The following was used as part of an internet advertising company's appeal to businesses: Furniture Depot employed our internet advertising company to help. Since then its sales increased by 10% over last year's totals. Furniture Depot's success demonstrates how using our internet services can increase your profitability.
Advertising in various forms is a good Marketing strategy. One of such good marketing strategy is demonstrated in the given advertisement. Here, if we are going to observe this clearly "sales increased by 10% over last year's totals". The sentence drives us through a positive tide of employing the internet advertising company for good results. However the point we have shown less interest here is the word "over last year's totals". We are not sure what the last year's totals exactly was. But we have to agree some how or the other profit has knocked in to Furniture Depot.
From the business perspective I agree that marketing will definitely increase for internet advertising company. Now after this advertisement the competitors of Furniture Depot and even the collaborative companies of Furniture Depot will approach for the better strategy than one given for Furniture Depot. This will helps the low cost marketing and high achievement by bagging all the opportunities.
All the rival and collaborative companies would like to employee the internet advertising company for the same cost or even more. So, this will bring the upper hand for the internet advertising company as they can negotiate in a way which brings them more profits as well as more marketing.
For example consider that internet advertising company bags a good deal with either a competitive or a collaborative company of Furniture Depot, the same or different strategy of Marketing helps them in making more good deals and expanding their business. This may or may not be the same case with Furniture Depot now. Because, it has to pay more for internet advertising company to meet both of their increased business. Also, the competition gets with proportion of growing business.
I agree both will have the profit in the advertisement, both parties involved has to increase their strategies of marketing. Because, internet advertising company deals with different clients for which they have to get different strategies of marketing. Repetition of same marketing strategy may not help the business in the long run. This will goes the same for Furniture Depot. Even they has to come up with new areas of business growth in accordance with the competition to avoid loss starting to knock in.
Comments
Essay evaluation report
Attribute Value Ideal
Final score: ??? out of 6
Category: Poor Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 21 15
No. of Words: 371 350
No. of Characters: 1861 1500
No. of Different Words: 169 200
Fourth Root of Number of Words: 4.389 4.7
Average Word Length: 5.016 4.6
Word Length SD: 2.805 2.4
No. of Words greater than 5 chars: 120 100
No. of Words greater than 6 chars: 106 80
No. of Words greater than 7 chars: 82 40
No. of Words greater than 8 chars: 54 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 17.667 21.0
Sentence Length SD: 7.517 7.5
Use of Discourse Markers (%): 0.381 0.12
Sentence-Text Coherence: 0.319 0.35
Sentence-Para Coherence: 0.519 0.50
Sentence-Sentence Coherence: 0.152 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 1, column 356, Rule ID: SENT_START_CONJUNCTIVE_LINKING_ADVERB_COMMA[1]
Message: Did you forget a comma after a conjunctive/linking adverb?
Suggestion: However,
...t advertising company for good results. However the point we have shown less interest h...
^^^^^^^
Line 1, column 532, Rule ID: SOME_HOW[1]
Message: Did you mean 'somehow'?
Suggestion: somehow
...otals exactly was. But we have to agree some how or the other profit has knocked in to F...
^^^^^^^^
Line 3, column 317, Rule ID: DID_BASEFORM[1]
Message: The verb 'will' requires the base form of the verb: 'help'
Suggestion: help
...ne given for Furniture Depot. This will helps the low cost marketing and high achieve...
^^^^^
Line 9, column 346, Rule ID: DID_BASEFORM[1]
Message: The verb 'will' requires the base form of the verb: 'go'
Suggestion: go
...the business in the long run. This will goes the same for Furniture Depot. Even they...
^^^^
Line 9, column 391, Rule ID: NON3PRS_VERB[2]
Message: The pronoun 'they' must be used with a non-third-person form of a verb: 'have'
Suggestion: have
...the same for Furniture Depot. Even they has to come up with new areas of business g...
^^^
Transition Words or Phrases used:
also, but, however, if, may, so, well, as to, for example, as well as
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 7.0 19.6327345309 36% => More to be verbs wanted.
Auxiliary verbs: 11.0 12.9520958084 85% => OK
Conjunction : 10.0 11.1786427146 89% => OK
Relative clauses : 4.0 13.6137724551 29% => More relative clauses wanted.
Pronoun: 24.0 28.8173652695 83% => OK
Preposition: 47.0 55.5748502994 85% => OK
Nominalization: 10.0 16.3942115768 61% => OK
Performance on vocabulary words:
No of characters: 1927.0 2260.96107784 85% => OK
No of words: 371.0 441.139720559 84% => More content wanted.
Chars per words: 5.19407008086 5.12650576532 101% => OK
Fourth root words length: 4.38877662729 4.56307096286 96% => OK
Word Length SD: 2.93576659922 2.78398813304 105% => OK
Unique words: 172.0 204.123752495 84% => More unique words wanted.
Unique words percentage: 0.463611859838 0.468620217663 99% => OK
syllable_count: 612.0 705.55239521 87% => OK
avg_syllables_per_word: 1.6 1.59920159681 100% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 4.96107784431 141% => OK
Article: 3.0 8.76447105788 34% => OK
Subordination: 1.0 2.70958083832 37% => OK
Conjunction: 1.0 1.67365269461 60% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 21.0 19.7664670659 106% => OK
Sentence length: 17.0 22.8473053892 74% => The Avg. Sentence Length is relatively short.
Sentence length SD: 48.4083162211 57.8364921388 84% => OK
Chars per sentence: 91.7619047619 119.503703932 77% => OK
Words per sentence: 17.6666666667 23.324526521 76% => OK
Discourse Markers: 3.28571428571 5.70786347227 58% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 5.0 5.25449101796 95% => OK
Sentences with positive sentiment : 15.0 8.20758483034 183% => OK
Sentences with negative sentiment : 3.0 6.88822355289 44% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 4.67664670659 64% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.273266758067 0.218282227539 125% => OK
Sentence topic coherence: 0.0904918514303 0.0743258471296 122% => OK
Sentence topic coherence SD: 0.066622879892 0.0701772020484 95% => OK
Paragraph topic coherence: 0.173541574105 0.128457276422 135% => OK
Paragraph topic coherence SD: 0.0428232907533 0.0628817314937 68% => OK
Essay readability:
automated_readability_index: 11.8 14.3799401198 82% => Automated_readability_index is low.
flesch_reading_ease: 54.22 48.3550499002 112% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 9.9 12.197005988 81% => OK
coleman_liau_index: 12.53 12.5979740519 99% => OK
dale_chall_readability_score: 7.29 8.32208582834 88% => OK
difficult_words: 66.0 98.500998004 67% => More difficult words wanted.
linsear_write_formula: 7.0 12.3882235529 57% => Linsear_write_formula is low.
gunning_fog: 8.8 11.1389221557 79% => OK
text_standard: 9.0 11.9071856287 76% => OK
What are above readability scores?
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Rates: 50.0 out of 100
Scores by essay e-grader: 3.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.