Super Screen Movie Production Company believes that the decrease in viewership for their movies is due to the public's lack of awareness of good quality movies. Various assumptions have been made to arrive at this conclusion and a strict examination of the following factors is critical to validate the stated conclusion.
The primary assumption made in the argument is that there is a correlation between movie viewership and reviews from critics. An evaluation of this assumption is required since the conclusion will differ significantly if other factors have been found to be better predictors of public's movie viewing habits. A specific example could be the rise of streaming services and the quality of home theaters. A reasonable case can be made that a rise in streaming services may lead to lowering of movie viewership if there is data showing an increase of streaming service subscription.
Another question that requires answering is the past performance of the marketing department. A report from a marketing department that has a proven track record of such conclusions is more trustworthy than that of a fledgling marketing department. Ninety nine percent of all startups fail because they do not have good marketing departments that can help them figure out public's reception to their products. With a good marketing department that has previous experience, the probability of the marketing deparment missing public's perception reduces.
Finally, an evaluation of the marketing department's methodology is required to understand the reliability of their report. If trends have been extracted with insufficient data, it may lead to overfitting and incorrect conclusions; which is the hallmark of an incorrect methodology. Many examples can be found where incorrect results have been obtained due to insufficient data. A simple example could be extrapolating one's experiences as that of societry as whole which often leads to confirmation bias.
In conclusion, while it may seem like there is an obvious relationship between the statement and the conclusion there needs to be an extensive evaluation of the correlation between the factors, past performance of the department and the methodology adopted by the department before a conclusion can be reached.
Essay evaluation report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 15 15
No. of Words: 353 350
No. of Characters: 1897 1500
No. of Different Words: 176 200
Fourth Root of Number of Words: 4.335 4.7
Average Word Length: 5.374 4.6
Word Length SD: 3.101 2.4
No. of Words greater than 5 chars: 145 100
No. of Words greater than 6 chars: 127 80
No. of Words greater than 7 chars: 99 40
No. of Words greater than 8 chars: 73 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 23.533 21.0
Sentence Length SD: 8.389 7.5
Use of Discourse Markers (%): 0.333 0.12
Sentence-Text Coherence: 0.34 0.35
Sentence-Para Coherence: 0.61 0.50
Sentence-Sentence Coherence: 0.101 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 250, Rule ID: EN_COMPOUNDS
Message: This word is normally spelled with hyphen.
Suggestion: Ninety-nine
...at of a fledgling marketing department. Ninety nine percent of all startups fail because th...
^^^^^^^^^^^
Line 5, column 524, Rule ID: POSSESIVE_APOSTROPHE[1]
Message: Possible typo: apostrophe is missing. Did you mean 'publics'' or 'public's'?
Suggestion: publics'; public's
...lity of the marketing deparment missing publics perception reduces. Finally, an eva...
^^^^^^^
Line 7, column 419, Rule ID: ONES[1]
Message: Did you mean 'one's'?
Suggestion: one's
...A simple example could be extrapolating ones experiences as that of societry as whol...
^^^^
Transition Words or Phrases used:
finally, if, may, so, while, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 22.0 19.6327345309 112% => OK
Auxiliary verbs: 10.0 12.9520958084 77% => OK
Conjunction : 6.0 11.1786427146 54% => More conjunction wanted.
Relative clauses : 12.0 13.6137724551 88% => OK
Pronoun: 18.0 28.8173652695 62% => OK
Preposition: 50.0 55.5748502994 90% => OK
Nominalization: 26.0 16.3942115768 159% => OK
Performance on vocabulary words:
No of characters: 1928.0 2260.96107784 85% => OK
No of words: 353.0 441.139720559 80% => More content wanted.
Chars per words: 5.46175637394 5.12650576532 107% => OK
Fourth root words length: 4.33454660006 4.56307096286 95% => OK
Word Length SD: 3.14511388776 2.78398813304 113% => OK
Unique words: 178.0 204.123752495 87% => More unique words wanted.
Unique words percentage: 0.504249291785 0.468620217663 108% => OK
syllable_count: 598.5 705.55239521 85% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 1.0 4.96107784431 20% => OK
Article: 8.0 8.76447105788 91% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 15.0 19.7664670659 76% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 23.0 22.8473053892 101% => OK
Sentence length SD: 51.2067703857 57.8364921388 89% => OK
Chars per sentence: 128.533333333 119.503703932 108% => OK
Words per sentence: 23.5333333333 23.324526521 101% => OK
Discourse Markers: 2.8 5.70786347227 49% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 7.0 8.20758483034 85% => OK
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.130814002529 0.218282227539 60% => OK
Sentence topic coherence: 0.0497807605297 0.0743258471296 67% => OK
Sentence topic coherence SD: 0.056923833726 0.0701772020484 81% => OK
Paragraph topic coherence: 0.072621740698 0.128457276422 57% => OK
Paragraph topic coherence SD: 0.0519397712898 0.0628817314937 83% => OK
Essay readability:
automated_readability_index: 16.1 14.3799401198 112% => OK
flesch_reading_ease: 39.67 48.3550499002 82% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 13.4 12.197005988 110% => OK
coleman_liau_index: 14.68 12.5979740519 117% => OK
dale_chall_readability_score: 9.12 8.32208582834 110% => OK
difficult_words: 97.0 98.500998004 98% => OK
linsear_write_formula: 14.0 12.3882235529 113% => OK
gunning_fog: 11.2 11.1389221557 101% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
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Rates: 83.33 out of 100
Scores by essay e-grader: 5.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.