The following appeared in a memo from the vice president of marketing at Dura-Sock, Inc.
"A recent study of Dura-Sock wearers suggests that our company is wasting the money it spends on its patented 'Endure' manufacturing process, which ensures that our socks are strong enough to last for two years. Dura-Sock has always advertised its use of the 'Endure' process, but the new study shows that the average Dura-Sock customer actually purchases new Dura-Socks every three months. Furthermore, Dura-Sock customers surveyed in our largest market, northeastern United States cities, say that they most value Dura-Sock's stylish appearance and availability in many colors. These findings suggest that Dura-Sock can increase its profits by discontinuing its use of the 'Endure' manufacturing process."
The author argues that costumers of the dura socks are using the socks for only three months and they can reduce the cost of production by avoiding dura manufacturing process, which will ultimately lead the company to the profit. The claim is unwarranted and rests on the fallacious assumption that avoiding dura manufacturing process will reduce the production cost price of the socks and company earns the profit. It also believes that people consumers are only using it for three months based on the insufficient survey data of few people at market of north eastern US cities.
The given argument is flawed for the numerous reasons. Primarily, Survey or data collected form few market place won't represent the actual scenario of the business. Also the costumer at the market might be rich who shop the socks for every three months and discard after few weeks of the use. There might be greater costumers who used the socks for fully two years of time.Thus the discussion and collection of the data from the small sample size is not convincing to make the decision of avoiding Endure manufacturing process of socks.
In addition, the people involved in the survey only expressed about the color and style of the socks not about the strength and durability. What if the socks lose their durability after avoiding endure manufacturing process they might avoid it. So Vice president of marketing of Dura socks need to think of this consequence as well. We are given that primary characteristic of dura socks is its durability also the brand name suggest but what would happen to the reputation of the sock company if they reduce its durability to 3 month in expense of cost.
Moreover, Cost associated with the process of manufacturing marketing and profit nothing is mentioned in the argument which makes it unbelievable and unpersuasive. One cannot judge whether the given condition prevails or not without the necessary costs and profits associated with it. Further explaining Without the effective data of number of costumers, cost required of dura manufacturing and processing costs one cannot accept the misleading and fallacious decion and unwarranted conclusion presented by the author. To speak more, Do really endure manufacturing process work for sock's its durability? Are they really efficient? What and which standard tested them? The claim that socks are durable for two tears may be a lie because consumer are changing frequently in three.
to sum up it can be said that the argument could have been more convincing if valid and persuasive data has not been incorporated such as associated costs for socks manufacturing and profits. IT would have been better if author presented valid number of surveying samples and presented
Comments
Essay evaluation report
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 20 15
No. of Words: 453 350
No. of Characters: 2264 1500
No. of Different Words: 215 200
Fourth Root of Number of Words: 4.613 4.7
Average Word Length: 4.998 4.6
Word Length SD: 2.704 2.4
No. of Words greater than 5 chars: 150 100
No. of Words greater than 6 chars: 109 80
No. of Words greater than 7 chars: 83 40
No. of Words greater than 8 chars: 61 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 22.65 21.0
Sentence Length SD: 10.813 7.5
Use of Discourse Markers (%): 0.65 0.12
Sentence-Text Coherence: 0.302 0.35
Sentence-Para Coherence: 0.522 0.50
Sentence-Sentence Coherence: 0.117 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 3, column 166, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Also,
...nt the actual scenario of the business. Also the costumer at the market might be ric...
^^^^
Line 3, column 374, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: Thus
...d the socks for fully two years of time.Thus the discussion and collection of the da...
^^^^
Line 3, column 374, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Thus,
...d the socks for fully two years of time.Thus the discussion and collection of the da...
^^^^
Line 3, column 435, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...nd collection of the data from the small sample size is not convincing to make th...
^^
Line 3, column 467, Rule ID: ALLOW_TO[1]
Message: Did you mean 'making'? Or maybe you should add a pronoun? In active voice, 'convince' + 'to' takes an object, usually a pronoun.
