We recommend that Monarch Books open a café in its store. Monarch, having been in business at the same location for more than twenty years, has a large customer base because it is known for its wide selection of books on all subjects. Clearly, opening the café would attract more customers. Space could be made for the café by discontinuing the children's book section, which will probably become less popular given that the most recent national census indicated a significant decline in the percentage of the population under age ten. Opening a café will allow Monarch to attract more customers and better compete with Regal Books, which recently opened its own café."
Write a response in which you discuss what questions would need to be answered in order to decide whether the recommendation is likely to have the predicted result. Be sure to explain how the answers to these questions would help to evaluate the recommendation.
The argument provides a recommendation for the opening of a café in Monarch Book Store. According to the author, it will help the store to attract more customers and, hence, will flourish the business. However, the supportive reasons presented by the author provide certain significant fallacies.
One, as per the argument, Monarch has been in business for more than twenty years and has a large customer base because of its wide collection of books. But, this statement comprises an unjustified assumption that, a successful book store can become a successful café too. It might be a case that customers like Monarch’s books, but not it’s coffee. A good book store along with café might attract people, but if they get an unpleasing experience in café, the Monarch may lose its customers too.
Secondly, the space for café in Monarch book store is arranged by removing the children’s book section. This decision was made on the basis of plummeting percentage of people under age ten, however, it does not present a satiable data that could prove the direct proportionality of this declining percentage and child customers of the book store. It might be possible that a good proportion of Monarch’s customers belong to people under age ten. In this case, removing children’s books section might have a detrimental effect on Monarch’s book store business.
Finally, the argument states that by opening a café in its book store, Monarch is competing with Regal Books, which recently opened its own café. However, no as such weighty information is presented which can give an idea regarding the on-going competition. It might be possible that Regal Books is facing a business fiasco, and hence, to protect its business, it opened a café as a side-by option.
To sum up, the author might strengthen his opinion by stating factual figures regarding the number of books and its customers. The argument may be fortified by presenting more pleasing reasons behind the need of café.
Grammar and spelling errors:
Line 4, column 156, Rule ID: NOW[2]
Message: Did you mean 'now' (=at this moment) instead of 'no' (negation)?
Suggestion: now
... recently opened its own café. However, no as such weighty information is presente...
^^
Line 4, column 237, Rule ID: ON-GOING[1]
Message: Did you mean 'ongoing'?
Suggestion: ongoing
...ed which can give an idea regarding the on-going competition. It might be possible that ...
^^^^^^^^
Line 5, column 219, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...easing reasons behind the need of café.
^^^^
Discourse Markers used:
['but', 'finally', 'hence', 'however', 'if', 'may', 'regarding', 'second', 'secondly', 'so', 'then', 'to sum up']
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance in Part of Speech:
Nouns: 0.279487179487 0.25644967241 109% => OK
Verbs: 0.133333333333 0.15541462614 86% => OK
Adjectives: 0.0692307692308 0.0836205057962 83% => OK
Adverbs: 0.0333333333333 0.0520304965353 64% => OK
Pronouns: 0.0384615384615 0.0272364105082 141% => Less pronouns wanted. Try not to use 'you, I, they, he...' as the subject of a sentence
Prepositions: 0.115384615385 0.125424944231 92% => OK
Participles: 0.0461538461538 0.0416121511921 111% => OK
Conjunctions: 2.92529025629 2.79052419416 105% => OK
Infinitives: 0.0128205128205 0.026700313972 48% => Some infinitives wanted.
Particles: 0.0025641025641 0.001811407834 142% => OK
Determiners: 0.105128205128 0.113004496875 93% => OK
Modal_auxiliary: 0.0333333333333 0.0255425247493 131% => OK
WH_determiners: 0.00769230769231 0.0127820249294 60% => OK
Vocabulary words and sentences:
No of characters: 2019.0 2731.13054187 74% => OK
No of words: 327.0 446.07635468 73% => More content wanted.
Chars per words: 6.17431192661 6.12365571057 101% => OK
Fourth root words length: 4.25242769721 4.57801047555 93% => OK
words length more than 5 chars: 0.382262996942 0.378187486979 101% => OK
words length more than 6 chars: 0.302752293578 0.287650121315 105% => OK
words length more than 7 chars: 0.217125382263 0.208842608468 104% => OK
words length more than 8 chars: 0.146788990826 0.135150697306 109% => OK
Word Length SD: 2.92529025629 2.79052419416 105% => OK
Unique words: 169.0 207.018472906 82% => More unique words wanted.
Unique words percentage: 0.516819571865 0.469332199767 110% => OK
Word variations: 53.6315636897 52.1807786196 103% => OK
How many sentences: 16.0 20.039408867 80% => OK
Sentence length: 20.4375 23.2022227129 88% => OK
Sentence length SD: 36.609211614 57.7814097925 63% => OK
Chars per sentence: 126.1875 141.986410481 89% => OK
Words per sentence: 20.4375 23.2022227129 88% => OK
Discourse Markers: 0.75 0.724660767414 103% => OK
Paragraphs: 5.0 5.14285714286 97% => OK
Language errors: 3.0 3.58251231527 84% => OK
Readability: 50.7127293578 51.9672348444 98% => OK
Elegance: 2.15 1.8405768891 117% => OK
Coherence and Cohesion:
Essay topic to essay body coherence: 0.394160985448 0.441005458295 89% => OK
Sentence sentence coherence: 0.121668678451 0.135418324435 90% => OK
Sentence sentence coherence SD: 0.065640640421 0.0829849096947 79% => OK
Sentence paragraph coherence: 0.572723566781 0.58762219726 97% => OK
Sentence paragraph coherence SD: 0.113089752915 0.147661913831 77% => OK
Sentence topic coherence: 0.160238492874 0.193483328276 83% => OK
Sentence topic coherence SD: 0.113657878829 0.0970749176394 117% => OK
Paragraph paragraph coherence: 0.276274238808 0.42659136922 65% => OK
Paragraph paragraph coherence SD: 0.0671855425835 0.0774707102158 87% => OK
Paragraph topic coherence: 0.24602729156 0.312017818177 79% => OK
Paragraph topic coherence SD: 0.0849476253872 0.0698173142475 122% => OK
Task Achievement:
Sentences with positive sentiment : 7.0 8.33743842365 84% => OK
Sentences with negative sentiment : 6.0 6.87684729064 87% => OK
Sentences with neutral sentiment: 3.0 4.82512315271 62% => OK
Positive topic words: 7.0 6.46551724138 108% => OK
Negative topic words: 6.0 5.36822660099 112% => OK
Neutral topic words: 3.0 2.82389162562 106% => OK
Total topic words: 16.0 14.657635468 109% => OK
What are sentences with positive/Negative/neutral sentiment?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: This is not the final score. The e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.