Nowadays, in competitive market structure sport sponsoring has gained the attention of company owners in a vast scope. Some people state that sports advertising is a great marketing tool whilst others disagree and think this type of promoting product has tremendous drawbacks. I agree with the first opinion and I will discuss both points of view.
Sport sponsorship is considered as an efficient method for marketers to publicize their goods in many countries and various fields of professional sport matches. It provides a great increase in sales with improving brand positioning and therefore results in more popularity for companies. Moreover, it is so beneficial for the team when companies support them with more monetary resources which helps them to be in the best performance. For example, multinational corporations have partnership with the biggest football clubs in order to catch their fans and consequently add more customers.
Opponents of this statement believe that this commercial practice is a deceptive way to sell the company’s output. They opine it rises the chance of impulse buying as consumers would be encouraged to purchase products that they use rarely in routine life. This theory emphasizes that persons have been abused by the aspect of business ethics. For instance, people tend to buy products emotionally and without any previous intention just because their favorite soccer team has endorsed them.
To sum up, funding sport events is advantageous for both parties, the clubs and their brand ambassadors. Controversial issues and negative comments can be avoided by selling quality goods to target customers in an honest and ethical manner without adopting any corruptive activity.
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Grammar and spelling errors:
Line 5, column 234, Rule ID: ADVERB_WORD_ORDER
Message: The adverb 'rarely' is usually put before the verb 'use'.
Suggestion: rarely use
...couraged to purchase products that they use rarely in routine life. This theory emphasizes...
Transition Words or Phrases used:
consequently, first, if, moreover, so, therefore, for example, for instance, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 13.1623246493 68% => OK
Auxiliary verbs: 3.0 7.85571142285 38% => OK
Conjunction : 9.0 10.4138276553 86% => OK
Relative clauses : 6.0 7.30460921844 82% => OK
Pronoun: 22.0 24.0651302605 91% => OK
Preposition: 33.0 41.998997996 79% => OK
Nominalization: 5.0 8.3376753507 60% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1465.0 1615.20841683 91% => OK
No of words: 267.0 315.596192385 85% => More content wanted.
Chars per words: 5.48689138577 5.12529762239 107% => OK
Fourth root words length: 4.04229324003 4.20363070211 96% => OK
Word Length SD: 2.90911198998 2.80592935109 104% => OK
Unique words: 178.0 176.041082164 101% => OK
Unique words percentage: 0.666666666667 0.561755894193 119% => OK
syllable_count: 445.5 506.74238477 88% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 5.43587174349 92% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 2.0 4.76152304609 42% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 29.7886043101 49.4020404114 60% => OK
Chars per sentence: 112.692307692 106.682146367 106% => OK
Words per sentence: 20.5384615385 20.7667163134 99% => OK
Discourse Markers: 6.61538461538 7.06120827912 94% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.176449049346 0.244688304435 72% => OK
Sentence topic coherence: 0.055717869414 0.084324248473 66% => OK
Sentence topic coherence SD: 0.0665672817162 0.0667982634062 100% => OK
Paragraph topic coherence: 0.109175392448 0.151304729494 72% => OK
Paragraph topic coherence SD: 0.109583163777 0.056905535591 193% => OK
automated_readability_index: 14.7 13.0946893788 112% => OK
flesch_reading_ease: 42.72 50.2224549098 85% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 12.3 11.3001002004 109% => OK
coleman_liau_index: 14.56 12.4159519038 117% => OK
dale_chall_readability_score: 10.31 8.58950901804 120% => OK
difficult_words: 96.0 78.4519038076 122% => OK
linsear_write_formula: 11.0 9.78957915832 112% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 15.0 10.7795591182 139% => OK
What are above readability scores?
Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.