TPO-17Most advertisements make products seem much better than they really are.
We are in the new world of advertisements for every product that we see and use in our day to day life. We are influenced by them directly or indirectly in daily matters. However, in my perspective, adds make the products much better than they really are. Factors like the reliability of the product, competition with other products, to sustain in the new era of busy life advertisements are necessary. I can explain these three rationales in the subsequent paragraphs.
To begin with, the commercials play a crucial role in attracting consumers for their products. To make it impressive, marketers may use public figures, film models, or others. Moreover, the special words or the music of the add can persuasively lure the minds of a buyer. This can make the product familiar to the local population. I can illustrate this from my personal life. I thought about buying a 6 seater car because I had a big family. While watching a movie, I saw an impressive car commercial- The Ford Escape. I was instantly engrossed by the look and the one who drove the car was the famous cricket player- Sachin Tendulkar. I loved its features especially the sunroof and its milage properties. Since I was appealed by its look and the cricket player in the add, I booked the car. Unfortunately, it was not the right decision because the last 2 seats had less leg space and it had very fewer features as mentioned in the advertisement.
Next, sometimes advertisements are used to compete with other products. To prove that their products are superior, in some adds, we can see that they are comparing the advantages of their product with others. It is common in some adds of prescription drugs. For instance, they may compare the diversity of relieving symptoms, it's effectiveness or even the price with other drugs. This is to prove that their product is really better than the others.
Finally, if we don't use any advertisement strategy, we may lose the market for that product. As everyone relies upon private commercials, to be the best product they must advertise their product to get a good name. Therefore, the product must have a unique name and retailer symbol that could be seen in adds, and through this, a customer is identifying the product. If they are illiterate, they can use these symbols or names to buy the product.
In sum, most commercial make products much better than they really are. This will give the customer the initial impression of the product, comparing with other products and additional information about the product. By the above mention factors, adds can make people differentiate their perspective towards the product.
Comments
Essay evaluations by e-grader
Grammar and spelling errors:
Line 3, column 221, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...over, the special words or the music of the add can persuasively lure the minds of a bu...
^^^^^^^
Line 3, column 402, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... personal life. I thought about buying a 6 seater car because I had a big family....
^^
Line 3, column 769, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...d by its look and the cricket player in the add, I booked the car. Unfortunately, it wa...
^^^^^^^
Line 7, column 16, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...tter than the others. Finally, if we dont use any advertisement strategy, we may ...
^^^^
Transition Words or Phrases used:
finally, however, if, look, may, moreover, really, so, therefore, while, for instance, as a result, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 15.1003584229 119% => OK
Auxiliary verbs: 13.0 9.8082437276 133% => OK
Conjunction : 12.0 13.8261648746 87% => OK
Relative clauses : 7.0 11.0286738351 63% => More relative clauses wanted.
Pronoun: 50.0 43.0788530466 116% => OK
Preposition: 49.0 52.1666666667 94% => OK
Nominalization: 7.0 8.0752688172 87% => OK
Performance on vocabulary words:
No of characters: 2123.0 1977.66487455 107% => OK
No of words: 432.0 407.700716846 106% => OK
Chars per words: 4.91435185185 4.8611393121 101% => OK
Fourth root words length: 4.55901411391 4.48103885553 102% => OK
Word Length SD: 2.89455074181 2.67179642975 108% => OK
Unique words: 228.0 212.727598566 107% => OK
Unique words percentage: 0.527777777778 0.524837075471 101% => OK
syllable_count: 664.2 618.680645161 107% => OK
avg_syllables_per_word: 1.5 1.51630824373 99% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 19.0 9.59856630824 198% => OK
Article: 4.0 3.08781362007 130% => OK
Subordination: 5.0 3.51792114695 142% => OK
Conjunction: 3.0 1.86738351254 161% => OK
Preposition: 9.0 4.94265232975 182% => OK
Performance on sentences:
How many sentences: 27.0 20.6003584229 131% => OK
Sentence length: 16.0 20.1344086022 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 31.6273743666 48.9658058833 65% => OK
Chars per sentence: 78.6296296296 100.406767564 78% => OK
Words per sentence: 16.0 20.6045352989 78% => OK
Discourse Markers: 4.18518518519 5.45110844103 77% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 4.0 5.5376344086 72% => OK
Sentences with positive sentiment : 15.0 11.8709677419 126% => OK
Sentences with negative sentiment : 2.0 3.85842293907 52% => More negative sentences wanted.
