According to Super Screen movies, viewership is declining over the past year, but positive reviews are becoming increasingly common. It is the belief of the company's advertising director that this issue is a result of sparse advertising and a lack of public awareness on the availability of its movies. In the memo from the advertising director of Super Screen Movie Production Company there are several assertions and logically negligent claims presented.
A decline in viewership is not directly indicative or correlated with a lack of advertising. This claim neglects social paradigm shifts which affect the entire movie production industry, namely the rapid innovation and expansion of streaming service platforms. Across the board, going to the movies has become a thing of the past. Movie viewers are increasingly taking advantage of online services and other platforms to watch movies that once required a trip to a theater. This suggests that movie watchers are still engaging with and reviewing the content produced by Super Screen just not in theaters. It is recommended that the production company examines these social paradigm shifts and adjusts the proportion of movies available to theaters for showing.
The memo fails to indicate the magnitude of the difference in positive reviews. Given that the percentage of positive reviews increased, it is necessary to know by what amount. For example, this amount may be negligible and lack correlation to attendance. The memo offers no details about the origins of the positive reviews and the methodologies used to collect and measure them. Generally, with movie review websites there is no effective litmus test to determine if the account holder has actually seen the movie. Thus, it is possible for anyone with the requisite account to produce a review regardless of actual knowledge and engagement with content.
It is also assumed that the public is unaware of the availability of Super Screen movies. The memo provides no support for such a claim. In order to measure the accuracy of this claim, further research is needed. For example, surveys can address the level of awareness of Super Screen movie availability and the efficacy of existing advertising campaigns.
Given that there is no solid correlational basis between attendance and movie reviews, due to the availability on other platforms, the dependency on an honor system for the collection of movie reviews, and the lack of survey day concering the efficacy of extant advertising campaigns, there is no strong evidence to support the expansion of the advertising budger. Futher research is necessary to address such claims, and a more robust system of reviewing and rating movies is needed to support such claims made by the advertising director of Super Screen.
Essay evaluation report
Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 21 15
No. of Words: 445 350
No. of Characters: 2307 1500
No. of Different Words: 206 200
Fourth Root of Number of Words: 4.593 4.7
Average Word Length: 5.184 4.6
Word Length SD: 2.792 2.4
No. of Words greater than 5 chars: 191 100
No. of Words greater than 6 chars: 138 80
No. of Words greater than 7 chars: 101 40
No. of Words greater than 8 chars: 67 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.19 21.0
Sentence Length SD: 9.946 7.5
Use of Discourse Markers (%): 0.333 0.12
Sentence-Text Coherence: 0.294 0.35
Sentence-Para Coherence: 0.505 0.50
Sentence-Sentence Coherence: 0.058 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
According to Super Screen movies, viewer...
^^^^
Line 2, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...logically negligent claims presented. A decline in viewership is not directly ...
^^^^
Line 3, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...es available to theaters for showing. The memo fails to indicate the magnitude...
^^^^
Line 4, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...nowledge and engagement with content. It is also assumed that the public is un...
^^^^
Line 5, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...cy of existing advertising campaigns. Given that there is no solid correlation...
^^^^
Transition Words or Phrases used:
actually, also, but, if, may, so, still, thus, for example
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 20.0 19.6327345309 102% => OK
Auxiliary verbs: 2.0 12.9520958084 15% => OK
Conjunction : 17.0 11.1786427146 152% => OK
Relative clauses : 8.0 13.6137724551 59% => More relative clauses wanted.
Pronoun: 20.0 28.8173652695 69% => OK
Preposition: 66.0 55.5748502994 119% => OK
Nominalization: 12.0 16.3942115768 73% => OK
Performance on vocabulary words:
No of characters: 2350.0 2260.96107784 104% => OK
No of words: 445.0 441.139720559 101% => OK
Chars per words: 5.2808988764 5.12650576532 103% => OK
Fourth root words length: 4.59293186426 4.56307096286 101% => OK
Word Length SD: 2.84989185769 2.78398813304 102% => OK
Unique words: 216.0 204.123752495 106% => OK
Unique words percentage: 0.485393258427 0.468620217663 104% => OK
syllable_count: 754.2 705.55239521 107% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 4.96107784431 161% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 3.0 1.67365269461 179% => OK
Preposition: 5.0 4.22255489022 118% => OK
Performance on sentences:
How many sentences: 21.0 19.7664670659 106% => OK
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 64.092301638 57.8364921388 111% => OK
Chars per sentence: 111.904761905 119.503703932 94% => OK
Words per sentence: 21.1904761905 23.324526521 91% => OK
Discourse Markers: 2.7619047619 5.70786347227 48% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 15.0 8.20758483034 183% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.272163999995 0.218282227539 125% => OK
Sentence topic coherence: 0.0820499887574 0.0743258471296 110% => OK
Sentence topic coherence SD: 0.0836530482141 0.0701772020484 119% => OK
Paragraph topic coherence: 0.166767637491 0.128457276422 130% => OK
Paragraph topic coherence SD: 0.0884411874584 0.0628817314937 141% => OK
Essay readability:
automated_readability_index: 14.0 14.3799401198 97% => OK
flesch_reading_ease: 41.7 48.3550499002 86% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 12.7 12.197005988 104% => OK
coleman_liau_index: 13.34 12.5979740519 106% => OK
dale_chall_readability_score: 9.08 8.32208582834 109% => OK
difficult_words: 124.0 98.500998004 126% => OK
linsear_write_formula: 12.0 12.3882235529 97% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
---------------------
Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.