In the memo, it is recommended that the budget for advertising should be increased as people are unaware of the quality of the movies. This recommendation seems to be a compelling one because of the reasons presented here but it has left many questions unanswered which weakens the recommendation.
Firstly, the author mentions that the positive reviews have increased for specific movies. We do not have any data about the rest of the Super movies. The positive reviews cannot be generalised for all the movies. May be some movies received positive reviews, some might have received negative reviews. We just don't know. The reviews should be analysed for all the movies not for the specific ones to come to a much stronger conclusion.
Moreover, this recommendation mentions that reviews might not have reached to a larger base that is the reason for low attendance in recent movies but it has not been answered what was the genre of the movies and what kind of audience was present to review that movie. For example, if it is a children's movie then children will definitely give positive reviews to it but even if they suggest it to adults, they would not be interested in going to this movie. So, it needs to be explained whether the movies covered the whole base or not, whether they were for a specific set of audience or were they universal.
Lastly, the director suggests that a greater share in the budget would increase audience as it will be known by greater number of people that such a quality movie is available but will a better advertising lead to increased people in the movies. For example, a product is endorsed by a venerated celebrity and is reaching to the mass but unless someone really wants to buy that product no one will buy it. Hence, advertising helps to an extent but unless the movies audience actually want to watch is not available nobody will watch it.
In the end, the director might be proved correct once the advertising of the movies is increased but unless the questions asked in the above paragraphs are unanswered, this recommendation will fall apart and would not help in getting greater share in the budget.
Grammar and spelling errors:
Line 3, column 219, Rule ID: HE_VERB_AGR[8]
Message: The proper name in singular (May) must be used with a third-person verb: 'is'.
Suggestion: is
... be generalised for all the movies. May be some movies received positive reviews, ...
^^
Line 3, column 312, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...have received negative reviews. We just dont know. The reviews should be analysed fo...
^^^^
Line 7, column 460, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'movies'' or 'movie's'?
Suggestion: movies'; movie's
...ising helps to an extent but unless the movies audience actually want to watch is not ...
^^^^^^
Discourse Markers used:
['actually', 'but', 'first', 'firstly', 'hence', 'if', 'lastly', 'may', 'moreover', 'really', 'so', 'then', 'for example', 'kind of']
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance in Part of Speech:
Nouns: 0.206467661692 0.25644967241 81% => OK
Verbs: 0.191542288557 0.15541462614 123% => OK
Adjectives: 0.0671641791045 0.0836205057962 80% => OK
Adverbs: 0.0597014925373 0.0520304965353 115% => OK
Pronouns: 0.0398009950249 0.0272364105082 146% => Less pronouns wanted. Try not to use 'you, I, they, he...' as the subject of a sentence
Prepositions: 0.114427860697 0.125424944231 91% => OK
Participles: 0.0547263681592 0.0416121511921 132% => OK
Conjunctions: 2.64793323776 2.79052419416 95% => OK
Infinitives: 0.0348258706468 0.026700313972 130% => OK
Particles: 0.0 0.001811407834 0% => OK
Determiners: 0.129353233831 0.113004496875 114% => OK
Modal_auxiliary: 0.0373134328358 0.0255425247493 146% => OK
WH_determiners: 0.00995024875622 0.0127820249294 78% => OK
Vocabulary words and sentences:
No of characters: 2157.0 2731.13054187 79% => OK
No of words: 373.0 446.07635468 84% => More content wanted.
Chars per words: 5.78284182306 6.12365571057 94% => OK
Fourth root words length: 4.39467950092 4.57801047555 96% => OK
words length more than 5 chars: 0.348525469169 0.378187486979 92% => OK
words length more than 6 chars: 0.26273458445 0.287650121315 91% => OK
words length more than 7 chars: 0.174262734584 0.208842608468 83% => OK
words length more than 8 chars: 0.088471849866 0.135150697306 65% => OK
Word Length SD: 2.64793323776 2.79052419416 95% => OK
Unique words: 168.0 207.018472906 81% => More unique words wanted.
Unique words percentage: 0.450402144772 0.469332199767 96% => OK
Word variations: 46.8609066734 52.1807786196 90% => OK
How many sentences: 15.0 20.039408867 75% => OK
Sentence length: 24.8666666667 23.2022227129 107% => OK
Sentence length SD: 72.6365075029 57.7814097925 126% => OK
Chars per sentence: 143.8 141.986410481 101% => OK
Words per sentence: 24.8666666667 23.2022227129 107% => OK
Discourse Markers: 0.933333333333 0.724660767414 129% => OK
Paragraphs: 5.0 5.14285714286 97% => OK
Language errors: 3.0 3.58251231527 84% => OK
Readability: 51.1401251117 51.9672348444 98% => OK
Elegance: 1.2905982906 1.8405768891 70% => OK
Coherence and Cohesion:
Essay topic to essay body coherence: 0.297434787393 0.441005458295 67% => OK
Sentence sentence coherence: 0.132120356022 0.135418324435 98% => OK
Sentence sentence coherence SD: 0.0665241244987 0.0829849096947 80% => OK
Sentence paragraph coherence: 0.642000134386 0.58762219726 109% => OK
Sentence paragraph coherence SD: 0.186360091873 0.147661913831 126% => OK
Sentence topic coherence: 0.147219667018 0.193483328276 76% => OK
Sentence topic coherence SD: 0.0836535476982 0.0970749176394 86% => OK
Paragraph paragraph coherence: 0.396796303133 0.42659136922 93% => OK
Paragraph paragraph coherence SD: 0.0183636830008 0.0774707102158 24% => OK
Paragraph topic coherence: 0.223517718931 0.312017818177 72% => OK
Paragraph topic coherence SD: 0.0411361678552 0.0698173142475 59% => The ideas may be duplicated in paragraphs.
Task Achievement:
Sentences with positive sentiment : 9.0 8.33743842365 108% => OK
Sentences with negative sentiment : 4.0 6.87684729064 58% => OK
Sentences with neutral sentiment: 2.0 4.82512315271 41% => OK
Positive topic words: 7.0 6.46551724138 108% => OK
Negative topic words: 3.0 5.36822660099 56% => OK
Neutral topic words: 1.0 2.82389162562 35% => OK
Total topic words: 11.0 14.657635468 75% => OK
What are sentences with positive/Negative/neutral sentiment?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6 -- The score is based on the average performance of 20,000 argument essays. This e-grader is not smart enough to check on arguments.
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Note: This is not the final score. The e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.