GMAT Test Prep: CR-29985442 GMAT Critical Reasoning

Since the mayor's publicity campaign for Greenville's bus service began six months ago, morning automobile traffic into the midtown area of the city has decreased seven percent. During the same period, there has been an equivalent rise in the number of persons riding buses into the midtown area. Obviously, the mayor’s publicity campaign has convinced many people to leave their cars at home and ride the bus to work.

Which of the following, if true, casts the most serious doubt on the conclusion drawn above?
Select one of the following answer choices