With the growing population and increasing consumer base, many organizations publicize their products in hope of their greater demand. Moreover, it is truly said that without the proper advertisement, even a wonderful product cannot make its hold in today’s wide but competitive market. However, with the various modes of advertisements available nowadays, companies must choose the best and popular way to advertise their product effectively. This essay will discuss the factors of productive promotion as well as its benefits and drawbacks.
Firstly, different start-ups take place around the world every day but not all of them are successful. Even though the products or services they provide may be out of the box, the lack of funds for proper promotion diminishes their chances of a successful launch. However, with the inception of the internet, various inexpensive ways of advertisements came into the picture. Nowadays, promoters of the products use digital marketing as an effective tool of advertisement as it is immensely popular among the people, especially among the youths.
Next, though using the popular way of advertisement increases the chances of a successful promotion, it is not always helpful if the designed advertisement is dull and boring. Furthermore, as per the research conducted by Oxford University, people tend to pay attention and remember humorous and colorful advertisements more than those which were plain. Hence, a successful advertisement requires being catchy and interesting, so that it makes an impact on the audience.
Lastly, the significance of the advertisements is undoubtedly huge but they also set a tendency to spend more money on useless things. Apart from this, as per another study, many advertisements were found to be misinformative and vulgar as well. Such advertisements are more likely to harm the society rather than being beneficial.
In essence, advertisement is one of the most important pillars when it comes to the success of a business. However, merely advertising the product doesn’t bring the guarantee of success. Hence, promoters should ensure that they are doing constructive, informative advertisements with a unique style. They should also ensure that these promotions provide correct information about the product and don’t defame any other in the market.
Transition Words or Phrases used:
also, but, first, firstly, furthermore, hence, however, if, lastly, may, moreover, so, well, apart from, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 15.0 13.1623246493 114% => OK
Auxiliary verbs: 6.0 7.85571142285 76% => OK
Conjunction : 13.0 10.4138276553 125% => OK
Relative clauses : 6.0 7.30460921844 82% => OK
Pronoun: 24.0 24.0651302605 100% => OK
Preposition: 41.0 41.998997996 98% => OK
Nominalization: 16.0 8.3376753507 192% => OK
Performance on vocabulary words:
No of characters: 1989.0 1615.20841683 123% => OK
No of words: 359.0 315.596192385 114% => OK
Chars per words: 5.54038997214 5.12529762239 108% => OK
Fourth root words length: 4.35284910392 4.20363070211 104% => OK
Word Length SD: 3.19628628167 2.80592935109 114% => OK
Unique words: 213.0 176.041082164 121% => OK
Unique words percentage: 0.593314763231 0.561755894193 106% => OK
syllable_count: 629.1 506.74238477 124% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 5.43587174349 74% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 5.0 2.10420841683 238% => Less adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 18.0 16.0721442886 112% => OK
Sentence length: 19.0 20.2975951904 94% => OK
Sentence length SD: 29.7489495613 49.4020404114 60% => OK
Chars per sentence: 110.5 106.682146367 104% => OK
Words per sentence: 19.9444444444 20.7667163134 96% => OK
Discourse Markers: 6.38888888889 7.06120827912 90% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 15.0 8.67935871743 173% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 1.0 3.4128256513 29% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.236787565299 0.244688304435 97% => OK
Sentence topic coherence: 0.0754744698007 0.084324248473 90% => OK
Sentence topic coherence SD: 0.0525003619062 0.0667982634062 79% => OK
Paragraph topic coherence: 0.133524564334 0.151304729494 88% => OK
Paragraph topic coherence SD: 0.0369751998383 0.056905535591 65% => OK
Essay readability:
automated_readability_index: 14.6 13.0946893788 111% => OK
flesch_reading_ease: 35.27 50.2224549098 70% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 13.1 11.3001002004 116% => OK
coleman_liau_index: 14.85 12.4159519038 120% => OK
dale_chall_readability_score: 9.07 8.58950901804 106% => OK
difficult_words: 102.0 78.4519038076 130% => OK
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 9.6 10.1190380762 95% => OK
text_standard: 15.0 10.7795591182 139% => OK
What are above readability scores?
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Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.