The table below shows expenditures on advertising of four car companies in the UK in 2002.
The table illustrates how much money was used for four different kinds of advertising by four distinct companies producing cars in the United Kingdom in the year 2002
From a general perspective, car companies spent most money on advertising on TV, while the budgets on advertisements in cinema and outdoor were the lowest.
In terms of TV, the striking feature is that Cetirizine and Vauxhall spent 70 million dollars for the former and 65 million dollars for the latter, followed by 59 million dollars for Renault and 45 million dollars for Rover. On the other hand, there was a major gap of seven million dollars in the expenditure Renault and Rover spent on press advertising (45 and 38 million dollars respectively). Meanwhile, the spending of Vauxhall and Cetirizine on this kind of advertising was under 15 million dollars.
With regard to radio, the expenditure of all four car manufacturers on this sort of advertising shared the same figures at 15 million dollars. In contrast, Renault and Rover used about five to six million dollars for advertisements in cinemas, whereas the two other companies did not invest on them. Ultimately, the budgets these companies spent on outdoor advertisement ranged from two to seven million dollars.
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| 2024-03-30 | minhnhat2002 | 82 | view |
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- average monthly expenditure by British households 64
- It is suggested that primary children should learn how to grow vegetables and keep animals Do the advantages of this outweigh its disadvantages 73
- Some people say that the government should spend more money taking care of elderly people while others think that government spending should be spent more on the education of young people Discuss both views and give your opinion 73
- The table below shows expenditures on advertising of four car companies in the UK in 2002 73
Grammar and spelling errors:
Line 4, column 68, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...xpenditure of all four car manufacturers on this sort of advertising shared the ...
^^
Line 4, column 97, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...nufacturers on this sort of advertising shared the same figures at 15 million do...
^^
Transition Words or Phrases used:
if, so, whereas, while, in contrast, kind of, sort of, with regard to, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 5.0 7.0 71% => OK
Auxiliary verbs: 0.0 1.00243902439 0% => OK
Conjunction : 8.0 6.8 118% => OK
Relative clauses : 1.0 3.15609756098 32% => OK
Pronoun: 5.0 5.60731707317 89% => OK
Preposition: 34.0 33.7804878049 101% => OK
Nominalization: 1.0 3.97073170732 25% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1042.0 965.302439024 108% => OK
No of words: 204.0 196.424390244 104% => OK
Chars per words: 5.10784313725 4.92477711251 104% => OK
Fourth root words length: 3.77926670891 3.73543355544 101% => OK
Word Length SD: 2.89247256502 2.65546596893 109% => OK
Unique words: 103.0 106.607317073 97% => OK
Unique words percentage: 0.504901960784 0.547539520022 92% => More unique words wanted or less content wanted.
syllable_count: 311.4 283.868780488 110% => OK
avg_syllables_per_word: 1.5 1.45097560976 103% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 0.0 1.53170731707 0% => OK
Article: 5.0 4.33902439024 115% => OK
Subordination: 1.0 1.07073170732 93% => OK
Conjunction: 0.0 0.482926829268 0% => OK
Preposition: 5.0 3.36585365854 149% => OK
Performance on sentences:
How many sentences: 7.0 8.94146341463 78% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 29.0 22.4926829268 129% => The Avg. Sentence Length is relatively long.
Sentence length SD: 69.7994210841 43.030603864 162% => OK
Chars per sentence: 148.857142857 112.824112599 132% => OK
Words per sentence: 29.1428571429 22.9334400587 127% => OK
Discourse Markers: 12.5714285714 5.23603664747 240% => Less transition words/phrases wanted.
Paragraphs: 4.0 3.83414634146 104% => OK
Language errors: 2.0 1.69756097561 118% => OK
Sentences with positive sentiment : 3.0 3.70975609756 81% => OK
Sentences with negative sentiment : 0.0 1.13902439024 0% => More negative sentences wanted.
Sentences with neutral sentiment: 4.0 4.09268292683 98% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.21616988467 0.215688989381 100% => OK
Sentence topic coherence: 0.114985237666 0.103423049105 111% => OK
Sentence topic coherence SD: 0.100744091614 0.0843802449381 119% => OK
Paragraph topic coherence: 0.178536544003 0.15604864568 114% => OK
Paragraph topic coherence SD: 0.0955895602082 0.0819641961636 117% => OK
Essay readability:
automated_readability_index: 17.2 13.2329268293 130% => OK
flesch_reading_ease: 50.5 61.2550243902 82% => OK
smog_index: 11.2 6.51609756098 172% => OK
flesch_kincaid_grade: 13.4 10.3012195122 130% => OK
coleman_liau_index: 12.95 11.4140731707 113% => OK
dale_chall_readability_score: 8.17 8.06136585366 101% => OK
difficult_words: 40.0 40.7170731707 98% => OK
linsear_write_formula: 18.5 11.4329268293 162% => OK
gunning_fog: 13.6 10.9970731707 124% => OK
text_standard: 14.0 11.0658536585 127% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.