The following is a memorandum from the business
manager of a television station.
"Over the past year, our late-night news program has
devoted increased time to national news and less time
to weather and local news. During this time period,
most of the complaints received from viewers were
concerned with our station's coverage of weather and
local news. In addition, local businesses that used to
advertise during our late-night news program have just
canceled their advertising contracts with us. Therefore,
in order to attract more viewers to the program and to
avoid losing any further advertising revenues, we
should restore the time devoted to weather and local
news to its former level.?
Write a response in which you discuss what specific
evidence is needed to evaluate the argument and explain
how the evidence would weaken or strengthen the
argument.
The author via the memorandum from the business manager informs us that over the past year, their late-night news program has devoted increased time to national news rather than on weather and local news.
According to me, although national news is important, more focus should be put towards local news. This should be done so that the people are aware of their surroundings. For example, during the covid-19 pandemic, people would rely on local news for every commodities and supplies which would be available for them locally. These commodities might include daily ration, vaccines etc. Late night news always attracts more viewership than any other time since most of the people are at their home after a day's work and their chores for the day is over.
Weather update at late night is very crucial, for people who travel long distances to work or an educational institute. Weather update late at night would stand mostly accurate than other time of the day for the following day. This news will also prepare a person for the next day through an accurate forecast. For example, if the forecast is for a hot and dry temperature, a person would tend to carry more drinking water. Similarly, if the forecast is for a rainy day, a person might carry a raincoat or an umbrella. Many local businesses of farming which solely depends on weather might find it beneficial as well.
During late-night when everyone is at home and the viewership is moderately high, local business can promote their ventures through advertisements. Its a win-win situation for both the television station as well as the local businesses advertising. The local businessmen can have all of their exposure and the television station can increase their revenue further.
In conclusion, I think if the media outlet devotes more time towards weather and local news late at night it will be beneficial for all. They can still set aside a time for national news but prioritize the former news.
Comments
e-rater score report
out of topics
=========
Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 4 2
No. of Spelling Errors: 7 2
No. of Sentences: 16 15
No. of Words: 331 350
No. of Characters: 1599 1500
No. of Different Words: 171 200
Fourth Root of Number of Words: 4.265 4.7
Average Word Length: 4.831 4.6
Word Length SD: 2.489 2.4
No. of Words greater than 5 chars: 105 100
No. of Words greater than 6 chars: 82 80
No. of Words greater than 7 chars: 54 40
No. of Words greater than 8 chars: 31 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 20.688 21.0
Sentence Length SD: 7.015 7.5
Use of Discourse Markers (%): 0.562 0.12
Sentence-Text Coherence: 0.355 0.35
Sentence-Para Coherence: 0.6 0.50
Sentence-Sentence Coherence: 0.146 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
The author via the memorandum from the b...
^^^
Line 1, column 209, Rule ID: ACCORDING_TO_ME[1]
Message: This phrase can sound awkward in English. Consider using 'in my opinion' or 'I think'.
Suggestion: In my opinion; I think
... rather than on weather and local news. According to me, although national news is important, m...
^^^^^^^^^^^^^^^^^^^
Line 2, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...rather than on weather and local news. According to me, although national news ...
^^^
Line 3, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
... and their chores for the day is over. Weather update at late night is very cru...
^^^
Line 4, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...ther might find it beneficial as well. During late-night when everyone is at ho...
^^^^
Line 4, column 152, Rule ID: IT_IS[6]
Message: Did you mean 'it's' (='it is') instead of 'its' (possessive pronoun)?
Suggestion: It's; It is
... their ventures through advertisements. Its a win-win situation for both the televi...
^^^
Line 4, column 208, Rule ID: BOTH_AS_WELL_AS[1]
Message: Probable usage error. Use 'and' after 'both'.
Suggestion: and
...tuation for both the television station as well as the local businesses advertising. The l...
^^^^^^^^^^
Line 5, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...on can increase their revenue further. In conclusion, I think if the media outl...
^^^^^^^
Transition Words or Phrases used:
also, but, if, similarly, so, still, well, for example, i think, in conclusion, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 13.0 19.6327345309 66% => OK
Auxiliary verbs: 15.0 12.9520958084 116% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 6.0 13.6137724551 44% => More relative clauses wanted.
Pronoun: 20.0 28.8173652695 69% => OK
Preposition: 28.0 55.5748502994 50% => More preposition wanted.
Nominalization: 3.0 16.3942115768 18% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1637.0 2260.96107784 72% => OK
No of words: 331.0 441.139720559 75% => More content wanted.
Chars per words: 4.94561933535 5.12650576532 96% => OK
Fourth root words length: 4.26537283232 4.56307096286 93% => OK
Word Length SD: 2.56965290892 2.78398813304 92% => OK
Unique words: 173.0 204.123752495 85% => More unique words wanted.
Unique words percentage: 0.522658610272 0.468620217663 112% => OK
syllable_count: 514.8 705.55239521 73% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 4.96107784431 141% => OK
Article: 4.0 8.76447105788 46% => OK
Subordination: 3.0 2.70958083832 111% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 4.0 4.22255489022 95% => OK
Performance on sentences:
How many sentences: 17.0 19.7664670659 86% => OK
Sentence length: 19.0 22.8473053892 83% => The Avg. Sentence Length is relatively short.
Sentence length SD: 35.9300550811 57.8364921388 62% => OK
Chars per sentence: 96.2941176471 119.503703932 81% => OK
Words per sentence: 19.4705882353 23.324526521 83% => OK
Discourse Markers: 5.29411764706 5.70786347227 93% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 8.0 5.25449101796 152% => OK
Sentences with positive sentiment : 8.0 8.20758483034 97% => OK
Sentences with negative sentiment : 1.0 6.88822355289 15% => More negative sentences wanted.
Sentences with neutral sentiment: 8.0 4.67664670659 171% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.390013836687 0.218282227539 179% => OK
Sentence topic coherence: 0.132031150231 0.0743258471296 178% => OK
Sentence topic coherence SD: 0.140432515915 0.0701772020484 200% => The coherence between sentences is low.
Paragraph topic coherence: 0.28232175065 0.128457276422 220% => OK
Paragraph topic coherence SD: 0.17364394898 0.0628817314937 276% => More connections among paragraphs wanted.
Essay readability:
automated_readability_index: 11.6 14.3799401198 81% => Automated_readability_index is low.
flesch_reading_ease: 52.19 48.3550499002 108% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 10.7 12.197005988 88% => OK
coleman_liau_index: 11.43 12.5979740519 91% => OK
dale_chall_readability_score: 7.92 8.32208582834 95% => OK
difficult_words: 70.0 98.500998004 71% => More difficult words wanted.
linsear_write_formula: 8.0 12.3882235529 65% => OK
gunning_fog: 9.6 11.1389221557 86% => OK
text_standard: 8.0 11.9071856287 67% => The average readability is low. Need to imporve the language.
What are above readability scores?
---------------------
Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.