Some believe that people will purchase a product based on their needs and advertising is not needed.
To what extent do you agree or disagree?
The influence of advertisement in the purchase of goods is depicted by some as inconsequential. Instead, consumers make shopping decisions solely in relation to their desires. In my view, this opinion is true to a certain extent.
Ads serve no real purpose in motivating purchases of a number of products. Among them are necessity goods, which people buy for their everyday purposes. Products like sugar, salt and spices, for instance, are bought on a regular basis without being featured in any TV commercial or campaigns. Furthermore, once buyers have been assured by the quality of their purchases, they may continue spending money on the products, even in the absence of ads to reinforce the presence of such goods. This ad-free relationship between buyers and suppliers is witnessed mainly in a various small-scale businesses, ranging from selling food, stationary to even clothes.
However, it is foolish to completely disregard the role of advertising in stimulating buyers’ interest. To begin with, advertising, in its various forms, inform consumers of the presence of a particular product or service, before further instilling its name in public perception. It is due to this effect that both start-ups and established companies invest in marketing campaigns when launching new projects. What is more, ads serve as a stimulator, making even the unnecessary goods an important part of someone’s life. This is best illustrated through the campaigns for energy drinks as their themes of fun and excitement solidify the products’ relevance in our lives, despite not being crucial for our survival needs.
In conclusion, while advertising may not be needed for the purchase of essential goods and products with a loyal customer base, it is needed for the penetration and habitualized purchase of new ones.
- The table below shows expenditures of four car companies in the UK in 2002 89
- The tables below give information about sales of Fairtrade*-labelled coffee and bananas in 1999 and 2004 in five European countries. 78
- People living in large cities today face many problems in their everyday life. What are these problems? Should governments encourage people to move to smaller regional towns? 56
- The maps below show a book store in 2000 and now. Summarise the main information by selecting and reporting the main features, and makes comparisons where relevant. 56
- The table shows forested land in millions of hectares in different parts of the world.Summarise the information by selecting and reporting the main features, and make comparisons where relevant.You should spend about 20 minutes on this task. 78
Grammar and spelling errors:
Line 3, column 590, Rule ID: A_PLURAL[2]
Message: Don't use indefinite articles with plural words. Did you mean 'business'?
Suggestion: business
...tnessed mainly in a various small-scale businesses, ranging from selling food, stationary ...
^^^^^^^^^^
Transition Words or Phrases used:
furthermore, however, if, may, so, still, while, for instance, in conclusion, in my view, to begin with, what is more
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 14.0 13.1623246493 106% => OK
Auxiliary verbs: 2.0 7.85571142285 25% => OK
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 3.0 7.30460921844 41% => More relative clauses wanted.
Pronoun: 19.0 24.0651302605 79% => OK
Preposition: 48.0 41.998997996 114% => OK
Nominalization: 11.0 8.3376753507 132% => OK
Performance on vocabulary words:
No of characters: 1541.0 1615.20841683 95% => OK
No of words: 287.0 315.596192385 91% => More content wanted.
Chars per words: 5.36933797909 5.12529762239 105% => OK
Fourth root words length: 4.11595363751 4.20363070211 98% => OK
Word Length SD: 3.04124304703 2.80592935109 108% => OK
Unique words: 184.0 176.041082164 105% => OK
Unique words percentage: 0.641114982578 0.561755894193 114% => OK
syllable_count: 468.9 506.74238477 93% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 5.43587174349 129% => OK
Article: 1.0 2.52805611222 40% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 7.0 4.76152304609 147% => OK
Performance on sentences:
How many sentences: 14.0 16.0721442886 87% => OK
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 49.2917180608 49.4020404114 100% => OK
Chars per sentence: 110.071428571 106.682146367 103% => OK
Words per sentence: 20.5 20.7667163134 99% => OK
Discourse Markers: 8.35714285714 7.06120827912 118% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 0.0 3.9879759519 0% => More negative sentences wanted.
Sentences with neutral sentiment: 6.0 3.4128256513 176% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.191362178461 0.244688304435 78% => OK
Sentence topic coherence: 0.0573215725233 0.084324248473 68% => OK
Sentence topic coherence SD: 0.0637858843256 0.0667982634062 95% => OK
Paragraph topic coherence: 0.128217588724 0.151304729494 85% => OK
Paragraph topic coherence SD: 0.0749356008692 0.056905535591 132% => OK
Essay readability:
automated_readability_index: 14.1 13.0946893788 108% => OK
flesch_reading_ease: 51.18 50.2224549098 102% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 11.1 11.3001002004 98% => OK
coleman_liau_index: 13.87 12.4159519038 112% => OK
dale_chall_readability_score: 9.8 8.58950901804 114% => OK
difficult_words: 94.0 78.4519038076 120% => OK
linsear_write_formula: 7.0 9.78957915832 72% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 10.0 10.7795591182 93% => OK
What are above readability scores?
---------------------
Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.