You should spend about 20 minutes on this Task.Chart 1 below shows the normal price of a tablet computer in different stores (in US dollars), and the% discount offered by these stores when the products are sold on promotion. Chart 2 shows the %increase in

Essay topics: You should spend about 20 minutes on this Task.
Chart 1 below shows the normal price of a tablet computer in different stores (in US dollars), and the
% discount offered by these stores when the products are sold on promotion. Chart 2 shows the %
increase in volume sales when the discount promotions are happening, and Chart 3 shows funds (in
000 US dollars) spent on TV advertising during these promotions.

Write a report summarising the information. Select and describe the main features, and make
comparisons where relevant.

Write at least 150 words.

neocsc's picture

The charts show average prices, promotional discounts, sales uplifts and advertising budgets
for 7 stores selling tablet computers.

4 of these stores have a normal price of around $300 per item (Slaker, Jones, Scots and
Fraser.) 2 stores (Lewis and Nova) have a much higher price at $460 and $565 respectively. The
lowest price ($180) is seen in Smith. We see a similar grouping in the promotional discounts offered,
with the 4 mid-priced stores offering 10% off, the two higher-priced stores giving 20% (Lewis) and
25% (Nova), and Smith offering only 5% discount.

Lewis and Nova also see the highest rate of uplift in sales volumes on promotion (at 21% and
23% respectively), while Slaker, Jones, Scots and Fraser are again similarly grouped with around a
12% increase each. Smith has the lowest sales increase with below 5%.

Turning to TV advertising, Slaker, Jones, Scots and Fraser have roughly similar funds of
between $63,000 and $70,000. Lewis and Nova have much lower spends at $18,000 and $21,000,
while Smith does not spend money at all.

In summary, the 4 mid-price stores spend the most on advertising and achieve similar uplifts
with their 10% discounts. Lewis and Nova spend about one third of these levels, but achieve roughly
double the uplift by offering approximately double the level of discount. Smith, with its lower normal
price, is barely active on promotions.

Votes: 
Average: 7.3 (1 vote)
More essays by this user:

Comments

Transition Words or Phrases used:
also, but, if, similarly, so, third, while, in summary

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 3.0 7.0 43% => More to be verbs wanted.
Auxiliary verbs: 0.0 1.00243902439 0% => OK
Conjunction : 16.0 6.8 235% => Less conjunction wanted
Relative clauses : 0.0 3.15609756098 0% => OK
Pronoun: 5.0 5.60731707317 89% => OK
Preposition: 30.0 33.7804878049 89% => OK
Nominalization: 1.0 3.97073170732 25% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1166.0 965.302439024 121% => OK
No of words: 229.0 196.424390244 117% => OK
Chars per words: 5.09170305677 4.92477711251 103% => OK
Fourth root words length: 3.89008302616 3.73543355544 104% => OK
Word Length SD: 2.54000617266 2.65546596893 96% => OK
Unique words: 130.0 106.607317073 122% => OK
Unique words percentage: 0.56768558952 0.547539520022 104% => OK
syllable_count: 330.3 283.868780488 116% => OK
avg_syllables_per_word: 1.4 1.45097560976 96% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 1.53170731707 65% => OK
Article: 4.0 4.33902439024 92% => OK
Subordination: 2.0 1.07073170732 187% => OK
Conjunction: 2.0 0.482926829268 414% => Less conjunction wanted as sentence beginning.
Preposition: 5.0 3.36585365854 149% => OK

Performance on sentences:
How many sentences: 12.0 8.94146341463 134% => OK
Sentence length: 19.0 22.4926829268 84% => The Avg. Sentence Length is relatively short.
Sentence length SD: 53.1561509977 43.030603864 124% => OK
Chars per sentence: 97.1666666667 112.824112599 86% => OK
Words per sentence: 19.0833333333 22.9334400587 83% => OK
Discourse Markers: 4.5 5.23603664747 86% => OK
Paragraphs: 17.0 3.83414634146 443% => Less paragraphs wanted.
Language errors: 0.0 1.69756097561 0% => OK
Sentences with positive sentiment : 4.0 3.70975609756 108% => OK
Sentences with negative sentiment : 3.0 1.13902439024 263% => Less negative sentences wanted.
Sentences with neutral sentiment: 5.0 4.09268292683 122% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.214903768099 0.215688989381 100% => OK
Sentence topic coherence: 0.0855172627349 0.103423049105 83% => OK
Sentence topic coherence SD: 0.0578881376182 0.0843802449381 69% => OK
Paragraph topic coherence: 0.0732101292199 0.15604864568 47% => OK
Paragraph topic coherence SD: 0.0540345199723 0.0819641961636 66% => OK

Essay readability:
automated_readability_index: 12.1 13.2329268293 91% => Automated_readability_index is low.
flesch_reading_ease: 69.11 61.2550243902 113% => OK
smog_index: 3.1 6.51609756098 48% => Smog_index is low.
flesch_kincaid_grade: 8.3 10.3012195122 81% => OK
coleman_liau_index: 12.24 11.4140731707 107% => OK
dale_chall_readability_score: 8.1 8.06136585366 100% => OK
difficult_words: 51.0 40.7170731707 125% => OK
linsear_write_formula: 8.0 11.4329268293 70% => OK
gunning_fog: 9.6 10.9970731707 87% => OK
text_standard: 8.0 11.0658536585 72% => OK
What are above readability scores?

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Maximum four paragraphs wanted.

Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.