Using points and examples from the lecture, explain how the characteristics of target customers influence marketing strategy for products.

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Votes
Average: 9 (1 vote)
Speaking category

Comments

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on vocabulary words:
No of characters: 673.0 578.828451883 116% => OK
No of words: 169.0 151.265690377 112% => OK
Chars per words: 3.98224852071 3.82278263415 104% => OK
Fourth root words length: 3.60555127546 3.50058242952 103% => OK
Word Length SD: 2.01906115854 1.80425224433 112% => OK
Unique words: 105.0 92.4686192469 114% => OK
Unique words percentage: 0.621301775148 0.61298525976 101% => OK
Syllable count: 216.9 182.283891213 119% => OK
Avg_syllables_per_word: 1.3 1.20543933054 108% => OK

Performance on coherence:
Topic speech coherence ratio: 0.085109832212 0.0839705835288 101% => OK

Acoustic performance on paragraphs:
How many acoustic paragraphs: 4.0 4.47071129707 89% => OK
Average paragraph length: 42.25 65.8948926009 64% => OK
STD paragraph length: 27.8511669414 19.7758100068 141% => OK
Average paragraph duration: 14.625 25.5208953607 57% => OK
STD paragraph duration: 9.11316767101 7.49434385956 122% => OK

Acoustic performance on sentences:
How many acoustic sentences: 43.0 42.9832635983 100% => OK
Average acoustic sentence length: 3.93023255814 3.78147595546 104% => OK
STD acoustic sentence length: 3.27353978693 2.94285465224 111% => OK
Average acoustic sentences duration: 1.31372093023 1.39386743896 94% => OK
STD acoustic sentences duration: 1.03353991666 0.967747756167 107% => OK

Acoustic performance on acoustic silence:(An acoustic silence means a little pause between two or more words)
How many acoustic silence: 46.0 40.4456066946 114% => It means the content is not pronounced smoothly or it is pronounced slowly. It is word by word.
Total acoustic silence duration: 6.73 7.59280334728 89% => OK
Average acoustic silence duration: 0.146304347826 0.19053887516 77% => Maybe the speech rate is too fast.
STD acoustic silence duration: 0.127541275427 0.157467062838 81% => OK

Acoustic performance on acoustic words:
Total word duration: 48.26 46.3453556485 104% => OK
Average word duration: 0.285562130178 0.308780311121 92% => OK
STD word duration: 0.181691128727 0.201157623399 90% => OK

Disfluencies: like hesitations, or 'ehn' or taking a long time to pronounce a word:
How many disfluencies: 13.0 8.09623430962 161% => It may have 'ehn' in the speaking, or it has hesitations or overlapping speeches.
Total_disfluencies_duration: 9.72 6.56692468619 148% => Somehow the hesitation is serious.
Total acoustic noise duration: 1.31 3.53066945607 37% => OK

Acoustic rates:
Total speech duration: 58.5 59.5455230126 98% => OK
Compare to expected duration: 0.975 0.992425383543 98% => OK
Rate of silence: 0.786324786325 0.681803438845 115% => OK
Rate of speech: 2.88888888889 2.53813033465 114% => OK
Rate of speech by unique words: 1.79487179487 1.55221717717 116% => OK
Rate of word duration by unique words: 2.17571487775 1.99939622689 109% => OK
Average articulation rates: 0.27813208284 0.309613076454 90% => OK

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Rates: 90.0 out of 100
Scores by speech e-grader: 27.0 Out of 30
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Note: the speech e-grader does NOT examine the meaning of words and ideas.