The passage and the lecture are both about whether the wood companies in the United States would choose the eco-certification on the wood products by an international organization. The author of the passage feels that most of the companies in United States would not opt for it. The Lecturer challenges the points made by the author. He is of the opinion that American wood companies will sure take certifications.
To begin with, the author claims that American consumers do not generally pay attention to the advertisements about the certifications, therefore, they would not purchase eco-certified products. This specific argument is challenged by the lecturer. He argues that American consumers do look for certified products and distinguish between certified and no-certified. Moreover, people who care about environmental issues would surely buy the product that is eco-friendly.
Secondly, the author contends that people will not buy certified wood products because of the high prices. It is mentioned in that passage that companies pay to the certification agency to earn eco-certification, and it would make the product costlier. However, the lecturer rebuts this by claiming that though the cost of the products matter, the consumers buy the eco-certified product as the price difference is not huge. He elaborates on this by bringing the point that studies revealed that when the price differnce is little, the consumers take another factors into consideration.
Finally, the author posits that American companies would not make much profit in this busness because most of the product they sell is domestic. The paragraph mentions that American wood companies do not sell thier products abroad. In contrast, the lecturer's position is that foreign companies would also try to sell their products in the United States. Therefore, taking eco-certification would be beneficial.
Grammar and spelling errors:
Line 1, column 280, Rule ID: ENGLISH_WORD_REPEAT_BEGINNING_RULE
Message: Three successive sentences begin with the same word. Reword the sentence or use a thesaurus to find a synonym.
... in United States would not opt for it. The Lecturer challenges the points made by ...
^^^
Transition Words or Phrases used:
also, but, finally, however, if, look, moreover, second, secondly, so, therefore, in contrast, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 10.0 10.4613686534 96% => OK
Auxiliary verbs: 10.0 5.04856512141 198% => OK
Conjunction : 4.0 7.30242825607 55% => More conjunction wanted.
Relative clauses : 16.0 12.0772626932 132% => OK
Pronoun: 27.0 22.412803532 120% => Less pronouns wanted
Preposition: 30.0 30.3222958057 99% => OK
Nominalization: 10.0 5.01324503311 199% => OK
Performance on vocabulary words:
No of characters: 1604.0 1373.03311258 117% => OK
No of words: 291.0 270.72406181 107% => OK
Chars per words: 5.51202749141 5.08290768461 108% => OK
Fourth root words length: 4.13022058845 4.04702891845 102% => OK
Word Length SD: 3.17123113876 2.5805825403 123% => OK
Unique words: 138.0 145.348785872 95% => More unique words wanted.
Unique words percentage: 0.474226804124 0.540411800872 88% => More unique words wanted or less content wanted.
syllable_count: 491.4 419.366225166 117% => OK
avg_syllables_per_word: 1.7 1.55342163355 109% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 3.25607064018 184% => OK
Article: 11.0 8.23620309051 134% => OK
Subordination: 0.0 1.25165562914 0% => More adverbial clause wanted.
Conjunction: 1.0 1.51434878587 66% => OK
Preposition: 2.0 2.5761589404 78% => OK
Performance on sentences:
How many sentences: 16.0 13.0662251656 122% => OK
Sentence length: 18.0 21.2450331126 85% => The Avg. Sentence Length is relatively short.
Sentence length SD: 44.0960864902 49.2860985944 89% => OK
Chars per sentence: 100.25 110.228320801 91% => OK
Words per sentence: 18.1875 21.698381199 84% => OK
Discourse Markers: 6.75 7.06452816374 96% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 1.0 4.19205298013 24% => OK
Sentences with positive sentiment : 8.0 4.33554083885 185% => OK
Sentences with negative sentiment : 5.0 4.45695364238 112% => OK
Sentences with neutral sentiment: 3.0 4.27373068433 70% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.114273286727 0.272083759551 42% => OK
Sentence topic coherence: 0.0470024185174 0.0996497079465 47% => OK
Sentence topic coherence SD: 0.0523214924898 0.0662205650399 79% => OK
Paragraph topic coherence: 0.0822677893309 0.162205337803 51% => OK
Paragraph topic coherence SD: 0.0596600997687 0.0443174109184 135% => OK
Essay readability:
automated_readability_index: 13.6 13.3589403974 102% => OK
flesch_reading_ease: 44.75 53.8541721854 83% => OK
smog_index: 8.8 5.55761589404 158% => OK
flesch_kincaid_grade: 11.5 11.0289183223 104% => OK
coleman_liau_index: 14.68 12.2367328918 120% => OK
dale_chall_readability_score: 8.33 8.42419426049 99% => OK
difficult_words: 70.0 63.6247240618 110% => OK
linsear_write_formula: 9.0 10.7273730684 84% => OK
gunning_fog: 9.2 10.498013245 88% => OK
text_standard: 9.0 11.2008830022 80% => OK
What are above readability scores?
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Rates: 73.3333333333 out of 100
Scores by essay e-grader: 22.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.