Some people say that advertising is extremely successful at persuading us to buy things. Other people think advertising is so common that we no longer pay attention to it. Discuss both views and give your opinion.
Nowadays, advertising is indisputably a widespread method to introduce and bring products closer to the public. However, there is an argument centering on whether advertising is actually appealing or too old-fashioned to attract customers’ notice. In my own opinion, on balance, I agree with the latter statement.
Due to the advancements of social media and networks, people now can easily come across an eclectic mix of different advertisements online. We can not deny that advertisements, somehow, are very attractive and enticing that urge people using their money. For instance, brands and companies often aim at customers’ weaknesses and essential needs to bait their attention through their online shopping. Nutritious and dietary food for obese people, discounts on extravagant clothes and household appliances… These are the most common things that we often come across on the Internet. However, do these products are that appealing?
On the other hand, the truth turns out not to be what people expected. The fact that advertisings are completely contagious nowadays that many people do not spare a thought for them. Partly, the products introduced on televisions and the Internet are not that wonderful. Customers are increasingly upset as their money didn’t pay off. Many products turned out not to be compatible with what they had been praised in advertisements, and that is the pivotal reason. Like a domino effect, customers are now aware of what is called the “marketing fraud” and steadily make the distance to advertisements and do not often trust manufacturers. Consequentially, companies lose their credibility and advertising is no longer a decent way to attract customers.
In conclusion, in some facets, advertising can be convincing and help companies make profits. However, as people are too over-protective, integrity and honesty are important to obtain customers’ beliefs and social reputation.
Transition Words or Phrases used:
actually, however, if, so, for instance, in conclusion, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 19.0 13.1623246493 144% => OK
Auxiliary verbs: 3.0 7.85571142285 38% => OK
Conjunction : 16.0 10.4138276553 154% => OK
Relative clauses : 8.0 7.30460921844 110% => OK
Pronoun: 21.0 24.0651302605 87% => OK
Preposition: 34.0 41.998997996 81% => OK
Nominalization: 7.0 8.3376753507 84% => OK
Performance on vocabulary words:
No of characters: 1645.0 1615.20841683 102% => OK
No of words: 296.0 315.596192385 94% => More content wanted.
Chars per words: 5.55743243243 5.12529762239 108% => OK
Fourth root words length: 4.14784890444 4.20363070211 99% => OK
Word Length SD: 3.26825763118 2.80592935109 116% => OK
Unique words: 174.0 176.041082164 99% => OK
Unique words percentage: 0.587837837838 0.561755894193 105% => OK
syllable_count: 510.3 506.74238477 101% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 5.43587174349 37% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 6.0 4.76152304609 126% => OK
Performance on sentences:
How many sentences: 17.0 16.0721442886 106% => OK
Sentence length: 17.0 20.2975951904 84% => The Avg. Sentence Length is relatively short.
Sentence length SD: 37.357989469 49.4020404114 76% => OK
Chars per sentence: 96.7647058824 106.682146367 91% => OK
Words per sentence: 17.4117647059 20.7667163134 84% => OK
Discourse Markers: 4.29411764706 7.06120827912 61% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 7.0 8.67935871743 81% => OK
Sentences with negative sentiment : 6.0 3.9879759519 150% => OK
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.199339274019 0.244688304435 81% => OK
Sentence topic coherence: 0.0571976257984 0.084324248473 68% => OK
Sentence topic coherence SD: 0.0368226113237 0.0667982634062 55% => OK
Paragraph topic coherence: 0.112468783057 0.151304729494 74% => OK
Paragraph topic coherence SD: 0.021534859724 0.056905535591 38% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 13.5 13.0946893788 103% => OK
flesch_reading_ease: 45.76 50.2224549098 91% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.1 11.3001002004 98% => OK
coleman_liau_index: 14.67 12.4159519038 118% => OK
dale_chall_readability_score: 9.6 8.58950901804 112% => OK
difficult_words: 96.0 78.4519038076 122% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 8.8 10.1190380762 87% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.