Adverts increase sharply nowadays, How does it influence in consumers? What can be done to protect customer?
It is irrefutable that adverts today life have been utilizing as one of the effective and efficient methods to conquer the consumerism, which will impact variedly on decision-making. From my perspective, I believe government is better to strictly censor and supervise adverts broadcasting on national channel to protect consumers.
To begin with, advertisement is obvious useful for not only manufacturers but also customers. First of all, it creates the win-win situation where quality products meet customers’ demands. Adverts allow people approach products features in a fast and convenient way, especially those living in remote area. They describe carefully the latest trend of new product and provide the explanation for the functions of the product. Secondly, consumers may probably have knowledge about the new designs of the products; thus, they consume these products and increase their living standards with the innovative ideas of the designer.
By contrast, adverts sometimes have posed threats to customers, especially children. Particularly, their content may probably be inappropriate which contain some images that are not suitable as children cannot differentiate it. To illustrate, some brands namely Armani or Victoria Secret, they are sexy women advertising their products and children tend to watch them without any parental guidance. Accordingly, they will imitate as if they were models on the stage, which is not suitable to development pace.
Protection for consumers is extremely necessary by the government and advertiser. Each citizen is looking for and expecting the authority to enforce laws which ban the exaggerated adverts. Moreover, word-of-mouth helps to purify the market; therefore, each and every can be smart consumers.
To conclude, it can be said that advertisements affect people differ from person to person, which requires the censorship by authority. By doing so, we can make sure that the market would have the equal competition as well as the trusted products for consumers.
Transition Words or Phrases used:
accordingly, also, but, first, if, look, may, moreover, second, secondly, so, therefore, thus, well, as well as, first of all, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 9.0 7.85571142285 115% => OK
Conjunction : 11.0 10.4138276553 106% => OK
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 22.0 24.0651302605 91% => OK
Preposition: 34.0 41.998997996 81% => OK
Nominalization: 9.0 8.3376753507 108% => OK
Performance on vocabulary words:
No of characters: 1735.0 1615.20841683 107% => OK
No of words: 307.0 315.596192385 97% => OK
Chars per words: 5.65146579805 5.12529762239 110% => OK
Fourth root words length: 4.18585898806 4.20363070211 100% => OK
Word Length SD: 3.06610355206 2.80592935109 109% => OK
Unique words: 197.0 176.041082164 112% => OK
Unique words percentage: 0.641693811075 0.561755894193 114% => OK
syllable_count: 536.4 506.74238477 106% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 10.0 5.43587174349 184% => OK
Interrogative: 0.0 0.384769539078 0% => OK
Article: 0.0 2.52805611222 0% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 6.0 4.76152304609 126% => OK
Performance on sentences:
How many sentences: 16.0 16.0721442886 100% => OK
Sentence length: 19.0 20.2975951904 94% => OK
Sentence length SD: 33.7509259132 49.4020404114 68% => OK
Chars per sentence: 108.4375 106.682146367 102% => OK
Words per sentence: 19.1875 20.7667163134 92% => OK
Discourse Markers: 8.75 7.06120827912 124% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.131406985749 0.244688304435 54% => OK
Sentence topic coherence: 0.0407584362045 0.084324248473 48% => OK
Sentence topic coherence SD: 0.0352728610351 0.0667982634062 53% => OK
Paragraph topic coherence: 0.0701400331758 0.151304729494 46% => OK
Paragraph topic coherence SD: 0.0218082514212 0.056905535591 38% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 14.8 13.0946893788 113% => OK
flesch_reading_ease: 43.73 50.2224549098 87% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.9 11.3001002004 105% => OK
coleman_liau_index: 15.49 12.4159519038 125% => OK
dale_chall_readability_score: 9.98 8.58950901804 116% => OK
difficult_words: 105.0 78.4519038076 134% => OK
linsear_write_formula: 9.0 9.78957915832 92% => OK
gunning_fog: 9.6 10.1190380762 95% => OK
text_standard: 10.0 10.7795591182 93% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.