Nature 039 s Way a chain of stores selling health food and other health related products is opening its next franchise in the town of Plainsville The store should prove to be very successful Nature 039 s Way franchises tend to be most profitable in

The company Nature's Way has planned to set up a new branch in Plainsville based on their previous stores success at cities with healthy citizens. It also points out at increased participation by citizens in local health club to support it's argument that Plainsville will be a great place for it's business. However, This argument is based on several unwarranted assumptions as descried below.

To begin, An increase in sales of running shoes and exercise clothing may not necessarily indicate that , citizens of this city are already healthy.Notice that, selling of these tools is at all time high which means people have started to buy the fitness tools now which the city lacked so far. This could simply be the effect of great offers on these products. It's possible that a new sports wear company has launched it's shop here and dropped the prices drastically for publicity. If this is the case, authors argument is highly flawed.

Another highly flawed assumption made by author is, kids, who would require regular normal exercise would end up being customers of the company. Children's might end up choosing a mechanism for exercise which might not involve buying stuff from this shop. It may so happen that children's would take up sports and few warm up exercise that doesn't need any big giant tools. Need more clarity on what exactly would schools suggest children's to buy if at all it is going to do so.

Author also assumes that, the business in earlier healthy cities will also reflect in Plainsville. IT doesn't consider any other factor that could influence people to do commerce. May be this new city is not as affluent as it's previous once. if that is the case, this could lead to huge loss for the company in turn.

To conclude, Authors argument that Plainsville will be a great place for Nature's ways business is based on several assumptions as mentioned above. Author has to describe and perhaps provide evidence why these assumptions hold good to justify opening a new store at Plainsville.

Votes
Average: 6.1 (2 votes)
Essay Categories

Grammar and spelling errors:
Line 3, column 104, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...othing may not necessarily indicate that , citizens of this city are already healt...
^^
Line 3, column 149, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: Notice
...tizens of this city are already healthy.Notice that, selling of these tools is at all ...
^^^^^^
Line 3, column 387, Rule ID: A_PLURAL[2]
Message: Don't use indefinite articles with plural words. Did you mean 'sport'?
Suggestion: sport
...these products. Its possible that a new sports wear company has launched its shop here...
^^^^^^
Line 5, column 339, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...up sports and few warm up exercise that doesnt need any big giant tools. Need more cla...
^^^^^^
Line 7, column 103, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: doesn't
...es will also reflect in Plainsville. IT doesnt consider any other factor that could in...
^^^^^^
Line 7, column 184, Rule ID: HE_VERB_AGR[8]
Message: The proper name in singular (May) must be used with a third-person verb: 'is'.
Suggestion: is
...ld influence people to do commerce. May be this new city is not as affluent as its...
^^
Line 7, column 242, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: If
...s not as affluent as its previous once. if that is the case, this could lead to hu...
^^

Transition Words or Phrases used:
also, however, if, may, so, as to

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 15.0 19.6327345309 76% => OK
Auxiliary verbs: 17.0 12.9520958084 131% => OK
Conjunction : 4.0 11.1786427146 36% => More conjunction wanted.
Relative clauses : 14.0 13.6137724551 103% => OK
Pronoun: 30.0 28.8173652695 104% => OK
Preposition: 44.0 55.5748502994 79% => OK
Nominalization: 8.0 16.3942115768 49% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1674.0 2260.96107784 74% => OK
No of words: 342.0 441.139720559 78% => More content wanted.
Chars per words: 4.89473684211 5.12650576532 95% => OK
Fourth root words length: 4.30037696126 4.56307096286 94% => OK
Word Length SD: 2.54380153112 2.78398813304 91% => OK
Unique words: 186.0 204.123752495 91% => More unique words wanted.
Unique words percentage: 0.543859649123 0.468620217663 116% => OK
syllable_count: 506.7 705.55239521 72% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 4.96107784431 141% => OK
Article: 3.0 8.76447105788 34% => OK
Subordination: 2.0 2.70958083832 74% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 17.0 19.7664670659 86% => OK
Sentence length: 20.0 22.8473053892 88% => OK
Sentence length SD: 54.2973996841 57.8364921388 94% => OK
Chars per sentence: 98.4705882353 119.503703932 82% => OK
Words per sentence: 20.1176470588 23.324526521 86% => OK
Discourse Markers: 1.94117647059 5.70786347227 34% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 7.0 5.25449101796 133% => OK
Sentences with positive sentiment : 10.0 8.20758483034 122% => OK
Sentences with negative sentiment : 2.0 6.88822355289 29% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.129581738751 0.218282227539 59% => OK
Sentence topic coherence: 0.0429408257942 0.0743258471296 58% => OK
Sentence topic coherence SD: 0.0525706448108 0.0701772020484 75% => OK
Paragraph topic coherence: 0.0845607655753 0.128457276422 66% => OK
Paragraph topic coherence SD: 0.0640533403724 0.0628817314937 102% => OK

Essay readability:
automated_readability_index: 11.7 14.3799401198 81% => Automated_readability_index is low.
flesch_reading_ease: 59.64 48.3550499002 123% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.9 12.197005988 81% => OK
coleman_liau_index: 11.08 12.5979740519 88% => OK
dale_chall_readability_score: 8.23 8.32208582834 99% => OK
difficult_words: 78.0 98.500998004 79% => More difficult words wanted.
linsear_write_formula: 13.5 12.3882235529 109% => OK
gunning_fog: 10.0 11.1389221557 90% => OK
text_standard: 10.0 11.9071856287 84% => OK
What are above readability scores?

---------------------

Rates: 62.5 out of 100
Scores by essay e-grader: 3.75 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 15 2
No. of Spelling Errors: 4 2
No. of Sentences: 16 15
No. of Words: 345 350
No. of Characters: 1640 1500
No. of Different Words: 188 200
Fourth Root of Number of Words: 4.31 4.7
Average Word Length: 4.754 4.6
Word Length SD: 2.468 2.4
No. of Words greater than 5 chars: 117 100
No. of Words greater than 6 chars: 90 80
No. of Words greater than 7 chars: 54 40
No. of Words greater than 8 chars: 22 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 21.562 21.0
Sentence Length SD: 9.559 7.5
Use of Discourse Markers (%): 0.5 0.12
Sentence-Text Coherence: 0.313 0.35
Sentence-Para Coherence: 0.572 0.50
Sentence-Sentence Coherence: 0.05 0.07
Number of Paragraphs: 5 5