Marketing strategy for big companies should be placed on offer and discounts, and in what ways this can impact on their reputation?
In this day and age, marketing methods for selling goods or offering services have become a controversial debate among public around the world. Although offering discounts is regarded as thoroughly both destructive and negative by a considerable number of people, the others held the opposing view. I am inclined to highly believe that advertising for sale is beneficial and could develop positive characteristics in the society. This essay is going to provide a solution to the debate and discuss both sides of the argument.
There are various reasons why I believe that offering discount as a way of marketing is advantageous. First and foremost, advertisement plays a pivotal role to introduce newborn products, which is nowadays argued endlessly. This may be attributed to the fact that people have a growing tendency to buy new things or employ new services, and this surely creates a sense of accomplishment and competence, which consequently opens an avenue to new achievements. From my own experience as an educated person, contributing to the marketing, as a seller or buyer, brought about a significant development in countries economy. Therefore, the profitable influences of foregoing matters are undeniable.
However, there is no doubt that wrong and weak policies to ban huge firms from manipulating can lead to negative consequences, and it can devitalize society with countless variables, which inevitably leads to an untrustworthy sense among people. For instance, a study conducted by Harvard University researchers in 2010 about marketing has revealed that inflation is inversely correlated with manipulated societies. Hence, the drawbacks are obvious, and they can potentially impose irreparable impacts on a country.
To conclude, weighing all arguments up against each other, I would strongly agree with the positive side and valid points of the new methods for selling. Although most advertisements have their adverse effects on people consumerism habits, it can inform us through an acceptable information that is regarded as a prominent feature of globalization.
Transition Words or Phrases used:
but, consequently, first, hence, however, if, may, so, therefore, for instance, no doubt
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 12.0 15.1003584229 79% => OK
Auxiliary verbs: 7.0 9.8082437276 71% => OK
Conjunction : 14.0 13.8261648746 101% => OK
Relative clauses : 9.0 11.0286738351 82% => OK
Pronoun: 19.0 43.0788530466 44% => OK
Preposition: 40.0 52.1666666667 77% => OK
Nominalization: 11.0 8.0752688172 136% => OK
Performance on vocabulary words:
No of characters: 1778.0 1977.66487455 90% => OK
No of words: 321.0 407.700716846 79% => More content wanted.
Chars per words: 5.53894080997 4.8611393121 114% => OK
Fourth root words length: 4.23278547379 4.48103885553 94% => OK
Word Length SD: 3.22965377746 2.67179642975 121% => OK
Unique words: 205.0 212.727598566 96% => OK
Unique words percentage: 0.638629283489 0.524837075471 122% => OK
syllable_count: 564.3 618.680645161 91% => OK
avg_syllables_per_word: 1.8 1.51630824373 119% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 9.59856630824 52% => OK
Article: 4.0 3.08781362007 130% => OK
Subordination: 3.0 3.51792114695 85% => OK
Conjunction: 3.0 1.86738351254 161% => OK
Preposition: 3.0 4.94265232975 61% => OK
Performance on sentences:
How many sentences: 14.0 20.6003584229 68% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 22.0 20.1344086022 109% => OK
Sentence length SD: 49.0545822612 48.9658058833 100% => OK
Chars per sentence: 127.0 100.406767564 126% => OK
Words per sentence: 22.9285714286 20.6045352989 111% => OK
Discourse Markers: 6.28571428571 5.45110844103 115% => OK
Paragraphs: 4.0 4.53405017921 88% => OK
Language errors: 0.0 5.5376344086 0% => OK
Sentences with positive sentiment : 7.0 11.8709677419 59% => More positive sentences wanted.
Sentences with negative sentiment : 7.0 3.85842293907 181% => OK
Sentences with neutral sentiment: 0.0 4.88709677419 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.172644584482 0.236089414692 73% => OK
Sentence topic coherence: 0.0513860726588 0.076458572812 67% => OK
Sentence topic coherence SD: 0.0421561604423 0.0737576698707 57% => OK
Paragraph topic coherence: 0.0915597072957 0.150856017488 61% => OK
Paragraph topic coherence SD: 0.0212185623889 0.0645574589148 33% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 16.1 11.7677419355 137% => OK
flesch_reading_ease: 32.22 58.1214874552 55% => Flesch_reading_ease is low.
smog_index: 11.2 6.10430107527 183% => OK
flesch_kincaid_grade: 14.2 10.1575268817 140% => OK
coleman_liau_index: 15.15 10.9000537634 139% => OK
dale_chall_readability_score: 10.58 8.01818996416 132% => OK
difficult_words: 119.0 86.8835125448 137% => OK
linsear_write_formula: 11.0 10.002688172 110% => OK
gunning_fog: 10.8 10.0537634409 107% => OK
text_standard: 11.0 10.247311828 107% => OK
What are above readability scores?
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Better to have 5 paragraphs with 3 arguments. And try always support/against one side but compare two sides, like this:
para 1: introduction
para 2: reason 1. address both of the views presented for reason 1
para 3: reason 2. address both of the views presented for reason 2
para 4: reason 3. address both of the views presented for reason 3
para 5: conclusion.
So how to find out those reasons. There is a formula:
reasons == advantages or
reasons == disadvantages
for example, we can always apply 'save time', 'save/make money', 'find a job', 'make friends', 'get more information' as reasons to all essay/speaking topics.
or we can apply 'waste time', 'waste money', 'no job', 'make bad friends', 'get bad information' as reasons to all essay/speaking topics.
Rates: 76.6666666667 out of 100
Scores by essay e-grader: 23.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.