Both the reading and the lecture discusses the possible reasons for why the wood companies in Americas would not seek the ecofriendly certification for their products as the other companies around the world do. The reading discusses three possible reasons that the professor in the lecture refutes every single one of them.
First, the reading says that the American consumers are already exposed to a lot of commercials. That will not make them appreciate the ones that promotes the ecofriendly products or even pay attention to it. The lecturer opposes this by saying that American consumers do appreciate and seek the ecologically certified products, because they do not treat all commercials the same. The lecturer also says that the American consumers are able to distinguish between the claims that been promoted by companies for their own products from those that are promoted by an independent certified agencies. Also, they will act very favorably towards the certified and international reputation for worthiness.
Secondly, the reading presents the argument that the ecocertified wood will be unaffordable for the American consumers, due to their high prices. As a result, these wood companies would prefer to keep their product prices low and affordable rather that getting an ecocertification. The lecturer counters this. He said that the price alone will be an issue if the wood companies product’s price will be higher or lower than the other products. However, if the price diference is less than five percent, the American costumers do choose the factore over the price to protect and preserve the environment.
Lastly, the reading discusses that the ecocertification will make sense for the aAmerican wood companies only if they market it abroad. A claime that has been contradicted by the lecture. As the lecturer says that if the wood companies will not compete for the costumers inside the United satates, the intenational companies will do so and capture them.
Grammar and spelling errors:
Line 3, column 588, Rule ID: A_PLURAL[2]
Message: Don't use indefinite articles with plural words. Did you mean 'agency'?
Suggestion: agency
...re promoted by an independent certified agencies. Also, they will act very favorably tow...
^^^^^^^^
Transition Words or Phrases used:
also, first, however, if, lastly, second, secondly, so, as a result
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 9.0 10.4613686534 86% => OK
Auxiliary verbs: 10.0 5.04856512141 198% => OK
Conjunction : 8.0 7.30242825607 110% => OK
Relative clauses : 14.0 12.0772626932 116% => OK
Pronoun: 31.0 22.412803532 138% => Less pronouns wanted
Preposition: 19.0 30.3222958057 63% => OK
Nominalization: 8.0 5.01324503311 160% => OK
Performance on vocabulary words:
No of characters: 1682.0 1373.03311258 123% => OK
No of words: 317.0 270.72406181 117% => OK
Chars per words: 5.30599369085 5.08290768461 104% => OK
Fourth root words length: 4.21953715646 4.04702891845 104% => OK
Word Length SD: 2.90505278233 2.5805825403 113% => OK
Unique words: 159.0 145.348785872 109% => OK
Unique words percentage: 0.501577287066 0.540411800872 93% => More unique words wanted or less content wanted.
syllable_count: 524.7 419.366225166 125% => OK
avg_syllables_per_word: 1.7 1.55342163355 109% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 4.0 3.25607064018 123% => OK
Article: 10.0 8.23620309051 121% => OK
Subordination: 4.0 1.25165562914 320% => Less adverbial clause wanted.
Conjunction: 0.0 1.51434878587 0% => OK
Preposition: 0.0 2.5761589404 0% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 15.0 13.0662251656 115% => OK
Sentence length: 21.0 21.2450331126 99% => OK
Sentence length SD: 49.8004908499 49.2860985944 101% => OK
Chars per sentence: 112.133333333 110.228320801 102% => OK
Words per sentence: 21.1333333333 21.698381199 97% => OK
Discourse Markers: 4.46666666667 7.06452816374 63% => OK
Paragraphs: 4.0 4.09492273731 98% => OK
Language errors: 1.0 4.19205298013 24% => OK
Sentences with positive sentiment : 5.0 4.33554083885 115% => OK
Sentences with negative sentiment : 6.0 4.45695364238 135% => OK
Sentences with neutral sentiment: 4.0 4.27373068433 94% => OK
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.0 0.272083759551 0% => The similarity between the topic and the content is low.
Sentence topic coherence: 0.0 0.0996497079465 0% => Sentence topic similarity is low.
Sentence topic coherence SD: 0.0 0.0662205650399 0% => Sentences are similar to each other.
Paragraph topic coherence: 0.0 0.162205337803 0% => Maybe some paragraphs are off the topic.
Paragraph topic coherence SD: 0.0 0.0443174109184 0% => Paragraphs are similar to each other. Some content may get duplicated or it is not exactly right on the topic.
Essay readability:
automated_readability_index: 14.1 13.3589403974 106% => OK
flesch_reading_ease: 41.7 53.8541721854 77% => OK
smog_index: 8.8 5.55761589404 158% => OK
flesch_kincaid_grade: 12.7 11.0289183223 115% => OK
coleman_liau_index: 13.52 12.2367328918 110% => OK
dale_chall_readability_score: 7.97 8.42419426049 95% => OK
difficult_words: 66.0 63.6247240618 104% => OK
linsear_write_formula: 11.5 10.7273730684 107% => OK
gunning_fog: 10.4 10.498013245 99% => OK
text_standard: 14.0 11.2008830022 125% => OK
What are above readability scores?
---------------------
It is not exactly right on the topic in the view of e-grader. Maybe there is a wrong essay topic.
Rates: 3.33333333333 out of 100
Scores by essay e-grader: 1.0 Out of 30
---------------------
Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.