Some people say that advertising is extremely successful at persuading us to buy things Other people think that advertising is so common that we no longer pay attention to it Discuss both views and give your opinion

Essay topics:

Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it.
Discuss both views and give your opinion.

While some assert that commercial adverts deeply influence one’s purchasing motives, others believe that its ubiquity makes it hardly draw further attentions. Despite its prevalent occurrence, I believe it is still a considerable approach for certain specific clienteles.

Regard to the first perspective, a successful advertising strategy has a powerful impact on buyer shopping behaviors. This means, by having a comprehensive approaching method, it directly attracts the attention of potential shoppers and gradually shifts the purchasing intention with selectively designed suggestions. For instance, there is research displaying a correlation between a well-measured commercial advertising and a business’s financial performance, especially when it involves with celebrities and their influence. Fan bases are ideal customer groups for this strategy, as it fully takes advantage of the subliminal decision to support idols. Making purchases is a way to show their endorsement to the contracted influencers; subsequently, it raising the net revenue of the company of the publicized product. Additionally, pop-up commercials can save time for clients by giving personalized recommendations in advance. Regardless a very moment, however, these pop-ups may instantaneously give suitable suggestions to solve customer’s existed problems.

On the other hand, ceaseless reading and watching these momentaneous adverts on various platforms, from social media to subway platforms, gradually disinterests people. Despite the bombardment of these promotion tactics, what truly influences client’s buying decisions is the actual product’s quality. The majority of people make their decisions based on reviews and references rather than publicity. For example, before buying a new laptop, it is common for us to google and compile all related information about its performance base on previous buyers’ experience. Thus, advertisement is no longer the decisive factor for shoppers.

In conclusion, although there are fewer people use advertisement as their major reference afore making their purchases. However, as long as the creativity aspect of the advertisement is phenomenally executed, I believe it will always attract people’s attention.

Votes
Average: 9.6 (3 votes)

Comments

Grammar and spelling errors:
Line 3, column 1038, Rule ID: APOSTROPHE_PLURAL[1]
Message: Consider using the plural form here: 'customers'.
Suggestion: customers
...usly give suitable suggestions to solve customer’s existed problems. On the other han...
^^^^^^^^^^
Line 3, column 1067, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...s to solve customer’s existed problems. On the other hand, ceaseless reading and...
^^^^^

Transition Words or Phrases used:
first, however, if, may, so, still, well, while, for instance, in conclusion, on the other hand

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 7.0 13.1623246493 53% => More to be verbs wanted.
Auxiliary verbs: 3.0 7.85571142285 38% => OK
Conjunction : 5.0 10.4138276553 48% => More conjunction wanted.
Relative clauses : 4.0 7.30460921844 55% => More relative clauses wanted.
Pronoun: 23.0 24.0651302605 96% => OK
Preposition: 27.0 41.998997996 64% => OK
Nominalization: 16.0 8.3376753507 192% => OK

Performance on vocabulary words:
No of characters: 1651.0 1615.20841683 102% => OK
No of words: 266.0 315.596192385 84% => More content wanted.
Chars per words: 6.20676691729 5.12529762239 121% => OK
Fourth root words length: 4.03850299372 4.20363070211 96% => OK
Word Length SD: 3.39652656009 2.80592935109 121% => OK
Unique words: 185.0 176.041082164 105% => OK
Unique words percentage: 0.695488721805 0.561755894193 124% => OK
syllable_count: 504.0 506.74238477 99% => OK
avg_syllables_per_word: 1.9 1.60771543086 118% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 4.0 2.10420841683 190% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 6.0 4.76152304609 126% => OK

Performance on sentences:
How many sentences: 12.0 16.0721442886 75% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 22.0 20.2975951904 108% => OK
Sentence length SD: 41.7169696353 49.4020404114 84% => OK
Chars per sentence: 137.583333333 106.682146367 129% => OK
Words per sentence: 22.1666666667 20.7667163134 107% => OK
Discourse Markers: 7.91666666667 7.06120827912 112% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.124024643548 0.244688304435 51% => OK
Sentence topic coherence: 0.0402008347036 0.084324248473 48% => OK
Sentence topic coherence SD: 0.0388815240198 0.0667982634062 58% => OK
Paragraph topic coherence: 0.0721495027919 0.151304729494 48% => OK
Paragraph topic coherence SD: 0.0435408727304 0.056905535591 77% => OK

Essay readability:
automated_readability_index: 18.9 13.0946893788 144% => OK
flesch_reading_ease: 23.77 50.2224549098 47% => Flesch_reading_ease is low.
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 15.4 11.3001002004 136% => OK
coleman_liau_index: 18.74 12.4159519038 151% => OK
dale_chall_readability_score: 11.67 8.58950901804 136% => OK
difficult_words: 117.0 78.4519038076 149% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 10.8 10.1190380762 107% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?

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Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.