Marketing strategy for some companies is offers and discounts for some it is reputation Should consumer goods companies concentrate special discounts and offers to promote their products or they should focus on reputation What do you think is more importa

Essay topics:

Marketing strategy for some companies is offers and discounts, for some it is reputation. Should consumer goods companies concentrate special discounts and offers to promote their products or they should focus on reputation? What do you think is more important?

It is argued that whether offering offers and discounts by a company is considered against the reputation of an organization or not. I staunchly believe that in today's competitive era for a company to grow, it should have a heavy customer base, which can be gathered by offering special offers and discounts to the consumer. In this essay, we will discuss the potential positive impacts of providing benefits to the customer along with supporting environment, followed by a reasoned conclusion.

To begin with, I would say, there are numerous reasons why a company should provide offers and discounts to the customer. Like, special discounts and offers attract customers from various economy classes, the under budget shopping provides a satisfaction to customers in terms of money saving, customers want to stick with the organization if they provide better quality and reasonable price range and so on. To illustrate, according to the recent survey in north America, the seasonal sales have increased the revenue of various markets brands by forty to fifty percent. Thus, these effective strategies also help in business growth.

Some may offer a contrary argument, that companies should stay with their reputation and should not offer discounts to consumers. They may have a believe that this decreases the product value in the market. The idea is completely unacceptable, as offering sales does not decrease the brand value of company nor the market shares and benefits.

To conclude, taking into account the statements discussed above, one can say it is favorable for any organization to provide his clients' various special discounts and offers.

Votes
Average: 8.8 (2 votes)
Essay Categories

Comments

Grammar and spelling errors:
Line 5, column 10, Rule ID: MASS_AGREEMENT[2]
Message: Possible agreement error - use third-person verb forms for singular and mass nouns: 'offers'.
Suggestion: offers
...o help in business growth. Some may offer a contrary argument, that companies sho...
^^^^^
Line 5, column 145, Rule ID: A_INFINITVE[1]
Message: Probably a wrong construction: a/the + infinitive
...r discounts to consumers. They may have a believe that this decreases the product value i...
^^^^^^^^^
Line 5, column 147, Rule ID: BELIEVE_BELIEF[1]
Message: Did you mean 'belief' (noun) instead of believe (verb)?
Suggestion: belief
...discounts to consumers. They may have a believe that this decreases the product value i...
^^^^^^^

Transition Words or Phrases used:
also, if, may, so, thus, to begin with

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 6.0 10.5418719212 57% => More to be verbs wanted.
Auxiliary verbs: 10.0 6.10837438424 164% => OK
Conjunction : 11.0 8.36945812808 131% => OK
Relative clauses : 5.0 5.94088669951 84% => OK
Pronoun: 17.0 20.9802955665 81% => OK
Preposition: 38.0 31.9359605911 119% => OK
Nominalization: 8.0 5.75862068966 139% => OK

Performance on vocabulary words:
No of characters: 1397.0 1207.87684729 116% => OK
No of words: 263.0 242.827586207 108% => OK
Chars per words: 5.31178707224 5.00649968141 106% => OK
Fourth root words length: 4.02706775958 3.92707691288 103% => OK
Word Length SD: 2.80369719329 2.71678728327 103% => OK
Unique words: 158.0 139.433497537 113% => OK
Unique words percentage: 0.600760456274 0.580463131201 103% => OK
syllable_count: 439.2 379.143842365 116% => OK
avg_syllables_per_word: 1.7 1.57093596059 108% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 4.6157635468 173% => OK
Interrogative: 0.0 0.325123152709 0% => OK
Article: 3.0 1.56157635468 192% => OK
Subordination: 1.0 1.71428571429 58% => OK
Conjunction: 0.0 0.931034482759 0% => OK
Preposition: 5.0 3.65517241379 137% => OK

Performance on sentences:
How many sentences: 11.0 12.6551724138 87% => OK
Sentence length: 23.0 20.5024630542 112% => OK
Sentence length SD: 57.4405909406 50.4703680194 114% => OK
Chars per sentence: 127.0 104.977214359 121% => OK
Words per sentence: 23.9090909091 20.9669160288 114% => OK
Discourse Markers: 3.45454545455 7.25397266985 48% => More transition words/phrases wanted.
Paragraphs: 4.0 4.12807881773 97% => OK
Language errors: 3.0 5.33497536946 56% => OK
Sentences with positive sentiment : 7.0 6.9802955665 100% => OK
Sentences with negative sentiment : 3.0 2.75862068966 109% => OK
Sentences with neutral sentiment: 1.0 2.91625615764 34% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.323560141088 0.242375264174 133% => OK
Sentence topic coherence: 0.127983441377 0.0925447433944 138% => OK
Sentence topic coherence SD: 0.109754119216 0.071462118173 154% => OK
Paragraph topic coherence: 0.1932575251 0.151781067708 127% => OK
Paragraph topic coherence SD: 0.0963970609237 0.0609392437508 158% => OK

Essay readability:
automated_readability_index: 15.5 12.6369458128 123% => OK
flesch_reading_ease: 39.67 53.1260098522 75% => OK
smog_index: 8.8 6.54236453202 135% => OK
flesch_kincaid_grade: 13.4 10.9458128079 122% => OK
coleman_liau_index: 13.81 11.5310837438 120% => OK
dale_chall_readability_score: 9.16 8.32886699507 110% => OK
difficult_words: 73.0 55.0591133005 133% => OK
linsear_write_formula: 14.0 9.94827586207 141% => OK
gunning_fog: 11.2 10.3980295567 108% => OK
text_standard: 14.0 10.5123152709 133% => OK
What are above readability scores?

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Rates: 85.5555555556 out of 100
Scores by essay e-grader: 77.0 Out of 90
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.