The advertising director of the Super Screen Movie Production Company have inferred from the recent report of the past year obtained from the marketing department the positive reviews given to Super Screen produced movies have increased during the past year but fewer people have watched their movies because of wanting of advertisement. The advertising director has assumed that it is clearly because the content of positive reviews are not reaching out to public and they are unaware of their quality content movies.
Here the advertising director has assumed that since the positive reviews has been up, their movies are of good quality content. Although the positive reviews has increased, the advertising director is making an assumption that the movie content is of good quality. It could be possible that the positive review has gone up but there have been myraid of bad reviews as well. While considering the postive review, advertising director failed to consider the bad reviews. If the advertising director needs to make recommendation based on the reviews, then it is pivotal to consider the average reviews received per movies produced by Super Screen Movie Production company. Although the public reviews needs to be taken into consideration, advertising director have failed to taken into account the reviews of skilled critics on their movie. As it is the critics jobs to review movies, they would have picked up any blunder or failure in any other factor of the movies. This would cleary help advertising director justify whether Super Screen Movie Production Company produced movies has better quality content and should not be the focus of the budget.
The advertising director has only considered the cause of lack in public awareness is because that their movies are not promoted enough. This could be also because of various other reason like maybe the casts of the movies were in some kind of scandals which lead to people protest against the movie. They have also failed to consider if their company employees were in some controversial problem because of which public have boycotted their movies. Considering this scenarios in the report of the marketing department for the last year would help recognize whether lack of public awarness of their good content movies was the only reason behind fewere people watching their movies.
Along with the above mentioned parameters, advertising director has also not considered the cost of their movies which could have let to fewer people attenting the movie produced by Super Screen Production Company. The movie produced by them could have had high price when they released their movies in nearest Cinemas, which would mean that people avoided going to such movies and had attended a cheaper good quality movie. Similary, their produced movies released CD would have had higher price as compare to other movies which would make people go for some other substittute. Advertising director should have also considered comparing their prices of Super Screen company produced movies with their competitors and should have analyzed it before making any recommendations.
The above mentioned arguements is where the advertising director have failed to considered the cause behind fewer people attending their movies and would have helped the director in determining whether allocating a greater share of its budget next year to reaching out to public through awareness would have helped or not.
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- Universities should require every student to take a variety of courses outside the student's field of study. Write a response in which you discuss the extent to which you agree or disagree with the claim. In developing and supporting your position, be sur 50
- According to a recent report by our marketing department, during the past year, fewer people attended Super Screen produced movies than in any other year. And yet the percentage of positive reviews by movie reviewers about specific Super Screen movies act 39
Essay evaluation report
argument 1 -- OK, but need to mention here that 'positive reviews' are only about 'specific Super Screen movies'.
argument 2 -- OK
argument 3 -- not exactly
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Need to argue against the conclusion always. For this topic it is:
Super Screen should therefore allocate a greater quantity of its budget next year to reaching the public through advertising.
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Attribute Value Ideal
Final score: 3.5 out of 6
Category: Satisfactory Excellent
No. of Grammatical Errors: 0 2
No. of Spelling Errors: 0 2
No. of Sentences: 19 15
No. of Words: 552 350
No. of Characters: 2873 1500
No. of Different Words: 202 200
Fourth Root of Number of Words: 4.847 4.7
Average Word Length: 5.205 4.6
Word Length SD: 2.497 2.4
No. of Words greater than 5 chars: 231 100
No. of Words greater than 6 chars: 158 80
No. of Words greater than 7 chars: 96 40
No. of Words greater than 8 chars: 51 20
Use of Passive Voice (%): 0 0
Avg. Sentence Length: 29.053 21.0
Sentence Length SD: 9.534 7.5
Use of Discourse Markers (%): 0.421 0.12
Sentence-Text Coherence: 0.429 0.35
Sentence-Para Coherence: 0.604 0.50
Sentence-Sentence Coherence: 0.215 0.07
Number of Paragraphs: 5 5
Grammar and spelling errors:
Line 5, column 463, Rule ID: THIS_NNS[1]
Message: Did you mean 'these'?
Suggestion: these
...ave boycotted their movies. Considering this scenarios in the report of the marketin...
