Target MarketingAdvertisers in the past have used radio and television in an attempt to provide information about their products to large, general audiences; it was once thought that the best way to sell a product was to advertise it to as many people as

Speaking topics in text

Target Marketing

Advertisers in the past have used radio and television in an attempt to provide information about their products to large, general audiences; it was once thought that the best way to sell a product was to advertise it to as many people as possible. However, more recent trends in advertising have turned toward target marketing. Target marketing is the strategy of advertising to smaller, very specific audiences— audiences that have been determined to have the greatest need or desire for the product being marketed. Target marketing has proved to be very effective in reaching potential customers.

Speaking recording
Votes
Average: 8 (1 vote)
Speaking category

Comments

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on vocabulary words:
No of characters: 708.0 592.248995984 120% => OK
No of words: 170.0 155.574297189 109% => OK
Chars per words: 4.16470588235 3.80514564318 109% => OK
Fourth root words length: 3.61087313685 3.525876923 102% => OK
Word Length SD: 2.19275308459 1.79077849142 122% => OK
Unique words: 101.0 93.7148594378 108% => OK
Unique words percentage: 0.594117647059 0.604071249207 98% => OK
Syllable count: 215.1 185.844578313 116% => OK
Avg_syllables_per_word: 1.3 1.19417670683 109% => OK

Performance on coherence:
Topic speech coherence ratio: 0.0207624675827 0.0650381309087 32% => It may have issues on recording quality or the content is not so closely related to content.

Acoustic performance on paragraphs:
How many acoustic paragraphs: 3.0 4.35341365462 69% => OK
Average paragraph length: 56.6666666667 68.503853103 83% => OK
STD paragraph length: 20.677416559 21.3332995233 97% => OK
Average paragraph duration: 16.89 25.9943957902 65% => OK
STD paragraph duration: 5.51678046207 7.84667146824 70% => OK

Acoustic performance on sentences:
How many acoustic sentences: 29.0 42.0642570281 69% => OK
Average acoustic sentence length: 5.86206896552 4.02192344571 146% => OK
STD acoustic sentence length: 4.69573642222 3.1217529195 150% => OK
Average acoustic sentences duration: 1.65413793103 1.45093177766 114% => OK
STD acoustic sentences duration: 1.17361368619 0.99851816184 118% => OK

Acoustic performance on acoustic silence:(An acoustic silence means a little pause between two or more words)
How many acoustic silence: 32.0 39.0421686747 82% => OK
Total acoustic silence duration: 5.92 7.12997991968 83% => OK
Average acoustic silence duration: 0.185 0.185688545393 100% => OK
STD acoustic silence duration: 0.131029576814 0.155154303396 84% => OK

Acoustic performance on acoustic words:
Total word duration: 41.69 47.1480722892 88% => Need to talk more.
Average word duration: 0.245235294118 0.305395592593 80% => OK
STD word duration: 0.137683366252 0.189427763521 73% => OK

Disfluencies: like hesitations, or 'ehn' or taking a long time to pronounce a word:
How many disfluencies: 1.0 7.94979919679 13% => Good job, the lower, the better.
Total_disfluencies_duration: 0.72 6.2937751004 11% => Good job. The lower, the better.
Total acoustic noise duration: 1.01 3.39508032129 30% => Good job. The lower, the better.

Acoustic rates:
Total speech duration: 50.67 59.7592369478 85% => Talk more. Do not save time. People can talk 4-5 words in one second.
Compare to expected duration: 0.8445 0.995987282463 85% => Some seconds left. Need to talk more.
Rate of silence: 0.631537398855 0.656000678711 96% => OK
Rate of speech: 3.35504243142 2.60215298798 129% => OK
Rate of speech by unique words: 1.99328991514 1.56821927147 127% => OK
Rate of word duration by unique words: 2.42264331974 1.99336655568 122% => OK
Average articulation rates: 0.285438829412 0.317803793328 90% => OK

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Rates: 80.0 out of 100
Scores by speech e-grader: 24.0 Out of 30
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Note: the speech e-grader does NOT examine the meaning of words and ideas.