Advertising discourages people from being different individuals by making us all want to do the same and look the same. To what extent do you agree or disagree?
In this modern society, people have significant connection with advertising in daily life. Some people agree that advertising enables people to become more creative, while I strongly believe that advertising have detrimental effects on people by enabling them to have the same lifestyle.
A part of people think advertising forces the public to have the same life because of two reasons. Firstly, people have less choices on products because multinational enterprises make use of advertising as a marketing strategy to monopolise the market. More specifically speaking, big companies such as the smartphone manufacturer, Apple, aim to increase their market share through advertising in order to suppress the small companies. Consequently, products of most small companies can’t survive and consumers are forced to buy the big brands.
Secondly, people are more likely to be attracted by the certain trend of lifestyle which is promoted by the advertisers. It is so clear that almost all big brands tend to use such a way in order to be successful in competitive market. As a result, this marketing strategy easily affects and standardizes most people’s life style. In some certain industries, in particular, the famous brands in luxury industry like Coach or Chanel, creating a main trend in people’s appearance ranging from clothes to perfume through advertising. Especially, youngsters who focus on the material life might pursue this trend and eventually everyone wears the same clothes or shoes.
In conclusion, I firmly agree that advertising makes people become less creative and indirectly standardize people’s lifestyle because it not only has negative influence on people’s preferences of appearance, but also limits consumers’ choices on products.
Grammar and spelling errors:
Line 3, column 122, Rule ID: FEWER_LESS[2]
Message: Did you mean 'fewer'? The noun choices is countable.
Suggestion: fewer
...se of two reasons. Firstly, people have less choices on products because multination...
^^^^
Line 3, column 552, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...umers are forced to buy the big brands. Secondly, people are more likely to be a...
^^^^^
Transition Words or Phrases used:
also, but, consequently, first, firstly, if, second, secondly, so, while, in conclusion, in particular, such as, as a result
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 6.0 13.1623246493 46% => More to be verbs wanted.
Auxiliary verbs: 2.0 7.85571142285 25% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 6.0 7.30460921844 82% => OK
Pronoun: 13.0 24.0651302605 54% => OK
Preposition: 40.0 41.998997996 95% => OK
Nominalization: 4.0 8.3376753507 48% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1529.0 1615.20841683 95% => OK
No of words: 270.0 315.596192385 86% => More content wanted.
Chars per words: 5.66296296296 5.12529762239 110% => OK
Fourth root words length: 4.05360046442 4.20363070211 96% => OK
Word Length SD: 3.19615896018 2.80592935109 114% => OK
Unique words: 157.0 176.041082164 89% => More unique words wanted.
Unique words percentage: 0.581481481481 0.561755894193 104% => OK
syllable_count: 480.6 506.74238477 95% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 2.0 2.52805611222 79% => OK
Subordination: 2.0 2.10420841683 95% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 12.0 16.0721442886 75% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 22.0 20.2975951904 108% => OK
Sentence length SD: 52.79224217 49.4020404114 107% => OK
Chars per sentence: 127.416666667 106.682146367 119% => OK
Words per sentence: 22.5 20.7667163134 108% => OK
Discourse Markers: 10.3333333333 7.06120827912 146% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 8.0 8.67935871743 92% => OK
Sentences with negative sentiment : 1.0 3.9879759519 25% => More negative sentences wanted.
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.180998248391 0.244688304435 74% => OK
Sentence topic coherence: 0.0684481888876 0.084324248473 81% => OK
Sentence topic coherence SD: 0.0458582116203 0.0667982634062 69% => OK
Paragraph topic coherence: 0.116422416075 0.151304729494 77% => OK
Paragraph topic coherence SD: 0.0263343278722 0.056905535591 46% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 16.5 13.0946893788 126% => OK
flesch_reading_ease: 32.22 50.2224549098 64% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 14.2 11.3001002004 126% => OK
coleman_liau_index: 15.84 12.4159519038 128% => OK
dale_chall_readability_score: 9.29 8.58950901804 108% => OK
difficult_words: 78.0 78.4519038076 99% => OK
linsear_write_formula: 13.0 9.78957915832 133% => OK
gunning_fog: 10.8 10.1190380762 107% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 61.797752809 out of 100
Scores by essay e-grader: 5.5 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.