The following appeared in a newsletter offering advice to investors:
“Techcorporation is our top pick for investment this term. We urge all of our clients to invest in this new company. For the first time in ten years, a company that has developed satellite technology has been approved by the FTA to compete with the current satellite provider. That company is Techcorporation. A consumer survey last year indicated that over eighty percent of respondents were dissatisfied with the current satellite television provider and would want to switch to another provider if the industry were not a monopoly. Thus, the new venture of Techcorporation into satellite television will prove to be highly profitable for those who invest now.”
Write a response in which you discuss what questions would need to be answered in order to decide whether the advice and the argument on which it is based are reasonable. Be sure to explain how the answers to these questions would help to evaluate the advice.
According to the prompt, the investors are advised to invest in Technocorporation - a satellite provider, because the company is very likely to make high profits in near future. The advisers’' say that, people are having problems with the current satellite provider and they would want to switch to some other provider if possible and also the new satellite provider has been approved by FTA to compete with the current provider. At cursory glance the advice seems justified, but a careful examination of the argument on which the advice is based makes the advice seem flimsy for below reasons.
Question of survey's validity and credibility should be answered. The newsletter states that the survey was conducted one year ago. It could be possible that because of this survey, the old station has improved it programs to stop loosing its viewers. If, the people are liking the old channel they may not want to watch new channel. Moreover, the data about survey is not given. What if only 10% of the population has participated in the survey? It could be possible that the rest 90% are happy with the current satellite provider. This means the survey has failed to capture the opinion of all the people. Also, the reason why people are not satisfied with current provider is not mentioned. What if the money paid for the current channel is too high? If, the new channel also charges a huge amount of money for people it is very likely that people will like the new channel. So, the advisers should provide evidence to prove that the survey is reliable and credible.
Will the new satellite television be successful as expected? This very important question that should be answered by the advisors. Television station's success depends on many factors, First of all the channel should be able to attract some viewers and advertisers. What if the channel is not able to telecast good quality programs? In this case, the viewers may not prefer to watch the new channel. Also, a new channel may need years to get staunch viewers in the era of internet. Now a days television is not only the medium of entertainment. It could be possible that, the new channel fails to attract viewers altogether. Moreover, advertisers are crucial to provide financial support for the channel. It could be possible that the channel does not have advertiser friendly policy and because of this advertisers are not willing to sponsor any programs. In this case, chances of channel making high profit is very less. The advisors should overcome all possibilities of new channel’s failure to make their advice valid.
To conclude, the advisors fail to present a cogent argument, which undermines the validity of advice. If, the advisors had given some more evidence to make their argument strong, the advice would have been more tenable. Thus, it is very difficult to evaluate the advice is reliable or not based on the current argument and more data is needed. So, the investors should take the advice with a grain of salt.
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Grammar and spelling errors:
Line 3, column 252, Rule ID: SENTENCE_FRAGMENT
Message: “If” at the beginning of a sentence requires a 2nd clause. Maybe a comma, question or exclamation mark is missing, or the sentence is incomplete and should be joined with the following sentence.
...t programs to stop loosing its viewers. If, the people are liking the old channel ...
Line 3, column 267, Rule ID: PROGRESSIVE_VERBS
Message: This verb is normally not used in the progressive form. Try a simple form instead.
...top loosing its viewers. If, the people are liking the old channel they may not want to wa...
Line 5, column 482, Rule ID: NOW_A_DAYS
Message: Did you mean 'nowadays'?
...staunch viewers in the era of internet. Now a days television is not only the medium of en...
Line 5, column 488, Rule ID: POSSESIVE_APOSTROPHE
Message: Possible typo: apostrophe is missing. Did you mean 'days'' or 'day's'?
Suggestion: days'; day's
...h viewers in the era of internet. Now a days television is not only the medium of en...
Line 5, column 799, Rule ID: THIS_NNS
Message: Did you mean 'these'?
...vertiser friendly policy and because of this advertisers are not willing to sponsor ...
