Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives.
Which viewpoint do you agree with?
A popular belief is that unnecessary commodities are launched and endorsed due to advertising to create a new market. However, a large populace views advertisements as a source of information and direction towards new items and their benefits. I strongly agree with the later. In this essay, I would like to discuss the advantages of commercial display of brand endorsements.
Firstly, companies find advertising a necessary evil to sustain and enter the market. Ad commercials are generally aimed at introducing a product to its targeted audiences. For instance, a T.V advertisement for ‘Cerelac’- baby food, is targeted towards the mothers’ or the parents of a toddler. Moreover, to make it more attractive, brand ambassadors who could be a famous personality or an influential figure could be engaged to promote the brand image and market value.
Secondly, a plethora of commodities make it incredibly confusing for the masses to buy a single product, therefore television and other communicative channels are flooded with various creative advertisements. A good example of this is, men, watching a sanitary pad-commercial on their television screens, and consider it as an unwanted marketing gimmick.
Lastly, I opine that brands opt for advertisements to express themselves in a creative way that can connect with the emotional quotient of their customers. Popular chocolate companies heavily advertise their products during festive seasons, by using a creative tagline or visual that will appeal to the masses at large.
In conclusion, Advertisements are not only entertaining and attention-grabbing but also impart knowledge pertinent to the product and its uses to their current and potential customers.
Grammar and spelling errors:
Line 3, column 192, Rule ID: SENTENCE_WHITESPACE
Message: Add a space between sentences
Suggestion: V
...s targeted audiences. For instance, a T.V advertisement for 'Cerelac'- ...
^
Line 7, column 74, Rule ID: IN_A_X_MANNER[1]
Message: Consider replacing "in a creative way" with adverb for "creative"; eg, "in a hasty manner" with "hastily".
...or advertisements to express themselves in a creative way that can connect with the emotional quo...
^^^^^^^^^^^^^^^^^
Transition Words or Phrases used:
also, but, first, firstly, however, lastly, moreover, second, secondly, so, therefore, for instance, in conclusion
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 13.1623246493 68% => OK
Auxiliary verbs: 5.0 7.85571142285 64% => OK
Conjunction : 14.0 10.4138276553 134% => OK
Relative clauses : 5.0 7.30460921844 68% => More relative clauses wanted.
Pronoun: 20.0 24.0651302605 83% => OK
Preposition: 31.0 41.998997996 74% => OK
Nominalization: 5.0 8.3376753507 60% => More nominalizations (nouns with a suffix like: tion ment ence ance) wanted.
Performance on vocabulary words:
No of characters: 1476.0 1615.20841683 91% => OK
No of words: 263.0 315.596192385 83% => More content wanted.
Chars per words: 5.61216730038 5.12529762239 109% => OK
Fourth root words length: 4.02706775958 4.20363070211 96% => OK
Word Length SD: 3.48874182504 2.80592935109 124% => OK
Unique words: 164.0 176.041082164 93% => More unique words wanted.
Unique words percentage: 0.623574144487 0.561755894193 111% => OK
syllable_count: 469.8 506.74238477 93% => OK
avg_syllables_per_word: 1.8 1.60771543086 112% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 3.0 5.43587174349 55% => OK
Article: 5.0 2.52805611222 198% => OK
Subordination: 0.0 2.10420841683 0% => More adverbial clause wanted.
Conjunction: 2.0 0.809619238477 247% => Less conjunction wanted as sentence beginning.
Preposition: 4.0 4.76152304609 84% => OK
Performance on sentences:
How many sentences: 13.0 16.0721442886 81% => Need more sentences. Double check the format of sentences, make sure there is a space between two sentences, or have enough periods. And also check the lengths of sentences, maybe they are too long.
Sentence length: 20.0 20.2975951904 99% => OK
Sentence length SD: 46.2794444894 49.4020404114 94% => OK
Chars per sentence: 113.538461538 106.682146367 106% => OK
Words per sentence: 20.2307692308 20.7667163134 97% => OK
Discourse Markers: 8.76923076923 7.06120827912 124% => OK
Paragraphs: 5.0 4.38176352705 114% => OK
Language errors: 2.0 5.01903807615 40% => OK
Sentences with positive sentiment : 9.0 8.67935871743 104% => OK
Sentences with negative sentiment : 2.0 3.9879759519 50% => More negative sentences wanted.
Sentences with neutral sentiment: 2.0 3.4128256513 59% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.129386688199 0.244688304435 53% => OK
Sentence topic coherence: 0.0488346681484 0.084324248473 58% => OK
Sentence topic coherence SD: 0.0317470591438 0.0667982634062 48% => Sentences are similar to each other.
Paragraph topic coherence: 0.0726445355674 0.151304729494 48% => OK
Paragraph topic coherence SD: 0.0231105820326 0.056905535591 41% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 15.1 13.0946893788 115% => OK
flesch_reading_ease: 34.26 50.2224549098 68% => OK
smog_index: 11.2 7.44779559118 150% => OK
flesch_kincaid_grade: 13.5 11.3001002004 119% => OK
coleman_liau_index: 15.26 12.4159519038 123% => OK
dale_chall_readability_score: 10.51 8.58950901804 122% => OK
difficult_words: 98.0 78.4519038076 125% => OK
linsear_write_formula: 8.0 9.78957915832 82% => OK
gunning_fog: 10.0 10.1190380762 99% => OK
text_standard: 11.0 10.7795591182 102% => OK
What are above readability scores?
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Rates: 78.6516853933 out of 100
Scores by essay e-grader: 7.0 Out of 9
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.