Sentences with neutral sentiment: 10.0 4.88709677419 205% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.279976602728 0.236089414692 119% => OK
Sentence topic coherence: 0.0793032320947 0.076458572812 104% => OK
Sentence topic coherence SD: 0.124904582469 0.0737576698707 169% => OK
Paragraph topic coherence: 0.186108450581 0.150856017488 123% => OK
Paragraph topic coherence SD: 0.0888922950072 0.0645574589148 138% => OK
Essay readability:
automated_readability_index: 9.7 11.7677419355 82% => Automated_readability_index is low.
flesch_reading_ease: 63.7 58.1214874552 110% => OK
smog_index: 3.1 6.10430107527 51% => Smog_index is low.
flesch_kincaid_grade: 8.4 10.1575268817 83% => OK
coleman_liau_index: 10.9 10.9000537634 100% => OK
dale_chall_readability_score: 8.05 8.01818996416 100% => OK
difficult_words: 99.0 86.8835125448 114% => OK
linsear_write_formula: 7.0 10.002688172 70% => OK
gunning_fog: 8.4 10.0537634409 84% => OK
text_standard: 9.0 10.247311828 88% => OK
What are above readability scores?
---------------------
Rates: 70.0 out of 100
Scores by essay e-grader: 21.0 Out of 30
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.
Grammar and spelling errors:
Line 3, column 221, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...over, the special words or the music of the add can persuasively lure the minds of a bu...
^^^^^^^
Line 3, column 402, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... personal life. I thought about buying a 6 seater car because I had a big family....
^^
Line 3, column 769, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...d by its look and the cricket player in the add, I booked the car. Unfortunately, it wa...
^^^^^^^
Line 7, column 16, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...tter than the others. Finally, if we dont use any advertisement strategy, we may ...
^^^^
Transition Words or Phrases used:
finally, however, if, look, may, moreover, really, so, therefore, while, for instance, as a result, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 15.1003584229 119% => OK
Auxiliary verbs: 13.0 9.8082437276 133% => OK
Conjunction : 12.0 13.8261648746 87% => OK
Relative clauses : 7.0 11.0286738351 63% => More relative clauses wanted.
Pronoun: 50.0 43.0788530466 116% => OK
Preposition: 49.0 52.1666666667 94% => OK
Nominalization: 7.0 8.0752688172 87% => OK
Performance on vocabulary words:
No of characters: 2123.0 1977.66487455 107% => OK
No of words: 432.0 407.700716846 106% => OK
Chars per words: 4.91435185185 4.8611393121 101% => OK
Fourth root words length: 4.55901411391 4.48103885553 102% => OK
Word Length SD: 2.89455074181 2.67179642975 108% => OK
Unique words: 228.0 212.727598566 107% => OK
Unique words percentage: 0.527777777778 0.524837075471 101% => OK
syllable_count: 664.2 618.680645161 107% => OK
avg_syllables_per_word: 1.5 1.51630824373 99% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 19.0 9.59856630824 198% => OK
Article: 4.0 3.08781362007 130% => OK
Subordination: 5.0 3.51792114695 142% => OK
Conjunction: 3.0 1.86738351254 161% => OK
Preposition: 9.0 4.94265232975 182% => OK
Performance on sentences:
How many sentences: 27.0 20.6003584229 131% => OK
Sentence length: 16.0 20.1344086022 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 31.6273743666 48.9658058833 65% => OK
Chars per sentence: 78.6296296296 100.406767564 78% => OK
Words per sentence: 16.0 20.6045352989 78% => OK
Discourse Markers: 4.18518518519 5.45110844103 77% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 4.0 5.5376344086 72% => OK
Sentences with positive sentiment : 15.0 11.8709677419 126% => OK
Sentences with negative sentiment : 2.0 3.85842293907 52% => More negative sentences wanted.
Sentences with neutral sentiment: 10.0 4.88709677419 205% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.279976602728 0.236089414692 119% => OK
Sentence topic coherence: 0.0793032320947 0.076458572812 104% => OK
Sentence topic coherence SD: 0.124904582469 0.0737576698707 169% => OK
Paragraph topic coherence: 0.186108450581 0.150856017488 123% => OK
Paragraph topic coherence SD: 0.0888922950072 0.0645574589148 138% => OK
Essay readability:
automated_readability_index: 9.7 11.7677419355 82% => Automated_readability_index is low.
flesch_reading_ease: 63.7 58.1214874552 110% => OK
smog_index: 3.1 6.10430107527 51% => Smog_index is low.
flesch_kincaid_grade: 8.4 10.1575268817 83% => OK
coleman_liau_index: 10.9 10.9000537634 100% => OK
dale_chall_readability_score: 8.05 8.01818996416 100% => OK
difficult_words: 99.0 86.8835125448 114% => OK
linsear_write_formula: 7.0 10.002688172 70% => OK
gunning_fog: 8.4 10.0537634409 84% => OK
text_standard: 9.0 10.247311828 88% => OK
What are above readability scores?
---------------------
Rates: 70.0 out of 100
Scores by essay e-grader: 21.0 Out of 30
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.