The following argument is flawed due to numerous reasons. Primarily based on the fact that advertising is sufficient for the sale of the new line of coffee. Rendering its conclusion, that their strategy will be sufficient to make "Gourmet Select" one of the top sellers in the coffee, invalid.
The argument "hopes" that word of mouth will be sufficient to sustain sales. The argument uses vague language to draw its conclusion. There is no evidence supporting the fact that word of mouth is sufficient to sustain the sales in the supermarket. The argument is using a factor of luck in drawing in its conclusion, it did not consider the fact that if word of mouth is not sufficient to sustain the sale, then how will they sell the coffee. Had the argument provided solid evidence stating that the coffee will be successful in sustaining sales would have made the conclusion stronger.
The argument makes an unwarranted assumption that advertising of the coffee in television and radio will make the major chain restaurant buy their coffee. There is no relation between the restaurant chain and the advertising campaign. The restaurants may watch the advertiser and still decide to reject their coffee. The restaurants may not like the coffee because the coffee they already use is better in quality or cheaper than the "Gourmet select". Had the argument the presented a direct relation between the advertising campaign and the major chain restaurants, even then, how what are the responses from the restaurants about the coffee would be required by the argument to make a conclusion.
In conclusion, the argument is flawed due to the above-mentioned reasons and therefore fails to make a convincing conclusion. It could have been strong if the above-mentioned assumptions were explicitly stated.
Transition Words or Phrases used:
if, may, so, still, then, therefore, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 19.6327345309 81% => OK
Auxiliary verbs: 10.0 12.9520958084 77% => OK
Conjunction : 6.0 11.1786427146 54% => More conjunction wanted.
Relative clauses : 7.0 13.6137724551 51% => More relative clauses wanted.
Pronoun: 17.0 28.8173652695 59% => OK
Preposition: 35.0 55.5748502994 63% => OK
Nominalization: 14.0 16.3942115768 85% => OK
Performance on vocabulary words:
No of characters: 1541.0 2260.96107784 68% => OK
No of words: 294.0 441.139720559 67% => More content wanted.
Chars per words: 5.24149659864 5.12650576532 102% => OK
Fourth root words length: 4.14082457966 4.56307096286 91% => OK
Word Length SD: 3.10866676584 2.78398813304 112% => OK
Unique words: 137.0 204.123752495 67% => More unique words wanted.
Unique words percentage: 0.465986394558 0.468620217663 99% => OK
syllable_count: 469.8 705.55239521 67% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 4.96107784431 81% => OK
Interrogative: 1.0 0.471057884232 212% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 15.0 19.7664670659 76% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 50.7252293133 57.8364921388 88% => OK
Chars per sentence: 102.733333333 119.503703932 86% => OK
Words per sentence: 19.6 23.324526521 84% => OK
Discourse Markers: 3.33333333333 5.70786347227 58% => More transition words/phrases wanted.
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 0.0 5.25449101796 0% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.165396672133 0.218282227539 76% => OK
Sentence topic coherence: 0.0641762555079 0.0743258471296 86% => OK
Sentence topic coherence SD: 0.0715829862221 0.0701772020484 102% => OK
Paragraph topic coherence: 0.110024279292 0.128457276422 86% => OK
Paragraph topic coherence SD: 0.0856711435897 0.0628817314937 136% => OK
Essay readability:
automated_readability_index: 13.1 14.3799401198 91% => Automated_readability_index is low.
flesch_reading_ease: 52.19 48.3550499002 108% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 10.7 12.197005988 88% => OK
coleman_liau_index: 13.11 12.5979740519 104% => OK
dale_chall_readability_score: 7.8 8.32208582834 94% => OK
difficult_words: 60.0 98.500998004 61% => More difficult words wanted.
linsear_write_formula: 7.0 12.3882235529 57% => Linsear_write_formula is low.
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 10.0 11.9071856287 84% => OK
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.