The passage talks about the reasons why the wood companies in America will not be interested in adopting the new ecological friendly practices and to receive ecocertification like other international companies. However, the professor does not concur with the ideas presented in the passage and justifies his belief by following indications.
First, the reading says that the American consumers do not give much weight age to the advertisements and that is why companies will not be able to lure them by receiving ecocertification. To contraindicate this speaker tells that it is not true. American consumers do not treat all the advertisements same, in fact they have confidence in independent organizations and determine the importance of ecocertification and many of the customers will be interested in buying these woods and help in preserving the forests.
Second, the author says that in to get ecocertification companies will have to increase the price of wood and this will affect their sale. Conversely, the lecturer opposes this point by clearing that this process will lead only a small amount of rise in price that is five percent and the customers will consider the significance of certified wood and thus this insignificant difference in price will not change their mind to buy it.
Third, the reading states that the American wood companies sell most of their wood inside the country and thus they will not be willing to get the certificate just to keep up with other foreign companies. On the other hand, professor casts doubts on this point and clears that as mentioned above there are large amount of customers who will be interested in buying certified wood to support the eco friendly practices and if local companies will not provide them with the option of buying it then they will definitely buy it from the foreign companies. Hence, the companies will be compelled to keep pace with the other foreign companies to meet the demand of the consumers and thus they will have to change their policy sooner or later.
Grammar and spelling errors:
Line 3, column 321, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ll the advertisements same, in fact they have confidence in independent organizat...
^^
Line 7, column 313, Rule ID: THERE_RE_MANY[3]
Message: Possible agreement error. Did you mean 'amounts'?
Suggestion: amounts
...that as mentioned above there are large amount of customers who will be interested in ...
^^^^^^
Line 7, column 739, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...to change their policy sooner or later.
^^^^^^^
Discourse Markers used:
['conversely', 'first', 'hence', 'however', 'if', 'second', 'so', 'then', 'third', 'thus', 'in fact', 'on the other hand']
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance in Part of Speech:
Nouns: 0.233802816901 0.261695866417 89% => OK
Verbs: 0.166197183099 0.158904122519 105% => OK
Adjectives: 0.0845070422535 0.0723426182421 117% => OK
Adverbs: 0.056338028169 0.0435111971325 129% => OK
Pronouns: 0.0422535211268 0.0277247811725 152% => OK
Prepositions: 0.115492957746 0.128828473217 90% => OK
Participles: 0.0338028169014 0.0370669169778 91% => OK
Conjunctions: 2.95101433244 2.5805825403 114% => OK
Infinitives: 0.0366197183099 0.0208969081088 175% => OK
Particles: 0.00281690140845 0.00154638098197 182% => OK
Determiners: 0.112676056338 0.128158765124 88% => OK
Modal_auxiliary: 0.0394366197183 0.0158828679856 248% => OK
WH_determiners: 0.0112676056338 0.0114777025283 98% => OK
Vocabulary words and sentences:
No of characters: 2049.0 1645.83664459 124% => OK
No of words: 337.0 271.125827815 124% => OK
Chars per words: 6.08011869436 6.08160592843 100% => OK
Fourth root words length: 4.28457229495 4.04852973271 106% => OK
words length more than 5 chars: 0.320474777448 0.374372842146 86% => OK
words length more than 6 chars: 0.249258160237 0.287516216867 87% => OK
words length more than 7 chars: 0.192878338279 0.187439937562 103% => OK
words length more than 8 chars: 0.157270029674 0.113142543107 139% => OK
Word Length SD: 2.95101433244 2.5805825403 114% => OK
Unique words: 158.0 145.348785872 109% => OK
Unique words percentage: 0.46884272997 0.539623497131 87% => More unique words wanted or less content wanted.
Word variations: 47.5687436034 53.8517498576 88% => OK
How many sentences: 10.0 13.0529801325 77% => OK
Sentence length: 33.7 21.7502111507 155% => OK
Sentence length SD: 80.6560599087 49.3711431718 163% => OK
Chars per sentence: 204.9 132.220823453 155% => OK
Words per sentence: 33.7 21.7502111507 155% => OK
Discourse Markers: 1.2 0.878197800319 137% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 3.0 3.39072847682 88% => OK
Readability: 58.6258160237 50.5018328374 116% => OK
Elegance: 1.44680851064 1.90840788429 76% => OK
Coherence and Cohesion:
Essay topic to essay body coherence: 0.62406751686 0.549887131256 113% => OK
Sentence sentence coherence: 0.213088868117 0.142949733639 149% => OK
Sentence sentence coherence SD: 0.0928019997774 0.0787303798458 118% => OK
Sentence paragraph coherence: 0.749478525133 0.631733273073 119% => OK
Sentence paragraph coherence SD: 0.154892713853 0.139662658121 111% => OK
Sentence topic coherence: 0.363781458519 0.266732575781 136% => OK
Sentence topic coherence SD: 0.0926721427748 0.103435571967 90% => OK
Paragraph paragraph coherence: 0.506281494658 0.414875509568 122% => OK
Paragraph paragraph coherence SD: 0.024618633094 0.0530846634433 46% => OK
Paragraph topic coherence: 0.473921187091 0.40443939384 117% => OK
Paragraph topic coherence SD: 0.0467473777185 0.0528353158467 88% => OK
Task Achievement:
Sentences with positive sentiment : 4.0 4.33554083885 92% => OK
Sentences with negative sentiment : 3.0 4.45695364238 67% => OK
Sentences with neutral sentiment: 3.0 4.26048565121 70% => OK
Positive topic words: 3.0 3.49668874172 86% => OK
Negative topic words: 2.0 3.62251655629 55% => OK
Neutral topic words: 3.0 3.1766004415 94% => OK
Total topic words: 8.0 10.2958057395 78% => OK
What are sentences with positive/Negative/neutral sentiment?
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Rates: 70.0 out of 100
Scores by essay e-grader: 21.0 Out of 30
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Note: This is not the final score. The e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.