Most advertisements make products seem much better than they really are
Advertising is a means of communication with the users of a good or service. Personally, I am prone to believe that advertisements are not always the true description of a product, but rather exaggerations of their genuine qualities. I hold this opinion since commercials are aimed at promoting products; they are financed by the businesses themselves; and they conceal the defects of the products.
To begin with, businesses seek ways for selling their products irrespective of its' /their/ true qualities. The whole idea of entrepreneurship is based on making profit and, consequently, commercials also serve to that idea. For example, the car manufacturing company which is located in my homeland produces about 1,000 cars a year, and it should do its best to sell all of them. That is why the company pays due attention to the advertising of its products since this is one of the most effective means for promoting products.
Additionally, commercials are paid by the producers of goods and services. This fact explains why the products which are being advertised are described with some exaggeration of their real qualities. Although in democratic societies commonly there is legislation which envisages rules related to the content of advertisements, those rules in fact are vague and cannot exclude some exaggeration of the products' features. For instance, in my country the relevent laws are adopted with the aim to prevent advertising merchandise which may harm the health of our citizens. Thus, the legislation cannot prevent the commercials from being not in line with the genuine characteristics of the products which are being advertised.
Finally, advertisments usually hide the shortcomings of the products; we face this fact all over the world. This is due to the companies fear to lose thier place in the market since the competition between businesses increases all the time. For example, the emergence of a new company which manufactures the same products as another company does forces the latter not only to increase the quality of the product and to decrease its price, but also to conceal the defects that product has. Thus, sometimes, competition makes advertising a means for cheating the consumers.
To sum up briefly, advertising is a necessary thing in market economy. However, it is not always a source of a true description of products since commercials are aimed at promoting goods and are sponsored by the manufacturers themselves. Moreover, they even hide flaws of products to sustain competition in the market.
Grammar and spelling errors:
Line 5, column 319, Rule ID: WHITESPACE_RULE
Message: Possible typo: you repeated a whitespace
Suggestion:
...s to sustain competition in the market.
^^
Transition Words or Phrases used:
also, briefly, but, consequently, finally, however, may, moreover, so, thus, for example, for instance, in fact, to begin with, to sum up
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 23.0 15.1003584229 152% => OK
Auxiliary verbs: 4.0 9.8082437276 41% => OK
Conjunction : 10.0 13.8261648746 72% => OK
Relative clauses : 10.0 11.0286738351 91% => OK
Pronoun: 32.0 43.0788530466 74% => OK
Preposition: 64.0 52.1666666667 123% => OK
Nominalization: 13.0 8.0752688172 161% => OK
Performance on vocabulary words:
No of characters: 2139.0 1977.66487455 108% => OK
No of words: 409.0 407.700716846 100% => OK
Chars per words: 5.22982885086 4.8611393121 108% => OK
Fourth root words length: 4.49708221141 4.48103885553 100% => OK
Word Length SD: 3.14441207725 2.67179642975 118% => OK
Unique words: 202.0 212.727598566 95% => More unique words wanted.
Unique words percentage: 0.493887530562 0.524837075471 94% => More unique words wanted or less content wanted.
syllable_count: 667.8 618.680645161 108% => OK
avg_syllables_per_word: 1.6 1.51630824373 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 10.0 9.59856630824 104% => OK
Article: 4.0 3.08781362007 130% => OK
Subordination: 1.0 3.51792114695 28% => OK
Conjunction: 4.0 1.86738351254 214% => Less conjunction wanted as sentence beginning.
Preposition: 3.0 4.94265232975 61% => OK
Performance on sentences:
How many sentences: 19.0 20.6003584229 92% => OK
Sentence length: 21.0 20.1344086022 104% => OK
Sentence length SD: 47.0834115738 48.9658058833 96% => OK
Chars per sentence: 112.578947368 100.406767564 112% => OK
Words per sentence: 21.5263157895 20.6045352989 104% => OK
Discourse Markers: 7.21052631579 5.45110844103 132% => OK
Paragraphs: 5.0 4.53405017921 110% => OK
Language errors: 1.0 5.5376344086 18% => OK
Sentences with positive sentiment : 7.0 11.8709677419 59% => More positive sentences wanted.
Sentences with negative sentiment : 9.0 3.85842293907 233% => Less negative sentences wanted.
Sentences with neutral sentiment: 3.0 4.88709677419 61% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.178468956151 0.236089414692 76% => OK
Sentence topic coherence: 0.0597025559491 0.076458572812 78% => OK
Sentence topic coherence SD: 0.0388705254641 0.0737576698707 53% => OK
Paragraph topic coherence: 0.110030809903 0.150856017488 73% => OK
Paragraph topic coherence SD: 0.0205657446604 0.0645574589148 32% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 14.0 11.7677419355 119% => OK
flesch_reading_ease: 50.16 58.1214874552 86% => OK
smog_index: 8.8 6.10430107527 144% => OK
flesch_kincaid_grade: 11.5 10.1575268817 113% => OK
coleman_liau_index: 13.05 10.9000537634 120% => OK
dale_chall_readability_score: 8.27 8.01818996416 103% => OK
difficult_words: 93.0 86.8835125448 107% => OK
linsear_write_formula: 12.0 10.002688172 120% => OK
gunning_fog: 10.4 10.0537634409 103% => OK
text_standard: 12.0 10.247311828 117% => OK
What are above readability scores?
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Rates: 70.0 out of 100
Scores by essay e-grader: 21.0 Out of 30
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.