition: 44.0 30.3222958057 145% => OK
Nominalization: 12.0 5.01324503311 239% => Less nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1490.0 1373.03311258 109% => OK
No of words: 290.0 270.72406181 107% => OK
Chars per words: 5.13793103448 5.08290768461 101% => OK
Fourth root words length: 4.12666770723 4.04702891845 102% => OK
Word Length SD: 3.1306087113 2.5805825403 121% => OK
Unique words: 139.0 145.348785872 96% => OK
Unique words percentage: 0.479310344828 0.540411800872 89% => More unique words wanted or less content wanted.
syllable_count: 465.3 419.366225166 111% => OK
avg_syllables_per_word: 1.6 1.55342163355 103% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 3.25607064018 92% => OK
Interrogative: 0.0 0.116997792494 0% => OK
Article: 9.0 8.23620309051 109% => OK
Subordination: 1.0 1.25165562914 80% => OK
Conjunction: 0.0 1.51434878587 0% => OK
Preposition: 2.0 2.5761589404 78% => OK
Performance on sentences:
How many sentences: 13.0 13.0662251656 99% => OK
Sentence length: 22.0 21.2450331126 104% => OK
Sentence length SD: 46.6964261268 49.2860985944 95% => OK
Chars per sentence: 114.615384615 110.228320801 104% => OK
Words per sentence: 22.3076923077 21.698381199 103% => OK
Discourse Markers: 8.69230769231 7.06452816374 123% => OK
Paragraphs: 5.0 4.09492273731 122% => OK
Language errors: 18.0 4.19205298013 429% => Less language errors wanted.
Sentences with positive sentiment : 6.0 4.33554083885 138% => OK
Sentences with negative sentiment : 4.0 4.45695364238 90% => OK
Sentences with neutral sentiment: 3.0 4.27373068433 70% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.489815492197 0.272083759551 180% => OK
Sentence topic coherence: 0.185291698007 0.0996497079465 186% => OK
Sentence topic coherence SD: 0.117095961496 0.0662205650399 177% => OK
Paragraph topic coherence: 0.274802119116 0.162205337803 169% => OK
Paragraph topic coherence SD: 0.1057663646 0.0443174109184 239% => More connections among paragraphs wanted.
Essay readability:
automated_readability_index: 13.9 13.3589403974 104% => OK
flesch_reading_ease: 49.15 53.8541721854 91% => OK
smog_index: 8.8 5.55761589404 158% => OK
flesch_kincaid_grade: 11.9 11.0289183223 108% => OK
coleman_liau_index: 12.83 12.2367328918 105% => OK
dale_chall_readability_score: 7.78 8.42419426049 92% => OK
difficult_words: 56.0 63.6247240618 88% => OK
linsear_write_formula: 11.5 10.7273730684 107% => OK
gunning_fog: 10.8 10.498013245 103% => OK
text_standard: 12.0 11.2008830022 107% => OK
What are above readability scores?
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Rates: 73.3333333333 out of 100
Scores by essay e-grader: 22.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.