Some of the methods used in advertising are unethical and unacceptable in today's society.To what extent do you agree or disagree with this statement?
Experts throughout the developing and developed world have debated whether the use of advertising skills is beneficial to our society or not. In spite of the boosting effect of sales figures, the impediments begot by commercials on protecting environment is now increasingly recognised by the public. This essay will discuss both views and use the examples from Hong Kong to demonstrate points.
To begin with, commercials that are shown on various media is intuitively perceived as a key of managing a business. The central reason behind this stems from the fact that the features of a product can be effectively promulgated, which then boosts the sales. In fact, the majority of manufacturers in Hong Kong purchase the prime time of TV channels for hosting their advertisement. Moreover, the colour and vibrancy of commercials, to a considerable extent, embellish our cities. Therefore, it is conclusively clear that the employment of advertising skill is likely to foster societal development.
Although there is a case for advertisement benefiting the thriving of both business and society, its detriment effect on waste production cannot be neglected. This is largely because the images that are shown on these commercials are often more palatable and overstated, which in turn lure customers to purchase goods that are deemed redundant to them. For instance, the Consumer Council established that there has been a surge in lodging complaints about misleading content in advertisement on TV over the past decades. Consistent with this line of thinking, the waste that originate from the purchase of unwanted products would have significantly diminished if the connected commercials were prohibited. Thus, it is possible to state beyond doubt that the manipulation of advertising skills tends to weaken the effort spent on environmental protection.
In conclusion, the existence of commercials has a vitally important role to play in societal growth and business expansion, yet its harm outweigh its benefits regarding the far-reaching drawback on aggravating waste pollution problems. Given the increasing awareness on environmental protection, it is predicted that the use of advertising skills will be restricted in the foreseeable future.
Transition Words or Phrases used:
if, moreover, regarding, so, then, therefore, thus, for instance, in conclusion, in fact, in spite of, to begin with
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 18.0 13.1623246493 137% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 8.0 10.4138276553 77% => OK
Relative clauses : 11.0 7.30460921844 151% => OK
Pronoun: 24.0 24.0651302605 100% => OK
Preposition: 55.0 41.998997996 131% => OK
Nominalization: 14.0 8.3376753507 168% => OK
Performance on vocabulary words:
No of characters: 1915.0 1615.20841683 119% => OK
No of words: 345.0 315.596192385 109% => OK
Chars per words: 5.55072463768 5.12529762239 108% => OK
Fourth root words length: 4.3097767484 4.20363070211 103% => OK
Word Length SD: 3.22591116362 2.80592935109 115% => OK
Unique words: 205.0 176.041082164 116% => OK
Unique words percentage: 0.594202898551 0.561755894193 106% => OK
syllable_count: 593.1 506.74238477 117% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 6.0 5.43587174349 110% => OK
Article: 7.0 2.52805611222 277% => Less articles wanted as sentence beginning.
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 1.0 0.809619238477 124% => OK
Preposition: 5.0 4.76152304609 105% => OK
Performance on sentences:
How many sentences: 15.0 16.0721442886 93% => OK
Sentence length: 23.0 20.2975951904 113% => OK
Sentence length SD: 36.3039024532 49.4020404114 73% => OK
Chars per sentence: 127.666666667 106.682146367 120% => OK
Words per sentence: 23.0 20.7667163134 111% => OK
Discourse Markers: 7.73333333333 7.06120827912 110% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 0.0 5.01903807615 0% => OK
Sentences with positive sentiment : 4.0 8.67935871743 46% => More positive sentences wanted.
Sentences with negative sentiment : 7.0 3.9879759519 176% => OK
Sentences with neutral sentiment: 4.0 3.4128256513 117% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.112962849934 0.244688304435 46% => OK
Sentence topic coherence: 0.036121938652 0.084324248473 43% => OK
Sentence topic coherence SD: 0.0225444432413 0.0667982634062 34% => Sentences are similar to each other.
Paragraph topic coherence: 0.0653054513123 0.151304729494 43% => OK
Paragraph topic coherence SD: 0.0180735598119 0.056905535591 32% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 16.2 13.0946893788 124% => OK
flesch_reading_ease: 39.67 50.2224549098 79% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.4 11.3001002004 119% => OK
coleman_liau_index: 15.21 12.4159519038 123% => OK
dale_chall_readability_score: 10.04 8.58950901804 117% => OK
difficult_words: 115.0 78.4519038076 147% => OK
linsear_write_formula: 12.0 9.78957915832 123% => OK
gunning_fog: 11.2 10.1190380762 111% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
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Rates: 89.8876404494 out of 100
Scores by essay e-grader: 8.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.