It is often believed that advertising has affected our lives in many ways. While some people say that advertising motivates us to buy unwanted items, others say that it makes us aware of new products that may be required for the betterment of our lives. I certainly agree that advertising encourages people to make unnecessary purchases. However, it is also necessary to know about new products in the market to make a better purchase.
The main aim of adverts is to convince its target customers that their product is very attractive and is one of a kind. To achieve this, they use marketing techniques like endorsements with famous celebrities, who are capable to influence the masses. In addition to this, advertisers use real-life examples to promote their goods, which creates a requirement by consumers, that may not be of any use to them. Sometimes, sellers also offer discounts or free products to attract buyers, but as a fact, the cost offered is usually higher than the original cost. As a result, individuals make several hasty purchases by becoming easy targets for advertisers.
On the other hand, some advertisements provide awareness of new inventions or innovations. This helps in understanding what various products offer and helps in making a better purchase at times. It also informs a customer about the choices they can have while shopping. For example, a soap brand advertises a newly launched a hand-sanitizer that is COVID effective will provide options to the consumer while buying s sanitizer.
To conclude, on one hand, advertising greatly influences people to shop things that are not needed and on the other, it informs about new additions.
- In some countries children have very strict rules of behavior while in other countries they are allowed to do almost anything they want To what extent should children have to follow the rules Give reasons for your answer and include any relevant example f 73
- Today more and more tourists are visiting places where conditions are difficult such as the Sahara desert or the Antarctic What are the benefits and disadvantages for tourists who visit such places 69
- You have just spent a week with a friend on holiday When you got home you realized you had left your wallet there Write a letter to your friend In your letter Thanks your friend for the holiday Explain that you left your wallet in their house give them in 73
- People don t read newspapers or watch tv news but they rely on internet for news Is that positive or negative development 56
- Although you have never formally studied computing You have always been interested in computers You have just read about a computer course that really interests you but it is only for people who have completed an elementary course Write a letter to the co 94