Suggestion: making
...he small sample size is not convincing to make the decision of avoiding Endure manufac...
^^^^^^^
Line 3, column 528, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...of avoiding Endure manufacturing process of socks. In addition, the people ...
^^
Line 6, column 290, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ice president of marketing of Dura socks need to think of this consequence as wel...
^^
Line 6, column 378, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...are given that primary characteristic of dura socks is its durability also the br...
^^
Line 6, column 532, Rule ID: CD_NN[1]
Message: Possible agreement error. The noun 'month' seems to be countable, so consider using: 'months'.
Suggestion: months
...pany if they reduce its durability to 3 month in expense of cost. Moreover, Cost ...
^^^^^
Line 8, column 105, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...eting and profit nothing is mentioned in the argument which makes it unbelievable...
^^
Line 8, column 287, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: Further,
...y costs and profits associated with it. Further explaining Without the effective data o...
^^^^^^^
Line 10, column 1, Rule ID: UPPERCASE_SENTENCE_START
Message: This sentence does not start with an uppercase letter
Suggestion: To
...r are changing frequently in three. to sum up it can be said that the argument...
^^
Transition Words or Phrases used:
also, but, if, may, moreover, really, so, thus, well, in addition, such as, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 19.6327345309 92% => OK
Auxiliary verbs: 14.0 12.9520958084 108% => OK
Conjunction : 20.0 11.1786427146 179% => OK
Relative clauses : 11.0 13.6137724551 81% => OK
Pronoun: 25.0 28.8173652695 87% => OK
Preposition: 51.0 55.5748502994 92% => OK
Nominalization: 11.0 16.3942115768 67% => OK
Performance on vocabulary words:
No of characters: 2304.0 2260.96107784 102% => OK
No of words: 451.0 441.139720559 102% => OK
Chars per words: 5.10864745011 5.12650576532 100% => OK
Fourth root words length: 4.60833598836 4.56307096286 101% => OK
Word Length SD: 2.75168530484 2.78398813304 99% => OK
Unique words: 212.0 204.123752495 104% => OK
Unique words percentage: 0.470066518847 0.468620217663 100% => OK
syllable_count: 715.5 705.55239521 101% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 4.96107784431 60% => OK
Article: 5.0 8.76447105788 57% => OK
Subordination: 0.0 2.70958083832 0% => More adverbial clause wanted.
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 3.0 4.22255489022 71% => OK
Performance on sentences:
How many sentences: 20.0 19.7664670659 101% => OK
Sentence length: 22.0 22.8473053892 96% => OK
Sentence length SD: 64.3155502192 57.8364921388 111% => OK
Chars per sentence: 115.2 119.503703932 96% => OK
Words per sentence: 22.55 23.324526521 97% => OK
Discourse Markers: 4.25 5.70786347227 74% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 12.0 5.25449101796 228% => Less language errors wanted.
Sentences with positive sentiment : 9.0 8.20758483034 110% => OK
Sentences with negative sentiment : 6.0 6.88822355289 87% => OK
Sentences with neutral sentiment: 5.0 4.67664670659 107% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.255535423392 0.218282227539 117% => OK
Sentence topic coherence: 0.0842780455648 0.0743258471296 113% => OK
Sentence topic coherence SD: 0.0694964804434 0.0701772020484 99% => OK
Paragraph topic coherence: 0.149984131222 0.128457276422 117% => OK
Paragraph topic coherence SD: 0.0754285017762 0.0628817314937 120% => OK
Essay readability:
automated_readability_index: 13.9 14.3799401198 97% => OK
flesch_reading_ease: 49.15 48.3550499002 102% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 11.9 12.197005988 98% => OK
coleman_liau_index: 12.65 12.5979740519 100% => OK
dale_chall_readability_score: 8.19 8.32208582834 98% => OK
difficult_words: 99.0 98.500998004 101% => OK
linsear_write_formula: 14.0 12.3882235529 113% => OK
gunning_fog: 10.8 11.1389221557 97% => OK
text_standard: 14.0 11.9071856287 118% => OK
What are above readability scores?
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Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.