some people say advertising is extremely success cult in persuading us to buy things Other people think advertising is so common that we no longer pay attention to it

Essay topics:

some people say advertising is extremely success cult in persuading us to buy things. Other people think advertising is so common that we no longer pay attention to it.

Most of us buy things we need in our day-to-day lives, regularly from the Supermarkets. It is true that many external factors may affect our decisions about the same.

The Advertising industry has been in existence from several decades now. Advertisements are designed to persuade us to buy the company’s products. Corporations spend billions of pounds on advertising, every year. If it was not true that advertising helps increase revenue then these organizations would not have spent such huge sums of money for advertising.

In the age of targeted advertisement tactics. A customer’s personal data can provide a notable insight about his/her spending patterns and preferences. This data is used for targeted advertisements. For example: It often occurs that after searching about certain product, say, a mobile phone, we are shown advertisements about different mobile phones belonging to the same category or related products like screen protector or back cover. Since, the customer was earlier willing to purchase the particular item, it is also likely that he/she will buy related products which other customers often buy together. In this case, advertisements could improve sales.

Meanwhile, it is also true that people have become somewhat sceptical about advertisements and no longer trust them as much as they used to, earlier. This has led some people to believe that advertisements are useless. For example: If we consider the case of newspapers, nowadays they are covered with a large number of advertisements. Thus, it has become relatively less likely that the customer would give much attention to all such advertisements.

To conclude, I would day that limited and targeted advertisements could be pretty helpful for the company and could improve sales. But, at the same time excessive advertisements could cost money and be ineffective simultaneously.

Votes
Average: 6.7 (1 vote)

Comments

Grammar and spelling errors:
Line 7, column 303, Rule ID: LARGE_NUMBER_OF[1]
Message: Specify a number, remove phrase, or simply use 'many' or 'numerous'
Suggestion: many; numerous
...spapers, nowadays they are covered with a large number of advertisements. Thus, it has become rel...
^^^^^^^^^^^^^^^^^

Transition Words or Phrases used:
also, but, if, may, so, then, thus, while, for example, it is true

Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments

Performance on Part of Speech:
To be verbs : 13.0 13.1623246493 99% => OK
Auxiliary verbs: 11.0 7.85571142285 140% => OK
Conjunction : 7.0 10.4138276553 67% => OK
Relative clauses : 9.0 7.30460921844 123% => OK
Pronoun: 33.0 24.0651302605 137% => Less pronouns wanted
Preposition: 32.0 41.998997996 76% => OK
Nominalization: 3.0 8.3376753507 36% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.

Performance on vocabulary words:
No of characters: 1597.0 1615.20841683 99% => OK
No of words: 292.0 315.596192385 93% => More content wanted.
Chars per words: 5.46917808219 5.12529762239 107% => OK
Fourth root words length: 4.13376432452 4.20363070211 98% => OK
Word Length SD: 3.15713121072 2.80592935109 113% => OK
Unique words: 178.0 176.041082164 101% => OK
Unique words percentage: 0.609589041096 0.561755894193 109% => OK
syllable_count: 505.8 506.74238477 100% => OK
avg_syllables_per_word: 1.7 1.60771543086 106% => OK

A sentence (or a clause, phrase) starts by:
Pronoun: 8.0 5.43587174349 147% => OK
Article: 4.0 2.52805611222 158% => OK
Subordination: 1.0 2.10420841683 48% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 4.0 4.76152304609 84% => OK

Performance on sentences:
How many sentences: 18.0 16.0721442886 112% => OK
Sentence length: 16.0 20.2975951904 79% => The Avg. Sentence Length is relatively short.
Sentence length SD: 48.7333700664 49.4020404114 99% => OK
Chars per sentence: 88.7222222222 106.682146367 83% => OK
Words per sentence: 16.2222222222 20.7667163134 78% => OK
Discourse Markers: 3.66666666667 7.06120827912 52% => More transition words/phrases wanted.
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 7.0 8.67935871743 81% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 9.0 3.4128256513 264% => Less facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?

Coherence and Cohesion:
Essay topic to essay body coherence: 0.242073974837 0.244688304435 99% => OK
Sentence topic coherence: 0.0759555121892 0.084324248473 90% => OK
Sentence topic coherence SD: 0.0706979336633 0.0667982634062 106% => OK
Paragraph topic coherence: 0.121089773214 0.151304729494 80% => OK
Paragraph topic coherence SD: 0.0460156087541 0.056905535591 81% => OK

Essay readability:
automated_readability_index: 12.4 13.0946893788 95% => Automated_readability_index is low.
flesch_reading_ease: 46.78 50.2224549098 93% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 10.7 11.3001002004 95% => OK
coleman_liau_index: 14.15 12.4159519038 114% => OK
dale_chall_readability_score: 8.49 8.58950901804 99% => OK
difficult_words: 75.0 78.4519038076 96% => OK
linsear_write_formula: 6.5 9.78957915832 66% => OK
gunning_fog: 8.4 10.1190380762 83% => OK
text_standard: 9.0 10.7795591182 83% => OK
What are above readability scores?

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Rates: 67.4157303371 out of 100
Scores by essay e-grader: 6.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.