Consumers nowadays are faced with increased advertising from competing companies. To what extent do you think consumers are influenced by these advertisements? What measures can be taken to tackle this issue.
With the advent of numerous brands for every product, it has become more of a competition to advertise your brand in order market your product and earn profits. The question is do consumers really change their opinion based on the advertisements.
To elaborate, with the rising competition, advertising the products becomes an important factor for the companies. For example, BMW is one of the top most brands in Automobiles. If a newly launched car company does not advertise their product, consumers might not even notice the launch of it, let alone the fact that in future it may be a competition to BMW. From a company’s perspective, it sounds unreasonable to not advertise the product just because it gives multiple options to the consumers.
Although, advertisements play an important role, with the rising numbers of products in the market consumers may often tend to choose anything from the options available. For instance, while buying a toothpaste or vegetable oil my Mom would not even care about the ads. As long as the product is healthy and suits us, she would buy it. Hence, the ball is totally on the buyer’s court – to buy or not to buy is totally their decision irrespective of the way the product has been advertised.
To conclude, advertisements are influential as long as consumers find them relevant or extra-ordinary. The only way to tackle this situation from a consumer’s perspective is to ignore and not be confused with the variety of brands. Any brand is good to use as long as the choices are not harming anyone.
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Grammar and spelling errors:
Line 6, column 1, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...e way the product has been advertised. To conclude, advertisements are influent...
^^^
Transition Words or Phrases used:
hence, if, may, really, so, while, for example, for instance
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 12.0 13.1623246493 91% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 6.0 10.4138276553 58% => More conjunction wanted.
Relative clauses : 1.0 7.30460921844 14% => More relative clauses wanted.
Pronoun: 17.0 24.0651302605 71% => OK
Preposition: 33.0 41.998997996 79% => OK
Nominalization: 6.0 8.3376753507 72% => OK
Performance on vocabulary words:
No of characters: 1311.0 1615.20841683 81% => OK
No of words: 263.0 315.596192385 83% => More content wanted.
Chars per words: 4.98479087452 5.12529762239 97% => OK
Fourth root words length: 4.02706775958 4.20363070211 96% => OK
Word Length SD: 3.06291642248 2.80592935109 109% => OK
Unique words: 149.0 176.041082164 85% => More unique words wanted.
Unique words percentage: 0.566539923954 0.561755894193 101% => OK
syllable_count: 406.8 506.74238477 80% => OK
avg_syllables_per_word: 1.5 1.60771543086 93% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 3.0 2.52805611222 119% => OK
Subordination: 3.0 2.10420841683 143% => OK
Conjunction: 0.0 0.809619238477 0% => OK
Preposition: 6.0 4.76152304609 126% => OK
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 40.1519303993 49.4020404114 81% => OK
Chars per sentence: 100.846153846 106.682146367 95% => OK
Words per sentence: 20.2307692308 20.7667163134 97% => OK
Discourse Markers: 4.61538461538 7.06120827912 65% => OK
Paragraphs: 4.0 4.38176352705 91% => OK
Language errors: 1.0 5.01903807615 20% => OK
Sentences with positive sentiment : 7.0 8.67935871743 81% => OK
Sentences with negative sentiment : 3.0 3.9879759519 75% => OK
Sentences with neutral sentiment: 3.0 3.4128256513 88% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.192751607995 0.244688304435 79% => OK
Sentence topic coherence: 0.0700136837677 0.084324248473 83% => OK
Sentence topic coherence SD: 0.063258327263 0.0667982634062 95% => OK
Paragraph topic coherence: 0.126608131287 0.151304729494 84% => OK
Paragraph topic coherence SD: 0.0477903365817 0.056905535591 84% => OK
Essay readability:
automated_readability_index: 12.1 13.0946893788 92% => Automated_readability_index is low.
flesch_reading_ease: 59.64 50.2224549098 119% => OK
smog_index: 8.8 7.44779559118 118% => OK
flesch_kincaid_grade: 9.9 11.3001002004 88% => OK
coleman_liau_index: 11.6 12.4159519038 93% => OK
dale_chall_readability_score: 8.05 8.58950901804 94% => OK
difficult_words: 57.0 78.4519038076 73% => More difficult words wanted.
linsear_write_formula: 11.5 9.78957915832 117% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 12.0 10.7795591182 111% => OK
What are above readability scores?
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Rates: 56.1797752809 out of 100
Scores by essay e-grader: 5.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.