Marketing strategy for big companies should be placed on offer and discounts, and in what ways this can impact on their reputation?
In this day and age, marketing methods for selling goods or offering services have become a controversial debate among public around the world. Although offering discounts is regarded as thoroughly both destructive and negative by a considerable number of people, the others held the opposing view. I am inclined to highly believe that advertising for sale is beneficial and could develop positive characteristics in the society. This essay is going to provide a solution to the debate and discuss both sides of the argument.
There are various reasons why I believe that offering discount as a way of marketing is advantageous. First and foremost, advertisement plays a pivotal role to introduce newborn products, which is nowadays argued endlessly. This may be attributed to the fact that people have a growing tendency to buy new things or employ new services, and this surely creates a sense of accomplishment and competence, which consequently opens an avenue to new achievements. From my own experience as an educated person, contributing to the marketing, as a seller or buyer, brought about a significant development in countries economy. Therefore, the profitable influences of foregoing matters are undeniable.
However, there is no doubt that wrong and weak policies to ban huge firms from manipulating can lead to negative consequences, and it can devitalize society with countless variables, which inevitably leads to an untrustworthy sense among people. For instance, a study conducted by Harvard University researchers in 2010 about marketing has revealed that inflation is inversely correlated with manipulated societies. Hence, the drawbacks are obvious, and they can potentially impose irreparable impacts on a country.
To conclude, weighing all arguments up against each other, I would strongly agree with the positive side and valid points of the new methods for selling. Although most advertisements have their adverse effects on people consumerism habits, it can inform us through an acceptable information that is regarded as a prominent feature of globalization.
Transition Words or Phrases used:
but, consequently, first, hence, however, if, may, so, therefore, for instance, no doubt
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 12.0 10.4613686534 115% => OK
Auxiliary verbs: 7.0 5.04856512141 139% => OK
Conjunction : 14.0 7.30242825607 192% => OK
Relative clauses : 9.0 12.0772626932 75% => More relative clauses wanted.
Pronoun: 19.0 22.412803532 85% => OK
Preposition: 40.0 30.3222958057 132% => OK
Nominalization: 11.0 5.01324503311 219% => Less nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1778.0 1373.03311258 129% => OK
No of words: 321.0 270.72406181 119% => OK
Chars per words: 5.53894080997 5.08290768461 109% => OK
Fourth root words length: 4.23278547379 4.04702891845 105% => OK
Word Length SD: 3.22965377746 2.5805825403 125% => OK
Unique words: 205.0 145.348785872 141% => OK
Unique words percentage: 0.638629283489 0.540411800872 118% => OK
syllable_count: 564.3 419.366225166 135% => OK
avg_syllables_per_word: 1.8 1.55342163355 116% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 5.0 3.25607064018 154% => OK
Article: 4.0 8.23620309051 49% => OK
Subordination: 3.0 1.25165562914 240% => Less adverbial clause wanted.
Conjunction: 3.0 1.51434878587 198% => OK
Preposition: 3.0 2.5761589404 116% => OK
Performance on sentences:
How many sentences: 14.0 13.0662251656 107% => OK
Sentence length: 22.0 21.2450331126 104% => OK
Sentence length SD: 49.0545822612 49.2860985944 100% => OK
Chars per sentence: 127.0 110.228320801 115% => OK
Words per sentence: 22.9285714286 21.698381199 106% => OK
Discourse Markers: 6.28571428571 7.06452816374 89% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 0.0 4.19205298013 0% => OK
Sentences with positive sentiment : 7.0 4.33554083885 161% => OK
Sentences with negative sentiment : 7.0 4.45695364238 157% => OK
Sentences with neutral sentiment: 0.0 4.27373068433 0% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.172644584482 0.272083759551 63% => OK
Sentence topic coherence: 0.0513860726588 0.0996497079465 52% => OK
Sentence topic coherence SD: 0.0421561604423 0.0662205650399 64% => OK
Paragraph topic coherence: 0.0915597072957 0.162205337803 56% => OK
Paragraph topic coherence SD: 0.0212185623889 0.0443174109184 48% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 16.1 13.3589403974 121% => OK
flesch_reading_ease: 32.22 53.8541721854 60% => Flesch_reading_ease is low.
smog_index: 11.2 5.55761589404 202% => Smog_index is high.
flesch_kincaid_grade: 14.2 11.0289183223 129% => OK
coleman_liau_index: 15.15 12.2367328918 124% => OK
dale_chall_readability_score: 10.58 8.42419426049 126% => OK
difficult_words: 119.0 63.6247240618 187% => OK
linsear_write_formula: 11.0 10.7273730684 103% => OK
gunning_fog: 10.8 10.498013245 103% => OK
text_standard: 11.0 11.2008830022 98% => OK
What are above readability scores?
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Write the essay in 20 minutes.
Rates: 86.6666666667 out of 100
Scores by essay e-grader: 26.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.