“Over the past year, our late night news program has devoted increased time to national news and less time to weather and local news. During this time period, most of the complaints received from viewers were concerned with our station’s coverage of local and weather news. In addition, local businesses that used to advertise during our late-night news programs have just cancelled their advertising contracts with us. Therefore, in order to attract more viewers to the program and to avoid losing any further advertising revenues, we should restore the time devoted to weather and local news to its former level.”
Write a response in which you discuss what specific evidence is needed to evaluate the argument and explain how the evidence would weaken or strengthen the argument.
The artical said that in order to attract more viewers and to avoid losing more further advertising revenues , the manager of television station decides to restore the time devoted to weather and local news to its former level.
The memo states that most of the complaints received from the viewers were concerned about the coverage of weather and local news. However, the author should provide us the more specific about the compaints from the viewers. For example, if the viwers compaints is about they don't like the late night news program, but they also don't like the weather and local news, so they want some new programs, such as the international news or some interview of the pop star. Restoring the time devoted to weather and local news to its former level might not attract the viewers.
Moreover, the author should give us more accurate data of the past year. If the past year is one year, then the complaints of the viewers are not that conceiving. Because their might be a small percent of viewers don't like the national news, but lots of viewers like the national news. They need to wait for a longer time to appeal the viewers. Some viewers might not aware that the television station increase the international news, because they have the recongnize that this television station provide more weather and local news. After the time pass by, most of the viewers might notice that the station incresed the time of the international news which is more appeal to them.
The memo states that the local business which advertise during the late-night news program canceled their advertising contract. However, the manager should provide us the total number of the advertising income. For example, if the income of the local business advertising is only 1000 dollars, compared with other company's advertising imcome is 10000000 dollars. The local business advertising revenues are not that enormous and important, so having canceled of the local business contrat is not serious at all.
The author should provide the evidences above to strength the claim.
Comments
e-rater score report
Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 6 2
No. of Spelling Errors: 9 2
No. of Sentences: 16 15
No. of Words: 348 350
No. of Characters: 1684 1500
No. of Different Words: 145 200
Fourth Root of Number of Words: 4.319 4.7
Average Word Length: 4.839 4.6
Word Length SD: 2.402 2.4
No. of Words greater than 5 chars: 118 100
No. of Words greater than 6 chars: 95 80
No. of Words greater than 7 chars: 49 40
No. of Words greater than 8 chars: 26 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.75 21.0
Sentence Length SD: 9.311 7.5
Use of Discourse Markers (%): 0.5 0.12
Sentence-Text Coherence: 0.391 0.35
Sentence-Para Coherence: 0.615 0.50
Sentence-Sentence Coherence: 0.183 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 109, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...losing more further advertising revenues , the manager of television station decid...
^^
Line 3, column 277, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
..., if the viwers compaints is about they dont like the late night news program, but t...
^^^^
Line 3, column 330, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
... late night news program, but they also dont like the weather and local news, so the...
^^^^
Line 5, column 214, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: don't
...eir might be a small percent of viewers dont like the national news, but lots of vie...
^^^^
Line 5, column 473, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...s, because they have the recongnize that this television station provide more we...
^^
Line 5, column 498, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...recongnize that this television station provide more weather and local news. Aft...
^^
Transition Words or Phrases used:
also, but, however, if, moreover, so, then, for example, such as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 19.6327345309 51% => More to be verbs wanted.
Auxiliary verbs: 9.0 12.9520958084 69% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 10.0 13.6137724551 73% => More relative clauses wanted.
Pronoun: 22.0 28.8173652695 76% => OK
Preposition: 42.0 55.5748502994 76% => OK
Nominalization: 4.0 16.3942115768 24% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1730.0 2260.96107784 77% => OK
No of words: 345.0 441.139720559 78% => More content wanted.
Chars per words: 5.01449275362 5.12650576532 98% => OK
Fourth root words length: 4.3097767484 4.56307096286 94% => OK
Word Length SD: 2.43128698501 2.78398813304 87% => OK
Unique words: 148.0 204.123752495 73% => More unique words wanted.
Unique words percentage: 0.428985507246 0.468620217663 92% => More unique words wanted or less content wanted.
syllable_count: 531.0 705.55239521 75% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 4.96107784431 20% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 6.0 2.70958083832 221% => Less adverbial clause wanted.
Conjunction: 2.0 1.67365269461 119% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 52.6899836307 57.8364921388 91% => OK
Chars per sentence: 108.125 119.503703932 90% => OK
Words per sentence: 21.5625 23.324526521 92% => OK
Discourse Markers: 4.0 5.70786347227 70% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 6.0 5.25449101796 114% => OK
Sentences with positive sentiment : 6.0 8.20758483034 73% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 6.0 4.67664670659 128% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.435313325778 0.218282227539 199% => OK
Sentence topic coherence: 0.144491688121 0.0743258471296 194% => OK
Sentence topic coherence SD: 0.107978791857 0.0701772020484 154% => OK
Paragraph topic coherence: 0.210646602684 0.128457276422 164% => OK
Paragraph topic coherence SD: 0.139638228658 0.0628817314937 222% => More connections among paragraphs wanted.
Essay readability:
automated_readability_index: 12.9 14.3799401198 90% => Automated_readability_index is low.
flesch_reading_ease: 58.62 48.3550499002 121% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 10.3 12.197005988 84% => OK
coleman_liau_index: 11.78 12.5979740519 94% => OK
dale_chall_readability_score: 7.56 8.32208582834 91% => OK
difficult_words: 63.0 98.500998004 64% => More difficult words wanted.
linsear_write_formula: 13.0 12.3882235529 105% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 13.0 11.9071856287 109% => OK
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.