Question: An increasing number of people are buying what they need online. What are the advantages and disadvantages for both individuals and companies to shopping online?

With the advancement in telecommunications and e-commerce companies are now having the advantage of selling most of their product online. This has consequently led to many people shopping online. This essay will discuss both the merits and demerits in online shopping.

With the technological advancement in the field of telecom and the e-commerce, many companies have found numerous benefits in displaying product online. Firstly, there is a reduction in overhead expenditure which had to be incurred when product or goods were stored in warehouse. Secondly it is an easy way an effective way to displaying the products to the consumer.

On the other hand, shopping online has its own merits. Firstly, online sites have feature where price, specification and delivery period can be compared, prior to making a decision on buying the product. For example, people deciding to purchase mobile and are confused which one to purchase, then by comparing features like camera, resolution and price one can make a decision. Secondly, online site provides various payment options like cash on delivery, credit card or through net banking. For instance, one can choose the type of payment one is comfortable with. Lastly, online shopping provides loyalty points which can be redeem in their next purchase. This feature is beneficial for both the customer as well as the company.

On the flip side, the major disadvantage of online shopping online are firstly, product delivered do not match with online product. There have been many instances where people purchasing shoes online, always complaint that the color if the shoes delivered does not match with the online model. Secondly, there is always a danger of banking details getting hacked by online hackers. There has been many cases where number of people bank information has been leaked and been misused.

To recapitulate, despite of the disadvantages, people still prefer shopping online because the advantage of online shopping outweigh the disadvantages. Online sites are working together with banks to install firewall, which will provide safe transaction and to prevent hacker from stealing sensitive information.

Votes
Average: 7.3 (1 vote)

Grammar and spelling errors:
Line 3, column 369, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...isplaying the products to the consumer. On the other hand, shopping online has i...
^^^^^
Line 5, column 83, Rule ID: HAVE_PART_AGREEMENT[1]
Message: Use past participle here: 'featured'.
Suggestion: featured
... own merits. Firstly, online sites have feature where price, specification and delivery...
^^^^^^^
Line 5, column 708, Rule ID: BOTH_AS_WELL_AS[1]
Message: Probable usage error. Use 'and' after 'both'.
Suggestion: and
...ure is beneficial for both the customer as well as the company. On the flip side, the ...
^^^^^^^^^^

Transition Words or Phrases used:
consequently, first, firstly, if, lastly, second, secondly, so, still, then, well, for example, for instance, as well as, on the other hand

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 17.0 13.1623246493 129% => OK
Auxiliary verbs: 6.0 7.85571142285 76% => OK
Conjunction : 10.0 10.4138276553 96% => OK
Relative clauses : 9.0 7.30460921844 123% => OK
Pronoun: 8.0 24.0651302605 33% => OK
Preposition: 44.0 41.998997996 105% => OK
Nominalization: 11.0 8.3376753507 132% => OK

Performance on vocabulary words:
No of characters: 1842.0 1615.20841683 114% => OK
No of words: 339.0 315.596192385 107% => OK
Chars per words: 5.43362831858 5.12529762239 106% => OK
Fourth root words length: 4.29091512845 4.20363070211 102% => OK
Word Length SD: 2.80849506957 2.80592935109 100% => OK
Unique words: 189.0 176.041082164 107% => OK
Unique words percentage: 0.557522123894 0.561755894193 99% => OK
syllable_count: 585.0 506.74238477 115% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 7.0 4.76152304609 147% => OK

Performance on sentences:
How many sentences: 19.0 16.0721442886 118% => OK
Sentence length: 17.0 20.2975951904 84% => The Avg. Sentence Length is relatively short.
Sentence length SD: 37.6846515705 49.4020404114 76% => OK
Chars per sentence: 96.9473684211 106.682146367 91% => OK
Words per sentence: 17.8421052632 20.7667163134 86% => OK
Discourse Markers: 7.31578947368 7.06120827912 104% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 3.0 5.01903807615 60% => OK
Sentences with positive sentiment : 11.0 8.67935871743 127% => OK
Sentences with negative sentiment : 5.0 3.9879759519 125% => OK
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.229231064863 0.244688304435 94% => OK
Sentence topic coherence: 0.0723225180553 0.084324248473 86% => OK
Sentence topic coherence SD: 0.0435054307988 0.0667982634062 65% => OK
Paragraph topic coherence: 0.128324990788 0.151304729494 85% => OK
Paragraph topic coherence SD: 0.0375227826818 0.056905535591 66% => OK

Essay readability:
automated_readability_index: 13.1 13.0946893788 100% => OK
flesch_reading_ease: 45.76 50.2224549098 91% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.1 11.3001002004 98% => OK
coleman_liau_index: 13.92 12.4159519038 112% => OK
dale_chall_readability_score: 9.09 8.58950901804 106% => OK
difficult_words: 99.0 78.4519038076 126% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 8.8 10.1190380762 87% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?

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Rates: 73.0337078652 out of 100
Scores by essay e-grader: 6.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.