Many people dream of owning their own business but are afraid of the risks. Instead of starting a new business, however, one can buy a franchise. A franchise is a license issued by a large, usually well-known, company to a small business owner. Under the license, the owner acquires the right to use the company’s brand name and agrees to sell its products. In return, the franchising company receives a percent of the sales.
A major problem for first-time business owners is finding reliable suppliers of the goods and services they need: equipment, raw materials, maintenance, etc. It is easy to choose the wrong supplier, and doing so can be costly. Buying a franchise eliminates much of this problem. Most franchising companies have already found reliable suppliers, and franchise contracts typically specify which suppliers are to be used. This protects franchise owners from the risk of serious losses.
Another advantage of a franchise is that it can save a new business a lot of money on advertising. Advertising one’s product to potential customers is a crucial factor in a business’s success. A franchise owner, however, sells an already popular and recognized brand and also gets the benefit of sophisticated and expensive advertising paid by the parent company.
Finally, a franchise offers more security than starting an independent (nonfranchise) business. The failure rate for starting independent businesses is very high during the first few years; the failure rate for starting franchises is much lower. Finding one’s own way in today’s competitive business environment is difficult, and buying a franchise allows an inexperienced business owner to use a proven business model.
Recently, there has been a ton of debates as to franchises. More specifically, in regards to the reading passage, the writer puts in forth the idea that buying a franchise is a great opportunity for people, who want to start a business. In the listening passage, the lecturer is quick to point out there are some serious flaws in the writer’s claims. In fact, the professor believes that buying an already existing independent business in better and addresses, in detail, the trouble with each point made in the reading text.
First and foremost, the author of the reading states that buying a franchise eliminates the problems of finding reliable supplies, because the most franchising companies already have those. some professionals in the same field, however, stand in firm opposite to this point of view. In the listening, for example, the lecturer claims that these franchising companies may already have the supplies and services they need, but also force the owners to buy this specific supplies. He goes on to say that this is sometimes more expensive, because the owner can not buy cheaper supplies.
One group of scholars, represented by the writer, think that franchising saves the business a lot of money on advertising. Of course, though, not all experts believe this is accurate. Again, the speaker specifically addresses this point when she explains that the big companies only advertise their brands and not the ones of the franchise owner. For this reason, the business makes very little benefit from the advertising, for which they also have to pay.
Finally the author wraps his arguments by providing that a franchise offers more security. Not surprisingly, the lecturer takes issue with this claim by contending that they might make it less riskier than starting a new business, but not secure. In addition she mentions that buying an already existing independent business is the best opportunity to start a business, which the author not provides in the text.
To sum up, both the writer and professor hold conflict view about the topic. it is clear, that they will have some struggles to find common ground on this issue.
Grammar and spelling errors:
Line 1, column 80, Rule ID: IN_REGARD_TO[1]
Message: Use simply 'regarding' or 'with regard to'.
Suggestion: regarding; with regard to
...es as to franchises. More specifically, in regards to the reading passage, the writer puts in...
^^^^^^^^^^^^^
Line 3, column 191, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: Some
...anchising companies already have those. some professionals in the same field, howeve...
^^^^
Line 7, column 1, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Finally,
...g, for which they also have to pay. Finally the author wraps his arguments by provi...
^^^^^^^
Line 7, column 189, Rule ID: LESS_COMPARATIVE[1]
Message: Non-standard use of the comparative or superlative. Did you mean 'less risky'?
Suggestion: less risky
...m by contending that they might make it less riskier than starting a new business, but not s...
^^^^^^^^^^^^
Line 7, column 251, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[2]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: addition,
...ting a new business, but not secure. In addition she mentions that buying an already exi...
^^^^^^^^
Line 9, column 78, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: It
...sor hold conflict view about the topic. it is clear, that they will have some stru...
^^
Line 9, column 163, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...es to find common ground on this issue.
^^^^^^^
Transition Words or Phrases used:
also, but, finally, first, however, if, may, so, as to, for example, in addition, in fact, of course, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 8.0 10.4613686534 76% => OK
Auxiliary verbs: 5.0 5.04856512141 99% => OK
Conjunction : 7.0 7.30242825607 96% => OK
Relative clauses : 15.0 12.0772626932 124% => OK
Pronoun: 32.0 22.412803532 143% => Less pronouns wanted
Preposition: 45.0 30.3222958057 148% => OK
Nominalization: 1.0 5.01324503311 20% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1810.0 1373.03311258 132% => OK
No of words: 356.0 270.72406181 131% => OK
Chars per words: 5.08426966292 5.08290768461 100% => OK
Fourth root words length: 4.34372677135 4.04702891845 107% => OK
Word Length SD: 2.68151193345 2.5805825403 104% => OK
Unique words: 193.0 145.348785872 133% => OK
Unique words percentage: 0.542134831461 0.540411800872 100% => OK
syllable_count: 540.9 419.366225166 129% => OK
avg_syllables_per_word: 1.5 1.55342163355 97% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 3.25607064018 92% => OK
Article: 9.0 8.23620309051 109% => OK
Subordination: 2.0 1.25165562914 160% => OK
Conjunction: 2.0 1.51434878587 132% => OK
Preposition: 8.0 2.5761589404 311% => Less preposition wanted as sentence beginnings.
Performance on sentences:
How many sentences: 17.0 13.0662251656 130% => OK
Sentence length: 20.0 21.2450331126 94% => OK
Sentence length SD: 44.3778990476 49.2860985944 90% => OK
Chars per sentence: 106.470588235 110.228320801 97% => OK
Words per sentence: 20.9411764706 21.698381199 97% => OK
Discourse Markers: 6.52941176471 7.06452816374 92% => OK
Paragraphs: 5.0 4.09492273731 122% => OK
Language errors: 7.0 4.19205298013 167% => OK
Sentences with positive sentiment : 5.0 4.33554083885 115% => OK
Sentences with negative sentiment : 5.0 4.45695364238 112% => OK
Sentences with neutral sentiment: 7.0 4.27373068433 164% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.19061156192 0.272083759551 70% => OK
Sentence topic coherence: 0.0575302582209 0.0996497079465 58% => OK
Sentence topic coherence SD: 0.0492099587838 0.0662205650399 74% => OK
Paragraph topic coherence: 0.0995510701404 0.162205337803 61% => OK
Paragraph topic coherence SD: 0.0554602012831 0.0443174109184 125% => OK
Essay readability:
automated_readability_index: 13.0 13.3589403974 97% => OK
flesch_reading_ease: 59.64 53.8541721854 111% => OK
smog_index: 3.1 5.55761589404 56% => Smog_index is low.
flesch_kincaid_grade: 9.9 11.0289183223 90% => OK
coleman_liau_index: 12.18 12.2367328918 100% => OK
dale_chall_readability_score: 8.13 8.42419426049 97% => OK
difficult_words: 79.0 63.6247240618 124% => OK
linsear_write_formula: 10.5 10.7273730684 98% => OK
gunning_fog: 10.0 10.498013245 95% => OK
text_standard: 10.0 11.2008830022 89% => OK
What are above readability scores?
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Write the essay in 20 minutes.
Rates: 80.0 out of 100
Scores by essay e-grader: 24.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.