The following appeared in a memorandum from the owner of Movies Galore, a chain of movie-rental stores."In order to stop the recent decline in our profits, we must reduce operating expenses at Movies Galore's ten movie-rental stores. Since we ar

Essay topics:

The following appeared in a memorandum from the owner of Movies Galore, a chain of movie-rental stores.

"In order to stop the recent decline in our profits, we must reduce operating expenses at Movies Galore's ten movie-rental stores. Since we are famous for our special bargains, raising our rental prices is not a viable way to improve profits. Last month our store in downtown Marston significantly decreased its operating expenses by closing at 6:00 P.M. rather than 9:00 P.M. and by reducing its stock by eliminating all movies released more than five years ago. By implementing similar changes in our other stores, Movies Galore can increase profits without jeopardizing our reputation for offering great movies at low prices."

Write a response in which you examine the stated and/or unstated assumptions of the argument. Be sure to explain how the argument depends on these assumptions and what the implications are for the argument if the assumptions prove unwarranted.

The following argument is flawed for a few reasons. The primary fallacy is that the argument is based on the unwarranted assumption that implements only one method by cutting operating expenses that can improve profits, rendering its main conclusion that all other stores should use the strategies that can stop the profits decline.

The argument fails to provide justification that cutting costs can increase the company profits. there could be many other reasons why the company profits decline recently. For example, a lot of people changes their watching movie habit by purchasing movie online because of its convenience. it allows them to stay home to enjoy the movie and save time to go to the store. therefore, if that is the case, the assumption that stops the recent decline profit by closing stores early and eliminating old movies stock is invalid. In order to increase the company profits, the argument would have to investigate the true reason further what contributes to the profits decline and develop an effective strategy target the specific problem.

The argument also leaves other unwarranted questions. even if reduce operating cost can stop the decline in profits in the downtown store, it is not necessarily other stores can be benefited by using similar strategies. For instance, the operating expenses, such as electricity or staff salary, are usually the most expensive in downtown than in other areas. therefore, closing stores early may not helpful in cost control in areas outside the downtown. Moreover, there are many good old movies which customers may have ever watched because of some reasons (e.g., busy work schedule). even if they have watched those old movies, it does not mean that they are not going to rewatch it with friends and family. many classic movies are still popular even after 10 or 15 years! The argument would have to prove further that these cost control strategies are likely to benefits in all stores.

In conclusion, because of the argument makes several unwarranted assumptions, it fails to make a convincing argument that implements cost control can increase company profits in all stores.

Votes
Average: 5.1 (3 votes)
Essay Categories

Comments

Grammar and spelling errors:
Line 1, column 334, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...gies that can stop the profits decline. The argument fails to provide justificat...
^^^^^^^^^^
Line 7, column 1, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
...can stop the profits decline. The argument fails to provide justification...
^^^
Line 7, column 98, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: There
...costs can increase the company profits. there could be many other reasons why the com...
^^^^^
Line 7, column 293, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...ovie online because of its convenience. it allows them to stay home to enjoy the m...
^^
Line 7, column 374, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Therefore
...movie and save time to go to the store. therefore, if that is the case, the assumption th...
^^^^^^^^^
Line 13, column 55, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Even
...lso leaves other unwarranted questions. even if reduce operating cost can stop the d...
^^^^
Line 13, column 360, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Therefore
...ensive in downtown than in other areas. therefore, closing stores early may not helpful i...
^^^^^^^^^
Line 13, column 584, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Even
... some reasons e.g., busy work schedule. even if they have watched those old movies, ...
^^^^
Line 13, column 708, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Many
... to rewatch it with friends and family. many classic movies are still popular even a...
^^^^
Line 13, column 887, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...s are likely to benefits in all stores. In conclusion, because of the argument m...
^^^^^^^^^^

Transition Words or Phrases used:
also, but, e.g., if, may, moreover, so, still, therefore, for example, for instance, in conclusion, such as

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 13.0 19.6327345309 66% => OK
Auxiliary verbs: 12.0 12.9520958084 93% => OK
Conjunction : 6.0 11.1786427146 54% => More conjunction wanted.
Relative clauses : 12.0 13.6137724551 88% => OK
Pronoun: 24.0 28.8173652695 83% => OK
Preposition: 34.0 55.5748502994 61% => OK
Nominalization: 13.0 16.3942115768 79% => OK

Performance on vocabulary words:
No of characters: 1821.0 2260.96107784 81% => OK
No of words: 349.0 441.139720559 79% => More content wanted.
Chars per words: 5.21776504298 5.12650576532 102% => OK
Fourth root words length: 4.32221490584 4.56307096286 95% => OK
Word Length SD: 2.59496997672 2.78398813304 93% => OK
Unique words: 183.0 204.123752495 90% => More unique words wanted.
Unique words percentage: 0.52435530086 0.468620217663 112% => OK
syllable_count: 574.2 705.55239521 81% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 4.96107784431 81% => OK
Article: 9.0 8.76447105788 103% => OK
Subordination: 4.0 2.70958083832 148% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK

Performance on sentences:
How many sentences: 16.0 19.7664670659 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 21.0 22.8473053892 92% => OK
Sentence length SD: 59.2626239189 57.8364921388 102% => OK
Chars per sentence: 113.8125 119.503703932 95% => OK
Words per sentence: 21.8125 23.324526521 94% => OK
Discourse Markers: 6.6875 5.70786347227 117% => OK
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 10.0 5.25449101796 190% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 4.0 6.88822355289 58% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 4.67664670659 43% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.15816311348 0.218282227539 72% => OK
Sentence topic coherence: 0.0548098376232 0.0743258471296 74% => OK
Sentence topic coherence SD: 0.047361820263 0.0701772020484 67% => OK
Paragraph topic coherence: 0.0922813636032 0.128457276422 72% => OK
Paragraph topic coherence SD: 0.0570436973682 0.0628817314937 91% => OK

Essay readability:
automated_readability_index: 14.1 14.3799401198 98% => OK
flesch_reading_ease: 50.16 48.3550499002 104% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 11.5 12.197005988 94% => OK
coleman_liau_index: 13.0 12.5979740519 103% => OK
dale_chall_readability_score: 8.25 8.32208582834 99% => OK
difficult_words: 79.0 98.500998004 80% => More difficult words wanted.
linsear_write_formula: 10.5 12.3882235529 85% => OK
gunning_fog: 10.4 11.1389221557 93% => OK
text_standard: 11.0 11.9071856287 92% => OK
What are above readability scores?

---------------------

Rates: 54.17 out of 100
Scores by essay e-grader: 3.25 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 10 15
No. of Words: 350 350
No. of Characters: 1760 1500
No. of Different Words: 175 200
Fourth Root of Number of Words: 4.325 4.7
Average Word Length: 5.029 4.6
Word Length SD: 2.515 2.4
No. of Words greater than 5 chars: 135 100
No. of Words greater than 6 chars: 110 80
No. of Words greater than 7 chars: 58 40
No. of Words greater than 8 chars: 34 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 35 21.0
Sentence Length SD: 15.537 7.5
Use of Discourse Markers (%): 0.5 0.12
Sentence-Text Coherence: 0.43 0.35
Sentence-Para Coherence: 0.645 0.50
Sentence-Sentence Coherence: 0.13 0.07
Number of Paragraphs: 4 5