Advertising plays a tremendous role in marketing the product. The purpose of advertisement is to attract customers to purchase the company's product. So that, I think most advertisements make products seem much better than they really are. I feel this way for two reasons, which I will explore in the following essay.
First of all, many corporations use the commercial advertisements to persuade the audience or the customer to their products. Hence, the advertiser works on manifesting the positive of the product and concealing the negative one. For instance, last week, I saw an advertisement for a drink. The advertiser show up that the drink tastes delicious and all the people in the advertising felt good after drinking it. Furthermore, this advertisement repeats after each break during watching my favorite movie, so that I decided to purchase this product to try it. Unfortunately, this drink coasted me ten pounds and that so expensive compared to other drinks, and its tasting was popular like other drink in the market. So that this advertisement worked on showing up that drink tastes well and concealed the price of it which is high. Many companies used this way to attract the customer to buy the products regardless of its disadvantages.
Second of all, many commercial advertisements use the fantasy and exaggeration to persuade the audience to buy the product especially the children. As they know that children are easily deceived by their fantasy of advertising the product. For example, I have a kid which is seven years old. Last month , after he saw an advertising that a boy became the smartest in his class after eating a piece of cheese, and my kid trusted this advertisement and wanted to be like this boy. So that I purchased this product to him even that I knew this an exaggeration because the child in this age cannot distinguish between the real and the fantasy. Hence, many advertisements make products seem much better by using exaggeration and fantasy.
To sum up, I agree with the statement that thinks most advertisements make products seem much better than they really are for two reasons. First, advertisers have their own way to persuade the customer by manifesting the advantages of the product and concealing the disadvantages. Second, many advertisements use the fantasy to attract the customer to buy their products.
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- Integrated writing task. Summarize the points made in the lecture, being sure to explain how they oppose specific points made in the reading passage. 3
Grammar and spelling errors:
Line 3, column 148, Rule ID: SENTENCE_FRAGMENT[1]
Message: “As” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...uy the product especially the children. As they know that children are easily dece...
^^
Line 3, column 302, Rule ID: COMMA_PARENTHESIS_WHITESPACE
Message: Put a space after the comma, but not before the comma
Suggestion: ,
...kid which is seven years old. Last month , after he saw an advertising that a boy ...
^^
Transition Words or Phrases used:
first, furthermore, hence, if, really, second, so, well, for example, for instance, i feel, i think, first of all, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 15.1003584229 53% => More to be verbs wanted.
Auxiliary verbs: 2.0 9.8082437276 20% => OK
Conjunction : 12.0 13.8261648746 87% => OK
Relative clauses : 14.0 11.0286738351 127% => OK
Pronoun: 49.0 43.0788530466 114% => OK
Preposition: 49.0 52.1666666667 94% => OK
Nominalization: 12.0 8.0752688172 149% => OK
Performance on vocabulary words:
No of characters: 1976.0 1977.66487455 100% => OK
No of words: 390.0 407.700716846 96% => OK
Chars per words: 5.06666666667 4.8611393121 104% => OK
Fourth root words length: 4.44391917772 4.48103885553 99% => OK
Word Length SD: 3.04550642731 2.67179642975 114% => OK
Unique words: 182.0 212.727598566 86% => More unique words wanted.
Unique words percentage: 0.466666666667 0.524837075471 89% => More unique words wanted or less content wanted.
syllable_count: 612.9 618.680645161 99% => OK
avg_syllables_per_word: 1.6 1.51630824373 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 9.59856630824 73% => OK
Article: 3.0 3.08781362007 97% => OK
Subordination: 6.0 3.51792114695 171% => OK
Conjunction: 2.0 1.86738351254 107% => OK
Preposition: 2.0 4.94265232975 40% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 21.0 20.6003584229 102% => OK
Sentence length: 18.0 20.1344086022 89% => OK
Sentence length SD: 35.6040839462 48.9658058833 73% => OK
Chars per sentence: 94.0952380952 100.406767564 94% => OK
Words per sentence: 18.5714285714 20.6045352989 90% => OK
Discourse Markers: 5.90476190476 5.45110844103 108% => OK
Paragraphs: 4.0 4.53405017921 88% => OK
Language errors: 2.0 5.5376344086 36% => OK
Sentences with positive sentiment : 11.0 11.8709677419 93% => OK
Sentences with negative sentiment : 4.0 3.85842293907 104% => OK
Sentences with neutral sentiment: 6.0 4.88709677419 123% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.215065380692 0.236089414692 91% => OK
Sentence topic coherence: 0.086121551719 0.076458572812 113% => OK
Sentence topic coherence SD: 0.106527289926 0.0737576698707 144% => OK
Paragraph topic coherence: 0.186944280196 0.150856017488 124% => OK
Paragraph topic coherence SD: 0.0906327054742 0.0645574589148 140% => OK
Essay readability:
automated_readability_index: 11.7 11.7677419355 99% => OK
flesch_reading_ease: 53.21 58.1214874552 92% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 10.3 10.1575268817 101% => OK
coleman_liau_index: 12.13 10.9000537634 111% => OK
dale_chall_readability_score: 7.4 8.01818996416 92% => OK
difficult_words: 71.0 86.8835125448 82% => More difficult words wanted.
linsear_write_formula: 7.5 10.002688172 75% => OK
gunning_fog: 9.2 10.0537634409 92% => OK
text_standard: 12.0 10.247311828 117% => OK
What are above readability scores?
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Better to have 5 paragraphs with 3 arguments. And try always support/against one side but compare two sides, like this:
para 1: introduction
para 2: reason 1. address both of the views presented for reason 1
para 3: reason 2. address both of the views presented for reason 2
para 4: reason 3. address both of the views presented for reason 3
para 5: conclusion.
So how to find out those reasons. There is a formula:
reasons == advantages or
reasons == disadvantages
for example, we can always apply 'save time', 'save/make money', 'find a job', 'make friends', 'get more information' as reasons to all essay/speaking topics.
or we can apply 'waste time', 'waste money', 'no job', 'make bad friends', 'get bad information' as reasons to all essay/speaking topics.
Rates: 73.3333333333 out of 100
Scores by essay e-grader: 22.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.