Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it.
Discuss both view and give opinion
These days, advertising is a part of modern life and has been changed in many forms. Some people believe that customers completely trust in advertising to buy products. However, others think that advertising is not attractive enough to be seen. In this essay, I will discuss both perspectives and state my opinion for the former one.
On the one hand, there are several reasons why people say that advertising does not attract them anymore. Firstly, some advertisements are not correct about the products which they promote to sell. This leads to disappointment of customers for the brand. As a result, they will not believe in the advertisements. Secondly, another reason could be that companies have run ineffective marketing campaigns which annoy people. Taking online advertisements as an example, a video pops up suddenly while audiences are listening to music may distract people. Therefore, they usually turn off or report that kind of advertising.
Nevertheless, I strongly believe that advertising plays an important role in the decision of consumers to buy something. By looking at some big sale occasions of the year when brands show their discount policies on many platforms such as: TV, website, and social media. There are many hot deals on Black Friday, making it the most popular day for shopping in many countries, for instance. Furthermore, online shopping is thriving faster and faster thanks to the development of technologies. Producers often apply new strategies by booking influencers who give good recommendations to promote their products. In spite of having not checked the items, followers are still ready to make an order because of the suggestion from celebrities.
In conclusion, although it is partly true that advertising is not a key factor for the shopping habits of some people. I still support the idea that it has a strong effect in purchasing things for shoppers.
Transition Words or Phrases used:
first, firstly, furthermore, however, if, look, may, nevertheless, second, secondly, so, still, therefore, while, for instance, in conclusion, kind of, such as, as a result, in spite of
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 4.0 7.85571142285 51% => OK
Conjunction : 5.0 10.4138276553 48% => More conjunction wanted.
Relative clauses : 12.0 7.30460921844 164% => OK
Pronoun: 24.0 24.0651302605 100% => OK
Preposition: 36.0 41.998997996 86% => OK
Nominalization: 4.0 8.3376753507 48% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1600.0 1615.20841683 99% => OK
No of words: 307.0 315.596192385 97% => OK
Chars per words: 5.21172638436 5.12529762239 102% => OK
Fourth root words length: 4.18585898806 4.20363070211 100% => OK
Word Length SD: 2.98116614598 2.80592935109 106% => OK
Unique words: 194.0 176.041082164 110% => OK
Unique words percentage: 0.631921824104 0.561755894193 112% => OK
syllable_count: 488.7 506.74238477 96% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 5.43587174349 129% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 16.0 20.2975951904 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 24.7460229324 49.4020404114 50% => The essay contains lots of sentences with the similar length. More sentence varieties wanted.
Chars per sentence: 84.2105263158 106.682146367 79% => OK
Words per sentence: 16.1578947368 20.7667163134 78% => OK
Discourse Markers: 9.73684210526 7.06120827912 138% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 5.0 3.9879759519 125% => OK
Sentences with neutral sentiment: 5.0 3.4128256513 147% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.203663967423 0.244688304435 83% => OK
Sentence topic coherence: 0.05707017891 0.084324248473 68% => OK
Sentence topic coherence SD: 0.0625221598014 0.0667982634062 94% => OK
Paragraph topic coherence: 0.126968964917 0.151304729494 84% => OK
Paragraph topic coherence SD: 0.0779538627519 0.056905535591 137% => OK
Essay readability:
automated_readability_index: 11.2 13.0946893788 86% => Automated_readability_index is low.
flesch_reading_ease: 55.24 50.2224549098 110% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 9.5 11.3001002004 84% => OK
coleman_liau_index: 12.64 12.4159519038 102% => OK
dale_chall_readability_score: 8.75 8.58950901804 102% => OK
difficult_words: 84.0 78.4519038076 107% => OK
linsear_write_formula: 6.0 9.78957915832 61% => OK
gunning_fog: 8.4 10.1190380762 83% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
---------------------
Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.