"The following is taken from a memo from the advertising director of the Super Screen Movie Production Company. "According to a recent report from our marketing department, during the past year, fewer people attended Super Screen-produced movies than in a

As per memo of advertising director of Super Screen Movie Productions, the main reason for people not turning into their movies, is lack of public awareness. Superficially it may seems correct, but a deeper analysis of the argument one can see the logical flaws in assumptions made by the director which lead to the above conclusion. There are many questions should be answered before coming into the conclusion. Let us try to evaluate the questions in proceeding paragraphs.

Firstly, director didn't consider the major factor before drawing the conclusion - "economy". Movies and drama all comes in entertainment field, which have their own importance. But they are not high priority one's. If a nation is suffering from Economic growth, people won't have enough wealth to lead a basic life. If they are trying hard to get basic needs of life like food and shelter, how can one expect them to come to Movie theaters. Director should evaluate overall prospective of people before drawing conclusions.

Secondly, director should evaluate the type or content of their production movies. A good intellectual movie can attract only certain group of like minded people, but not the mass. He/ She should consider liking's of mass of people before producing a movie. For example an action drama can attract variety of young and old people, than a melodramatic one. A blockbuster movie can have mixed reviews but theaters will be always house full.

Lastly, lack of publicity also be a reason for less number of prospective viewers but having a mega stars in a movie will automatically give a face for a movie. So director should consider having popular actors in his/her production movies which will automatically get publicity. Director should opt for smart way of publicizing the movie rather than spending much on advertisement.

As a conclusion, I would like to say if director address all the above questions and consider them for his/her analysis, will lead to a more logical recommendation.

Votes
Average: 4.3 (3 votes)
Essay Categories

Grammar and spelling errors:
Line 3, column 19, Rule ID: EN_CONTRACTION_SPELLING
Message: Possible spelling mistake found
Suggestion: didn't
...eeding paragraphs. Firstly, director didnt consider the major factor before drawin...
^^^^^
Line 5, column 331, Rule ID: COMMA_THAN[1]
Message: Did you mean 'then'?
Suggestion: then
...ttract variety of young and old people, than a melodramatic one. A blockbuster movie...
^^^^
Line 7, column 101, Rule ID: A_PLURAL[2]
Message: Don't use indefinite articles with plural words. Did you mean 'star'?
Suggestion: star
...f prospective viewers but having a mega stars in a movie will automatically give a fa...
^^^^^

Transition Words or Phrases used:
also, but, first, firstly, if, lastly, may, second, secondly, so, for example

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 8.0 19.6327345309 41% => More to be verbs wanted.
Auxiliary verbs: 17.0 12.9520958084 131% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 3.0 13.6137724551 22% => More relative clauses wanted.
Pronoun: 16.0 28.8173652695 56% => OK
Preposition: 41.0 55.5748502994 74% => OK
Nominalization: 7.0 16.3942115768 43% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1683.0 2260.96107784 74% => OK
No of words: 326.0 441.139720559 74% => More content wanted.
Chars per words: 5.16257668712 5.12650576532 101% => OK
Fourth root words length: 4.24917287072 4.56307096286 93% => OK
Word Length SD: 2.94644786999 2.78398813304 106% => OK
Unique words: 185.0 204.123752495 91% => More unique words wanted.
Unique words percentage: 0.567484662577 0.468620217663 121% => OK
syllable_count: 527.4 705.55239521 75% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 2.0 4.96107784431 40% => OK
Article: 3.0 8.76447105788 34% => OK
Subordination: 5.0 2.70958083832 185% => OK
Conjunction: 3.0 1.67365269461 179% => OK
Preposition: 0.0 4.22255489022 0% => More preposition wanted as sentence beginning.

Performance on sentences:
How many sentences: 19.0 19.7664670659 96% => OK
Sentence length: 17.0 22.8473053892 74% => The Avg. Sentence Length is relatively short.
Sentence length SD: 36.3542130827 57.8364921388 63% => OK
Chars per sentence: 88.5789473684 119.503703932 74% => OK
Words per sentence: 17.1578947368 23.324526521 74% => OK
Discourse Markers: 4.05263157895 5.70786347227 71% => OK
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 3.0 5.25449101796 57% => OK
Sentences with positive sentiment : 9.0 8.20758483034 110% => OK
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 7.0 4.67664670659 150% => OK
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.177446594586 0.218282227539 81% => OK
Sentence topic coherence: 0.0521034227316 0.0743258471296 70% => OK
Sentence topic coherence SD: 0.0476479892155 0.0701772020484 68% => OK
Paragraph topic coherence: 0.0899523221199 0.128457276422 70% => OK
Paragraph topic coherence SD: 0.0412130508141 0.0628817314937 66% => OK

Essay readability:
automated_readability_index: 11.5 14.3799401198 80% => Automated_readability_index is low.
flesch_reading_ease: 54.22 48.3550499002 112% => OK
smog_index: 3.1 7.1628742515 43% => Smog_index is low.
flesch_kincaid_grade: 9.9 12.197005988 81% => OK
coleman_liau_index: 12.35 12.5979740519 98% => OK
dale_chall_readability_score: 8.16 8.32208582834 98% => OK
difficult_words: 76.0 98.500998004 77% => More difficult words wanted.
linsear_write_formula: 8.5 12.3882235529 69% => OK
gunning_fog: 8.8 11.1389221557 79% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?

---------------------

Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.

Attribute Value Ideal
Final score: 2.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 17 15
No. of Words: 330 350
No. of Characters: 1624 1500
No. of Different Words: 180 200
Fourth Root of Number of Words: 4.262 4.7
Average Word Length: 4.921 4.6
Word Length SD: 2.728 2.4
No. of Words greater than 5 chars: 121 100
No. of Words greater than 6 chars: 79 80
No. of Words greater than 7 chars: 59 40
No. of Words greater than 8 chars: 33 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 19.412 21.0
Sentence Length SD: 7.546 7.5
Use of Discourse Markers (%): 0.647 0.12
Sentence-Text Coherence: 0.327 0.35
Sentence-Para Coherence: 0.551 0.50
Sentence-Sentence Coherence: 0.134 0.07
Number of Paragraphs: 5 5