Transition Words or Phrases used:
also, but, first, if, may, moreover, so, thus, first of all
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 31.0 19.6327345309 158% => OK
Auxiliary verbs: 18.0 12.9520958084 139% => OK
Conjunction : 9.0 11.1786427146 81% => OK
Relative clauses : 11.0 13.6137724551 81% => OK
Pronoun: 27.0 28.8173652695 94% => OK
Preposition: 57.0 55.5748502994 103% => OK
Nominalization: 13.0 16.3942115768 79% => OK
Performance on vocabulary words:
No of characters: 2500.0 2260.96107784 111% => OK
No of words: 509.0 441.139720559 115% => OK
Chars per words: 4.9115913556 5.12650576532 96% => OK
Fourth root words length: 4.74984508646 4.56307096286 104% => OK
Word Length SD: 2.57360989603 2.78398813304 92% => OK
Unique words: 225.0 204.123752495 110% => OK
Unique words percentage: 0.442043222004 0.468620217663 94% => More unique words wanted or less content wanted.
syllable_count: 787.5 705.55239521 112% => OK
avg_syllables_per_word: 1.5 1.59920159681 94% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 4.96107784431 141% => OK
Article: 17.0 8.76447105788 194% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 5.0 4.22255489022 118% => OK
Performance on sentences:
How many sentences: 31.0 19.7664670659 157% => OK
Sentence length: 16.0 22.8473053892 70% => The Avg. Sentence Length is relatively short.
Sentence length SD: 43.2998162755 57.8364921388 75% => OK
Chars per sentence: 80.6451612903 119.503703932 67% => OK
Words per sentence: 16.4193548387 23.324526521 70% => OK
Discourse Markers: 1.90322580645 5.70786347227 33% => More transition words/phrases wanted.
Paragraphs: 4.0 5.15768463074 78% => More paragraphs wanted.
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 14.0 8.20758483034 171% => OK
Sentences with negative sentiment : 8.0 6.88822355289 116% => OK
Sentences with neutral sentiment: 9.0 4.67664670659 192% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.149743036711 0.218282227539 69% => OK
Sentence topic coherence: 0.0412150318385 0.0743258471296 55% => OK
Sentence topic coherence SD: 0.0331608984714 0.0701772020484 47% => Sentences are similar to each other.
Paragraph topic coherence: 0.0916335191019 0.128457276422 71% => OK
Paragraph topic coherence SD: 0.0341605868275 0.0628817314937 54% => OK
automated_readability_index: 9.9 14.3799401198 69% => Automated_readability_index is low.
flesch_reading_ease: 63.7 48.3550499002 132% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 8.4 12.197005988 69% => OK
coleman_liau_index: 10.9 12.5979740519 87% => OK
dale_chall_readability_score: 7.78 8.32208582834 93% => OK
difficult_words: 108.0 98.500998004 110% => OK
linsear_write_formula: 17.5 12.3882235529 141% => OK
gunning_fog: 8.4 11.1389221557 75% => OK
text_standard: 8.0 11.9071856287 67% => The average readability is low. Need to imporve the language.
What are above readability scores?
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.
Attribute Value Ideal
Final score: 3.0 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 10 2
No. of Spelling Errors: 5 2
No. of Sentences: 31 15
No. of Words: 509 350
No. of Characters: 2427 1500
No. of Different Words: 214 200
Fourth Root of Number of Words: 4.75 4.7
Average Word Length: 4.768 4.6
Word Length SD: 2.481 2.4
No. of Words greater than 5 chars: 188 100
No. of Words greater than 6 chars: 140 80
No. of Words greater than 7 chars: 84 40
No. of Words greater than 8 chars: 35 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 16.419 21.0
Sentence Length SD: 7.161 7.5
Use of Discourse Markers (%): 0.548 0.12
Sentence-Text Coherence: 0.279 0.35
Sentence-Para Coherence: 0.423 0.50
Sentence-Sentence Coherence: 0.074 0.07
Number of Paragraphs: 4 5