Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it.
Discuss both these views and give your own opinion.
All companies strive to grab the customers’ attention and make them purchase. They sometimes use advertisements to promote their goods and services to the ultimate customer. Some people claim that advertising is one of the most persuasive methods to convince people to purchase different products. However, MY FIRM CONVICTION IS THAT + MODERN ADVERTISING IS NOT AS EFFECTIVE AS WE MIGHT THINK IT IS.
IT IS TO SOME EXTENT TRUE THAT product advertising DOES PROMOTE THE SALES OF a wide variety of goods and services from branded products to newly-marketed ones. It can allure customers to buy everything WHETHER they NEED THEM or not. So many multi-media and attention-grabbing designs including special colors, memorable music and catchy slogans are used to induce the people to purchase. They catch the eye and stick in the mind, which unconsciously enhance the demand for the presented products.
On the other hand, HOWEVER, people are bombarded with thousands of advertisements NOWADAYS, which seem to reduce their effectiveness. They are everywhere FROM traditional media like TV, radio, street billboards and newspapers TO THE INTERNET AND online social media. AS THEY SAY, MORE IS NOT ALWAYS BETTER. TOO MUCH ADVERTISING will result in the loss of audience attention. Simply put, advertisements provide the audience with such excessive data that they have to ignore them. THERE ARE SO MANY NAMES AND BRANDS THAT YOU’RE JUST SPOILT FOR CHOICE. They apply some approaches to escape from this unnecessary information. For instance, they disregard the advert breaks on the TV, meanwhile they go to the bathroom or have a small snack. They CAN also easily skip any pop-up advert while using the internet. This will have a huge impact on the rate that each advert is seen. Therefore, the less they are seen by potential customers, the less they will be successful.
To wrap up, I am personally OF the opinion that advertisements are not attractive anymore although some may opine that they are strong tools to persuade people. This is mainly because people learn how to disregard them.
Grammar and spelling errors:
Line 3, column 336, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...s. However, MY FIRM CONVICTION IS THAT + MODERN ADVERTISING IS NOT AS EFFECTIVE A...
^^
Transition Words or Phrases used:
also, however, if, may, so, therefore, while, for instance, on the other hand
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 16.0 13.1623246493 122% => OK
Auxiliary verbs: 8.0 7.85571142285 102% => OK
Conjunction : 11.0 10.4138276553 106% => OK
Relative clauses : 10.0 7.30460921844 137% => OK
Pronoun: 37.0 24.0651302605 154% => Less pronouns wanted
Preposition: 38.0 41.998997996 90% => OK
Nominalization: 9.0 8.3376753507 108% => OK
Performance on vocabulary words:
No of characters: 1763.0 1615.20841683 109% => OK
No of words: 339.0 315.596192385 107% => OK
Chars per words: 5.2005899705 5.12529762239 101% => OK
Fourth root words length: 4.29091512845 4.20363070211 102% => OK
Word Length SD: 2.91068161674 2.80592935109 104% => OK
Unique words: 204.0 176.041082164 116% => OK
Unique words percentage: 0.601769911504 0.561755894193 107% => OK
syllable_count: 546.3 506.74238477 108% => OK
avg_syllables_per_word: 1.6 1.60771543086 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 12.0 5.43587174349 221% => Less pronouns wanted as sentence beginning.
Article: 2.0 2.52805611222 79% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 2.0 4.76152304609 42% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 21.0 16.0721442886 131% => OK
Sentence length: 16.0 20.2975951904 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 34.1614812723 49.4020404114 69% => OK
Chars per sentence: 83.9523809524 106.682146367 79% => OK
Words per sentence: 16.1428571429 20.7667163134 78% => OK
Discourse Markers: 3.66666666667 7.06120827912 52% => More transition words/phrases wanted.
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 13.0 8.67935871743 150% => OK
Sentences with negative sentiment : 5.0 3.9879759519 125% => OK
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.178445801293 0.244688304435 73% => OK
Sentence topic coherence: 0.0525725625265 0.084324248473 62% => OK
Sentence topic coherence SD: 0.0506239120138 0.0667982634062 76% => OK
Paragraph topic coherence: 0.129956761338 0.151304729494 86% => OK
Paragraph topic coherence SD: 0.0489435279413 0.056905535591 86% => OK
Essay readability:
automated_readability_index: 11.1 13.0946893788 85% => Automated_readability_index is low.
flesch_reading_ease: 55.24 50.2224549098 110% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 9.5 11.3001002004 84% => OK
coleman_liau_index: 12.58 12.4159519038 101% => OK
dale_chall_readability_score: 8.99 8.58950901804 105% => OK
difficult_words: 98.0 78.4519038076 125% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 8.4 10.1190380762 83% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?
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Rates: 84.2696629213 out of 100
Scores by essay e-grader: 7.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.