^^^^
Line 7, column 301, Rule ID: THE_SUPERLATIVE[2]
Message: A determiner is probably missing here: 'in the nearest'.
Suggestion: in the nearest
...h price when they released their movies in nearest Cinemas, which would mean that people a...
^^^^^^^^^^
Transition Words or Phrases used:
also, but, if, may, so, then, well, while, kind of
Attributes: Values AverageValues Percentages(Values/AverageValues)% => Comments
Performance on Part of Speech:
To be verbs : 20.0 19.6327345309 102% => OK
Auxiliary verbs: 15.0 12.9520958084 116% => OK
Conjunction : 9.0 11.1786427146 81% => OK
Relative clauses : 13.0 13.6137724551 95% => OK
Pronoun: 35.0 28.8173652695 121% => Less pronouns wanted
Preposition: 76.0 55.5748502994 137% => OK
Nominalization: 10.0 16.3942115768 61% => OK
Performance on vocabulary words:
No of characters: 2917.0 2260.96107784 129% => OK
No of words: 552.0 441.139720559 125% => OK
Chars per words: 5.28442028986 5.12650576532 103% => OK
Fourth root words length: 4.84713113593 4.56307096286 106% => OK
Word Length SD: 2.5455928439 2.78398813304 91% => OK
Unique words: 205.0 204.123752495 100% => OK
Unique words percentage: 0.371376811594 0.468620217663 79% => More unique words wanted or less content wanted.
syllable_count: 915.3 705.55239521 130% => OK
avg_syllables_per_word: 1.7 1.59920159681 106% => OK
A sentence (or a clause, phrase) starts by:
Pronoun: 7.0 4.96107784431 141% => OK
Article: 6.0 8.76447105788 68% => OK
Subordination: 5.0 2.70958083832 185% => OK
Conjunction: 0.0 1.67365269461 0% => OK
Preposition: 2.0 4.22255489022 47% => More preposition wanted as sentence beginning.
Performance on sentences:
How many sentences: 19.0 19.7664670659 96% => OK
Sentence length: 29.0 22.8473053892 127% => The Avg. Sentence Length is relatively long.
Sentence length SD: 62.56688388 57.8364921388 108% => OK
Chars per sentence: 153.526315789 119.503703932 128% => OK
Words per sentence: 29.0526315789 23.324526521 125% => OK
Discourse Markers: 2.63157894737 5.70786347227 46% => More transition words/phrases wanted.
Paragraphs: 5.0 5.15768463074 97% => OK
Language errors: 2.0 5.25449101796 38% => OK
Sentences with positive sentiment : 11.0 8.20758483034 134% => OK
Sentences with negative sentiment : 7.0 6.88822355289 102% => OK
Sentences with neutral sentiment: 1.0 4.67664670659 21% => More facts, knowledge or examples wanted.
What are sentences with positive/Negative/neutral sentiment?
Coherence and Cohesion:
Essay topic to essay body coherence: 0.334063738499 0.218282227539 153% => OK
Sentence topic coherence: 0.13832217084 0.0743258471296 186% => OK
Sentence topic coherence SD: 0.0977168583639 0.0701772020484 139% => OK
Paragraph topic coherence: 0.222953919435 0.128457276422 174% => OK
Paragraph topic coherence SD: 0.107828071865 0.0628817314937 171% => OK
Essay readability:
automated_readability_index: 18.0 14.3799401198 125% => OK
flesch_reading_ease: 33.58 48.3550499002 69% => OK
smog_index: 8.8 7.1628742515 123% => OK
flesch_kincaid_grade: 15.8 12.197005988 130% => OK
coleman_liau_index: 13.94 12.5979740519 111% => OK
dale_chall_readability_score: 7.99 8.32208582834 96% => OK
difficult_words: 102.0 98.500998004 104% => OK
linsear_write_formula: 18.0 12.3882235529 145% => OK
gunning_fog: 13.6 11.1389221557 122% => OK
text_standard: 18.0 11.9071856287 151% => OK
What are above readability scores?
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Rates: 66.67 out of 100
Scores by essay e-grader: 4.0 Out of 6
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Note: the e-grader does NOT examine the meaning of words and ideas. VIP users will receive further evaluations by advanced module of e-grader and human graders.