Some companies sponsor sports as a way to advertise themselves. Some people think it is good, while others think there are disadvantages to this.Discuss both sides and give your opinion.

Essay topics:

Some companies sponsor sports as a way to advertise themselves. Some people think it is good, while others think there are disadvantages to this.

Discuss both sides and give your opinion.

Nowadays, the growing number of sports events organized in various parts of the world, corporate have found a new medium to advertise their products as sponsorship. It is considered an excellent strategy by a certain section of the society, because it caters to masses and is also valuable for the new businesses. However, others believe that it has a lot of demerits. In my opinion businesses should sponsor the sports for their growth.

There is a plethora of reason due to which the companies are willing to sponsor the sports for their advertisements. Firstly, by doing this, the businessmen are able to make their products visible to a large number of people. For instance, Cricket has a huge fan-following in India due to which multiple companies bid for the team sponsorship. Secondly, sponsoring allows the new firms to get the visibility in an already over flooded market. To illustrate, by getting the sponsorship of a team in Kabbadi, any product may get the attention of the people which, it is not able to do otherwise.

On the other hand, some people think becoming sponsor is not a great idea. One of the major reason is that, in involves a huge expenditure. Other marketing strategies may be able to do the same work in small sum of money like distributing pamphlets, advertisement on radio and so on. Another main issue with sponsorship is that it will not be targeting the desired customer base. For example, a cooking oil hoarding in any stadium is not a viable option as the audience for this are mainly housewives.

In conclusion, according to me there are both merits and drawbacks of becoming a sponsor for sports event as it covers many people at the same time and it is also beneficial for the companies who are trying to enter the market.

Votes
Average: 6.1 (1 vote)
Essays by the user:

Comments

Grammar and spelling errors:
Line 4, column 197, Rule ID: LARGE_NUMBER_OF[1]
Message: Specify a number, remove phrase, or simply use 'many' or 'numerous'
Suggestion: many; numerous
... able to make their products visible to a large number of people. For instance, Cricket has a hug...
^^^^^^^^^^^^^^^^^

Transition Words or Phrases used:
also, but, first, firstly, however, may, second, secondly, so, for example, for instance, in conclusion, in my opinion, on the other hand

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 16.0 13.1623246493 122% => OK
Auxiliary verbs: 4.0 7.85571142285 51% => OK
Conjunction : 4.0 10.4138276553 38% => More conjunction wanted.
Relative clauses : 7.0 7.30460921844 96% => OK
Pronoun: 18.0 24.0651302605 75% => OK
Preposition: 43.0 41.998997996 102% => OK
Nominalization: 5.0 8.3376753507 60% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1474.0 1615.20841683 91% => OK
No of words: 302.0 315.596192385 96% => OK
Chars per words: 4.88079470199 5.12529762239 95% => OK
Fourth root words length: 4.1687104957 4.20363070211 99% => OK
Word Length SD: 2.8767574664 2.80592935109 103% => OK
Unique words: 167.0 176.041082164 95% => More unique words wanted.
Unique words percentage: 0.55298013245 0.561755894193 98% => OK
syllable_count: 463.5 506.74238477 91% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 8.0 4.76152304609 168% => OK

Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 43.5884796197 49.4020404114 88% => OK
Chars per sentence: 98.2666666667 106.682146367 92% => OK
Words per sentence: 20.1333333333 20.7667163134 97% => OK
Discourse Markers: 9.13333333333 7.06120827912 129% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 5.0 3.4128256513 147% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.172057578851 0.244688304435 70% => OK
Sentence topic coherence: 0.0600181197955 0.084324248473 71% => OK
Sentence topic coherence SD: 0.0745952543897 0.0667982634062 112% => OK
Paragraph topic coherence: 0.102336067442 0.151304729494 68% => OK
Paragraph topic coherence SD: 0.026568433478 0.056905535591 47% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.

Essay readability:
automated_readability_index: 11.6 13.0946893788 89% => Automated_readability_index is low.
flesch_reading_ease: 59.64 50.2224549098 119% => OK
smog_index: 3.1 7.44779559118 42% => Smog_index is low.
flesch_kincaid_grade: 9.9 11.3001002004 88% => OK
coleman_liau_index: 11.02 12.4159519038 89% => OK
dale_chall_readability_score: 8.55 8.58950901804 100% => OK
difficult_words: 75.0 78.4519038076 96% => OK
linsear_write_formula: 8.5 9.78957915832 87% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 10.0 10.7795591182 93% => OK
What are above readability scores?

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Rates: 61.797752809 out of 100
Scores by essay e-grader: 5.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.