TPO 18 - Question 6Using points and examples from the lecture, explain how the characteristics of target customers influence marketing strategy for products.

Speaking topics in text

TPO 18 - Question 6
Using points and examples from the lecture, explain how the characteristics of target customers influence marketing strategy for products.

Speaking recording
Votes
Average: 6.6 (1 vote)
Speaking category

Comments

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on vocabulary words:
No of characters: 678.0 578.828451883 117% => OK
No of words: 194.0 151.265690377 128% => OK
Chars per words: 3.49484536082 3.82278263415 91% => OK
Fourth root words length: 3.73207559907 3.50058242952 107% => OK
Word Length SD: 1.62850707256 1.80425224433 90% => OK
Unique words: 106.0 92.4686192469 115% => OK
Unique words percentage: 0.546391752577 0.61298525976 89% => More unique words wanted or less content wanted.
Syllable count: 212.4 182.283891213 117% => OK
Avg_syllables_per_word: 1.1 1.20543933054 91% => OK

Performance on coherence:
Topic speech coherence ratio: 0.0748481852846 0.0839705835288 89% => OK

Acoustic performance on paragraphs:
How many acoustic paragraphs: 1.0 4.47071129707 22% => Need more acoustic paragraphs.
Average paragraph length: 194.0 65.8948926009 294% => The average paragraph length is high.
STD paragraph length: 0.0 19.7758100068 0% => OK
Average paragraph duration: 59.37 25.5208953607 233% => Need to control the rhythm of the speech
STD paragraph duration: 0.0 7.49434385956 0% => The duration of acoustic paragraphs keeps same.

Acoustic performance on sentences:
How many acoustic sentences: 34.0 42.9832635983 79% => OK
Average acoustic sentence length: 5.70588235294 3.78147595546 151% => OK
STD acoustic sentence length: 6.24278129836 2.94285465224 212% => The length of acoustic sentences changes so often.
Average acoustic sentences duration: 1.74058823529 1.39386743896 125% => OK
STD acoustic sentences duration: 1.65926975642 0.967747756167 171% => OK

Acoustic performance on acoustic silence:(An acoustic silence means a little pause between two or more words)
How many acoustic silence: 32.0 40.4456066946 79% => OK
Total acoustic silence duration: 3.31 7.59280334728 44% => OK
Average acoustic silence duration: 0.1034375 0.19053887516 54% => Maybe the speech rate is too fast.
STD acoustic silence duration: 0.0994236319682 0.157467062838 63% => OK

Acoustic performance on acoustic words:
Total word duration: 53.43 46.3453556485 115% => OK
Average word duration: 0.275412371134 0.308780311121 89% => OK
STD word duration: 0.144607841724 0.201157623399 72% => OK

Disfluencies: like hesitations, or 'ehn' or taking a long time to pronounce a word:
How many disfluencies: 7.0 8.09623430962 86% => OK
Total_disfluencies_duration: 4.78 6.56692468619 73% => OK
Total acoustic noise duration: 0.35 3.53066945607 10% => Good job. The lower, the better.

Acoustic rates:
Total speech duration: 59.37 59.5455230126 100% => OK
Compare to expected duration: 0.9895 0.992425383543 100% => OK
Rate of silence: 0.538992757285 0.681803438845 79% => OK
Rate of speech: 3.26764359104 2.53813033465 129% => OK
Rate of speech by unique words: 1.78541350851 1.55221717717 115% => OK
Rate of word duration by unique words: 1.98390417369 1.99939622689 99% => OK
Average articulation rates: 0.306169979381 0.309613076454 99% => OK

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Rates: 66.6666666667 out of 100
Scores by speech e-grader: 20.0 Out of 30
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Note: the speech e-grader does NOT examine the meaning of words and ideas.