The memo from the advertising director of Super Screen Movie Production Company has concluded that higher advertising is the major factor for the movie's collection. Although it might sound plausible, the conclusion arises from several questionable evidences. Three questions would be required in order to decide whether the recommendaton and the arguement on which it is based are reasonable.
Does a fewer audience need to be so alarming that the company need to change its entire business model? It may be possible that the number of people who attended their movies were only 50 less out of 10,000. If it was the case it would seriously undermine the need for the conclusion.
Does higher level of public awareness indemnify against the quality of movie ? Although, public awareness might be an influencing factor for movie goers, the quality of the movie may be the chief impetus. Maybe if the public awareness is high , initially more people see the movie and review their movie accordingly . And if the prospective movie goes sees more negative reviews , he will be likely to be retracted from going to the movie. The author should provide evidence if the movies of comparable quality were studied to call for this conclusion.
Does more public review guarantee the movie is more liked by the general audience? It may be possible that only the acolytes of the movie stars watched the movie and they were more likely to rate high regarless of the quality. It may be possible that they have always rated ther production company's movies high. Maybe , in the past year the people who gave a negative review did not go to the movie at all. The author should answer whether the same group of people gave reviews on the movie or not.
The arguement as it stands has several other unstated assumptions which seriously qualifies the conclusion of the prompt. We would need a proper answer to the three questions to properly evaluate the director's conclusion to increase advertisement to improve movie business.
Essay evaluation report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 18 15
No. of Words: 336 350
No. of Characters: 1642 1500
No. of Different Words: 166 200
Fourth Root of Number of Words: 4.281 4.7
Average Word Length: 4.887 4.6
Word Length SD: 2.557 2.4
No. of Words greater than 5 chars: 118 100
No. of Words greater than 6 chars: 81 80
No. of Words greater than 7 chars: 61 40
No. of Words greater than 8 chars: 40 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 18.667 21.0
Sentence Length SD: 4.203 7.5
Use of Discourse Markers (%): 0.5 0.12
Sentence-Text Coherence: 0.351 0.35
Sentence-Para Coherence: 0.58 0.50
Sentence-Sentence Coherence: 0.124 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 148, Rule ID: POSSESIVE_APOSTROPHE[2]
Message: Possible typo: apostrophe is missing. Did you mean 'movies'' or 'movie's'?
Suggestion: movies'; movie's
...advertising is the major factor for the movies collection. Although it might sound pla...
^^^^^^
Line 5, column 243, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...s. Maybe if the public awareness is high , initially more people see the movie and...
^^
Line 5, column 316, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Don't put a space before the full stop
Suggestion: .
...movie and review their movie accordingly . And if the prospective movie goes sees ...
^^
Line 5, column 379, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...ve movie goes sees more negative reviews , he will be likely to be retracted from ...
^^
Line 7, column 318, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...r production companys movies high. Maybe , in the past year the people who gave a ...
^^
Line 9, column 201, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'directors'' or 'director's'?
Suggestion: directors'; director's
...hree questions to properly evaluate the directors conclusion to increase advertisement to...
^^^^^^^^^
Transition Words or Phrases used:
accordingly, if, may, so
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 19.6327345309 92% => OK
Auxiliary verbs: 16.0 12.9520958084 124% => OK
Conjunction : 5.0 11.1786427146 45% => More conjunction wanted.
Relative clauses : 9.0 13.6137724551 66% => More relative clauses wanted.
Pronoun: 21.0 28.8173652695 73% => OK
Preposition: 34.0 55.5748502994 61% => OK
Nominalization: 9.0 16.3942115768 55% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1682.0 2260.96107784 74% => OK
No of words: 336.0 441.139720559 76% => More content wanted.
Chars per words: 5.00595238095 5.12650576532 98% => OK
Fourth root words length: 4.28139028586 4.56307096286 94% => OK
Word Length SD: 2.62546719174 2.78398813304 94% => OK
Unique words: 169.0 204.123752495 83% => More unique words wanted.
Unique words percentage: 0.502976190476 0.468620217663 107% => OK
syllable_count: 528.3 705.55239521 75% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 4.96107784431 101% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 1.0 4.22255489022 24% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 18.0 19.7664670659 91% => OK
Sentence length: 18.0 22.8473053892 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 25.4542072488 57.8364921388 44% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 93.4444444444 119.503703932 78% => OK
Words per sentence: 18.6666666667 23.324526521 80% => OK
Discourse Markers: 1.33333333333 5.70786347227 23% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 6.0 5.25449101796 114% => OK
Sentences with positive sentiment : 4.0 8.20758483034 49% => More positive sentences wanted.
Sentences with negative sentiment : 6.0 6.88822355289 87% => OK
Sentences with neutral sentiment: 8.0 4.67664670659 171% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.242117933743 0.218282227539 111% => OK
Sentence topic coherence: 0.0808043590352 0.0743258471296 109% => OK
Sentence topic coherence SD: 0.0841773027427 0.0701772020484 120% => OK
Paragraph topic coherence: 0.13557977201 0.128457276422 106% => OK
Paragraph topic coherence SD: 0.0791524945212 0.0628817314937 126% => OK
Essay readability:
automated_readability_index: 11.5 14.3799401198 80% => Automated_readability_index is low.
flesch_reading_ease: 53.21 48.3550499002 110% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 10.3 12.197005988 84% => OK
coleman_liau_index: 11.78 12.5979740519 94% => OK
dale_chall_readability_score: 7.68 8.32208582834 92% => OK
difficult_words: 67.0 98.500998004 68% => More difficult words wanted.
linsear_write_formula: 11.0 12.3882235529 89% => OK
gunning_fog: 9.2 11.1389221557 83% => OK
text_standard: 12.0 11.9071856287 101% => OK
What are above readability scores?
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Rates: 62.5 out of 100
Scores by essay e-grader: 3.75 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.