In their advertising, businesses nowadays usually emphasize that their products are new in some way.
Why is this? Do you think it is a positive or negative development?
Businesses now tend to emphasize in their advertisements that their products are new. In my opinion, this phenomenon results from several reasons and it can be a positive contribution to specific aspects.
Businesses’ emphasis on their products being modern through advertising are due to some reasons. The first reason is that business companies aim to attract more customers through advertisements of their new products because they believe by advertising their products’ new features, customers can be interested in buying. Apple, for example, gains a huge number of loyal buyers for every iPhone release by opening press to introduce their new features in terms of cameras or designs. Moreover, since advertising has become popular worldwide, domestic companies can utilize this advantage to promote their products to expand their business internationally. By promoting their products’ potential through worldwide advertisements, domestic businesses are able to strengthen their identity in the industry and gain investments from other countries. A notable example is a shrimp production chain in Vietnam, which attracts a lot of investments from other countries by gaining trust and interest through advertisements of guaranteed hygiene and freshness.
Businesses can contribute positively to the economic progress of a country. Therefore, the more successful they become through worldwide advertisements, the more revenues they can earn from customers. This could also result in more taxes from these companies being paid to the government to serve for the country's development purposes and more breakthroughs being made to the country’s economy. Moreover, by advertising products with updated features, some businesses can show their creativity in an attempt to enhance customers’ experience with better convenience provided by their products. Samsung, for instance, always upgrades a specific feature completely in every new phone release with an aim to provide the best experience for buyers while using it in daily life.
In conclusion, I believe that the trend of businesses advertising their products to be new is the result of the aims to attract more customers and expand business range. It is also a positive development because this advertising method can show the efforts of companies in enhancing users’ experience in life and help important companies become richer, therefore contributing more money to the country’s economy.
Comments
Essay evaluations by e-grader
Transition Words or Phrases used:
also, but, first, if, moreover, so, then, therefore, while, for example, for instance, in conclusion, in my opinion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 4.0 7.30460921844 55% => More relative clauses wanted.
Pronoun: 29.0 24.0651302605 121% => Less pronouns wanted
Preposition: 60.0 41.998997996 143% => OK
Nominalization: 11.0 8.3376753507 132% => OK
Performance on vocabulary words:
No of characters: 2104.0 1615.20841683 130% => OK
No of words: 366.0 315.596192385 116% => OK
Chars per words: 5.74863387978 5.12529762239 112% => OK
Fourth root words length: 4.37391431897 4.20363070211 104% => OK
Word Length SD: 3.1567866636 2.80592935109 113% => OK
Unique words: 185.0 176.041082164 105% => OK
Unique words percentage: 0.505464480874 0.561755894193 90% => More unique words wanted or less content wanted.
syllable_count: 649.8 506.74238477 128% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 24.0 20.2975951904 118% => OK
Sentence length SD: 50.0392734648 49.4020404114 101% => OK
Chars per sentence: 140.266666667 106.682146367 131% => OK
Words per sentence: 24.4 20.7667163134 117% => OK
Discourse Markers: 7.66666666667 7.06120827912 109% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 12.0 8.67935871743 138% => OK
Sentences with negative sentiment : 0.0 3.9879759519 0% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.336386423782 0.244688304435 137% => OK
Sentence topic coherence: 0.147601903911 0.084324248473 175% => OK
Sentence topic coherence SD: 0.115611291762 0.0667982634062 173% => OK
Paragraph topic coherence: 0.248533989535 0.151304729494 164% => OK
Paragraph topic coherence SD: 0.0724513845935 0.056905535591 127% => OK
Essay readability:
automated_readability_index: 17.9 13.0946893788 137% => OK
flesch_reading_ease: 30.2 50.2224549098 60% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 15.0 11.3001002004 133% => OK
coleman_liau_index: 16.37 12.4159519038 132% => OK
dale_chall_readability_score: 9.23 8.58950901804 107% => OK
difficult_words: 102.0 78.4519038076 130% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 11.6 10.1190380762 115% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
---------------------
Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.
Transition Words or Phrases used:
also, but, first, if, moreover, so, then, therefore, while, for example, for instance, in conclusion, in my opinion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 4.0 7.30460921844 55% => More relative clauses wanted.
Pronoun: 29.0 24.0651302605 121% => Less pronouns wanted
Preposition: 60.0 41.998997996 143% => OK
Nominalization: 11.0 8.3376753507 132% => OK
Performance on vocabulary words:
No of characters: 2104.0 1615.20841683 130% => OK
No of words: 366.0 315.596192385 116% => OK
Chars per words: 5.74863387978 5.12529762239 112% => OK
Fourth root words length: 4.37391431897 4.20363070211 104% => OK
Word Length SD: 3.1567866636 2.80592935109 113% => OK
Unique words: 185.0 176.041082164 105% => OK
Unique words percentage: 0.505464480874 0.561755894193 90% => More unique words wanted or less content wanted.
syllable_count: 649.8 506.74238477 128% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 24.0 20.2975951904 118% => OK
Sentence length SD: 50.0392734648 49.4020404114 101% => OK
Chars per sentence: 140.266666667 106.682146367 131% => OK
Words per sentence: 24.4 20.7667163134 117% => OK
Discourse Markers: 7.66666666667 7.06120827912 109% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 12.0 8.67935871743 138% => OK
Sentences with negative sentiment : 0.0 3.9879759519 0% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.336386423782 0.244688304435 137% => OK
Sentence topic coherence: 0.147601903911 0.084324248473 175% => OK
Sentence topic coherence SD: 0.115611291762 0.0667982634062 173% => OK
Paragraph topic coherence: 0.248533989535 0.151304729494 164% => OK
Paragraph topic coherence SD: 0.0724513845935 0.056905535591 127% => OK
Essay readability:
automated_readability_index: 17.9 13.0946893788 137% => OK
flesch_reading_ease: 30.2 50.2224549098 60% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 15.0 11.3001002004 133% => OK
coleman_liau_index: 16.37 12.4159519038 132% => OK
dale_chall_readability_score: 9.23 8.58950901804 107% => OK
difficult_words: 102.0 78.4519038076 130% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 11.6 10.1190380762 115% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
---------------------
Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.