Target MarketingAdvertisers in the past have used radio and television in an attempt to provide information about their products to large, general audiences; it was once thought that the best way to sell a product was to advertise it to as many people as

Speaking topics in text

Target Marketing

Advertisers in the past have used radio and television in an attempt to provide information about their products to large, general audiences; it was once thought that the best way to sell a product was to advertise it to as many people as possible. However, more recent trends in advertising have turned toward target marketing. Target marketing is the strategy of advertising to smaller, very specific audiences— audiences that have been determined to have the greatest need or desire for the product being marketed. Target marketing has proved to be very effective in reaching potential customers

Speaking recording
Votes
Average: 6 (1 vote)
Speaking category

Comments

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on vocabulary words:
No of characters: 555.0 593.389002037 94% => OK
No of words: 160.0 154.784114053 103% => OK
Chars per words: 3.46875 3.82920900774 91% => OK
Fourth root words length: 3.55655882008 3.52088357496 101% => OK
Word Length SD: 1.95551104254 1.81998168104 107% => OK
Unique words: 94.0 93.7942973523 100% => OK
Unique words percentage: 0.5875 0.608046397892 97% => OK
Syllable count: 180.9 185.724439919 97% => OK
Avg_syllables_per_word: 1.1 1.20224032587 91% => OK

Performance on coherence:
Topic speech coherence ratio: 0.0522623263453 0.0833886788687 63% => OK

Acoustic performance on paragraphs:
How many acoustic paragraphs: 3.0 3.90020366599 77% => OK
Average paragraph length: 53.3333333333 71.3690273242 75% => OK
STD paragraph length: 20.9814733091 24.1299301424 87% => OK
Average paragraph duration: 21.2766666667 26.8388033085 79% => OK
STD paragraph duration: 8.52322448112 8.89323425527 96% => OK

Acoustic performance on sentences:
How many acoustic sentences: 31.0 40.266802444 77% => OK
Average acoustic sentence length: 5.16129032258 4.20756893501 123% => OK
STD acoustic sentence length: 4.36331314036 3.23972648638 135% => OK
Average acoustic sentences duration: 1.99258064516 1.51236819293 132% => OK
STD acoustic sentences duration: 1.46254962473 1.0352206224 141% => OK

Acoustic performance on acoustic silence:(An acoustic silence means a little pause between two or more words)
How many acoustic silence: 33.0 37.9022403259 87% => OK
Total acoustic silence duration: 5.75 7.22384928717 80% => OK
Average acoustic silence duration: 0.174242424242 0.193825474362 90% => OK
STD acoustic silence duration: 0.146701723834 0.16431695912 89% => OK

Acoustic performance on acoustic words:
Total word duration: 54.1 46.6644602851 116% => OK
Average word duration: 0.338125 0.304040633073 111% => OK
STD word duration: 0.224073613741 0.193491353168 116% => OK

Disfluencies: like hesitations, or 'ehn' or taking a long time to pronounce a word:
How many disfluencies: 19.0 8.88594704684 214% => It may have 'ehn' in the speaking, or it has hesitations or overlapping speeches.
Total_disfluencies_duration: 15.54 6.97134419552 223% => Somehow the hesitation is serious.
Total acoustic noise duration: 1.95 3.21433808554 61% => OK

Acoustic rates:
Total speech duration: 63.83 59.1375356415 108% => Need to finish the speech on time.
Compare to expected duration: 1.06383333333 0.985625594026 108% => It is over the expected time.
Rate of silence: 0.516998276672 0.643888735843 80% => OK
Rate of speech: 2.50665831114 2.61565628039 96% => OK
Rate of speech by unique words: 1.47266175779 1.58604529434 93% => More unique words wanted.
Rate of word duration by unique words: 1.73752310536 2.01333574461 86% => Need more unique words.
Average articulation rates: 0.30310071875 0.322651457988 94% => OK

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Rates: 60.0 out of 100
Scores by speech e-grader: 18.0 Out of 30
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Note: the speech e-grader does NOT examine the meaning of words and ideas.